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It’s my judgment, so it must be right!
One of the most fascinating lies we tell ourselves is if we believe something to be true, right or so, it must be. The fact is, much of what we try to convince ourselves and others as true is often a matter of judgment based on ego. If something is happening that we simply don’t approve of, then obviously it is wrong. Or so the thinking for many people goes. Learn a simple technique for minimizing judgment.

Tips on Writing Features vs. Benefits
Repeat after me – people buy benefits! And yet most small businesses still write their copy as if all someone is interested in are the details about their product. When someone wakes up in the morning and they are feeling cold they think "I need to get warm ". They don't wake up and think "I must go and buy a 5-bar radiant heater."

Mastering the Art of Executive Presence
As an executive you virtually live in a fishbowl. People are constantly observing you and forming opinions about your capabilities. You must constantly and genuinely mold these opinions about who you are, and what you can accomplish.You must master the art of executive presence.
Homeless in downtown San Diego
An interesting experience and my insights as a homeless in downtown San Diego, during three hours.

Other cloths Related Articles

What is art
Art these days is everywhere, from the tape on the cloths you put on your back to the table to sit at when eating your dinner in the evenings
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