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What Does Consistancy in Your Internet Marketing Have To Do With The Psychology of Persuading?
Your internet marketing strategies have everything to with the Psychology of persuading. You have to understand how people think, and what makes them say "yes" to a buy. This concept is one of the reasons an internet marketer will go from good to great.

Why is Cold Calling Like Buying New Shoes?
On an introductory call, that first call with a prospect, you are not asking that prospect to buy from you-you are asking the prospect to have a conversation with you

Proven home business intellectually ingenious
A proven home business is intellectually ingenious so that you don't have to be in order to be extremely successful. It is a rare gem, and used by bright people who know how to leverage the work and effort of others.

Multilevel Marketing MLM - the missing link
The dream of financial freedom, and working from home or anywhere you desire through a Multilevel Marketing MLM or network marketing opportunity is why people are attracted to this industry. Unfortunately, there is a missing link to the puzzle, and having success with this model.

6 Email Strategies to Reach Decision-Makers
In the maze of corporate America it is sometimes very difficult to get a decision-maker on the telephone. Sometimes the best way to reach a prospect is via email. If a gatekeeper or assistant tells you that the best way to reach a particular prospect is by email, by all means send one. Here are some strategies to maximize your email response:

Stop Cold Calling! Turn Your Prospects Into Clients
Sales should be fun, something you look forward to, and a skill that you are motivated to develop and enhance. For most people, it is something they dread and cold calling is a big reason. Why do people cold call? It always amazes me. It isn't fun, it is stressful and no one really ever feels good after it is over. If you want to turn your prospects into customers then stop cold calling!

How can I make cold calling easier?
Lately I have been working with a number of sales teams to help them increase the success of their cold calling and I thought I would share with you some of my tips for success:

Hate Something
Perhaps for you, things haven’t gone pear shaped before and you are reading along just for the ride. I hope you never find yourself being forced to make cold calls. No matter how impenetrable your titanium shell, customers can still hear the tremor of desperation in your voice. Then things go from bad to worse.

7 Ways to Name Your Prospect
In the maze of corporate America it is sometimes very difficult to discover with whom you should speak. There could be multiple decision-makers or there could be only one decision-maker. And, of course, they’re never listed as “decision-maker” in the company directory.

Cold Calling Works - And It's Fun!
I’m here to tell you that cold calling can be one of the most effective ways to meet new prospects. And a whole lotta fun. I know, I know. Most sellers eschew cold calling, preferring instead to network, get referrals, golf, meet face-to-face. Did you ever ask yourself why?

C is for Cold Calling
Picking up the phone and talking to people you don’t know in order to try and sell them your products and services is something that most small business owners dread – and yet, most would consider cold calling or telemarketing to be a relatively easy way to get business through the door. Whether you choose to use a company like us to do cold calling for you or do it yourself, this is one marketing method that I think most of us will consider doing at some point. I know I certainly tried it for Exceptional Thinking back in the early days.

Why You Hate Cold Calling But Shouldn’t: The Common Myths Exposed and Truths Uncovered
Don't buy into the longtime, false beliefs about telephone prospecting. Prospect professionally, the Smart CallingTM way, and you'll make your calling easier, more fun, and successful.

How to Warm Up Prospecting Calls by Using “Social Engineering”
"Social Engineering" is perhaps the most underutilized tool available to salespeople - and the one that has the greatest possible payoff. Learn how to use it to increase your sales success.

How to Warm Up Your Prospecting Calls in Unconventional Ways
Having a difficult time getting through to a buyer-someone you feel you must have as a customer-and have exhausted all of your other avenues? Try using one of these unconventional techniques in order to get your message through.

How to Never Place a “Cold” Call Again or Be Rejected, and Prospect Successfully
Nobody likes cold calling, and for good reason. Most of the time, cold calls don't work and end up wasting everyone's time. Smart Calling gives you a new and better approach to winning the quality sales that drive growth and create opportunities.

“Cold” Calling Might Be Dead, But Not SMART Prospecting
It's a fact, if you want your business to succeed, you must prospect for new business. The difference between placing a "Cold" call versus a "Smart" call, is knowing what to do both before and during the prospecting call.

Cold Calling Best Practices
“Cold calling is the process of approaching prospective clients, typically via telephone, who have not agreed to such an interaction. The word “cold” is used because the person receiving the call is not expecting the call or has not specifically asked to be contacted by the sales person.”

C-Level Relationship Selling - 6 Steps to Avoid Selling Suicide
A great product/service can die on the vine if the sales person assumes s/he has the answers to the prospects problems. Here are some tips to activate prospects’ interests.

Sales Tips On Cold Calling
Cold calling will be easier after you learn and apply these common sense sales tips.

Personal Marketing for Sales People
Never make another cold call again. These days there is a realistic alternative to making cold telephone calls to find new sales prospects. It involves leveraging the latest online services to identify and woo potential customers before making a call or arranging to be introduced.

The Value of a Value Propostion
Understand how a value proposition can assist in promoting your business and positioning your company.

Secrets of Selling to the "C" Suite
Learn the secrets of getting in front of decision makers and learning how to close business with those that can.

How to Get Better Results with Cold Calling
Learn the secrets to gain better results from cold calling success.

Negotiation Tactics
Understand the art of negotiation and win any conversation with minimal concession.

Winning Business with Referrals
Use referrals to decrease labor and increase your percentage of closed business and new revenue.

How to Increase the Sales Pipeline
Learn how to produce more leads with less labor

The Importance of Customer Service
Gain insights of how to use customer service as a branding and marketing differentiator.

Seven Irresitable Laws of Customer Service
Create customer service tools that set you apart from competitive forces and make you and your company a client magnet.

Solving the Customer Service Puzzle
Learn the simple rules of customer service to assist your organization create the differentiation required to create allure.

Selling and Attitude
Discover how much you attitude counts in trying to sell your products and services.

How to Survive in Volatile Times
Learn the art of companies that can survive in any economy and why they are built to last.

The Only Qualifying Question You Really Need
Afraid of asking to many questions of your prospects? OK, then ask just this one question and let your prospects tell YOU how to sell them!

How to Handle the Price Objection
You'd be amazed by how many sales reps miss the golden opportunity to find out where their prospect is when they ask about the price. Here's how NOT to make the same mistake!

How to Hire Successful Sales Reps
Many business owners and sales managers ask me if I have a proven system or a way to identify and hire top sales reps. They have tried everything, they tell me. Well, here's what they are missing, and what you need to do to find and hire Good Sales Reps!

How to Listen like a Detective
Listening is the top skill of Top 20% sales producers. Here's how to develop it!

How To Overcome the Smokescreen Objection
Most of the objections you get as sales reps aren't real objections - they're smokescreens. That's why when you answer them, you get another, and another, and another. Want a better way? Read and apply the techniques in this article and you'll stay in control and close more business!

How To Qualify Warm Leads
The internet has changed the way leads come into a sales organization. The problem is that 80% of companies and sales reps still handle them the same old way. Here is the Right Way to qualify incoming leads.

How To Stay Firm On Price
Getting beaten up in today's economy on account of clients and prospects hammering you for a lower price? Here's how to stay firm on your price and still succeed!

Saving Gas and Selling More 5 Secrets of Top 20 Producers
Here are 5 things you can begin doing today to succeed as a sales rep when others are failing!

Should You Train Unmotivated Sales Reps?
I have been consulting with a lot of sales managers and business owners who need and want sales training, but they are concerned that the training might be wasted on some of their sales reps (sometimes as much as one-third of their team) because this portion of the reps are either resistant, or simply unmotivated. What should you do? This article will tell you!

Stop Managing the Pipeline, and Start Managing Your Sales Team.
While the sales pipeline is a vital part of the sales process, it is also where the most fundamental mistake is made, and this mistake costs companies millions (if not billions) of dollars every year. Learn what you can do to change this starting today!

The 3 Secrets of Instantly Establishing Interest
You have all heard that you have about 15 to 30 seconds to establish a connection or generate interest on a cold call, right? While some may say you have even less, the point we can all agreed on is that you don't have much time and whatever you say, it had better be good! This article will provide you with the most effective way of making that connection.

The 5 Elements of a Qualified Lead
People ask me all the time what I think makes up a qualified lead. It's simple, I tell them. There are five things that every Top 20% producer knows when he or she hangs up the phone with a prospect. Know these five things and chances are real good you're going to close this prospect. Leave one out -- or two out -- and chances are even better that you're never going to close this prospect. This article will not only tell you what these are, but they will tell you how to find them out!

The 5 Secrets of Motivating Your Sales Team
Motivation seems to be one of the toughest areas to get a handle on. Many managers tell me that some of their reps are already motivated and don't need their help in that area (usually the Top 20%), but that the majority seem to need constant motivating, mentoring, counseling, or out right babysitting. Sound familiar? This article will provide you with proven, fresh ideas on how to get the most from your sales team.

The Five Secrets To Writing Killer Prospecting Scripts
If you prospect sales by phone, then you know what's it's like to get blown off, screened out, or just flat turned down. It doesn't have to be that way!! Use these Five Proven Secrets to Writing Killer Prospecting Scripts and learn how to succeed like the Top 20%!

The Most Important Word In Sales
What would you say was the most important word in sales? Read on and you'll find out...

The Three ‘Real’ Secrets of Hiring Top Sales Reps
Finding, interviewing, hiring and training sales reps costs hundreds of hours and thousands of dollars. What's worse is that you never know who you're going to get. Assessment tests can be time consuming and expensive. Want an easier way? Use these three secrets and you'll easily increase your chances of finding and succeeding with Top Sales Reps!

How to Sell A Pencil - And Your Product Or Service
This is one of the most basic of interview questions for sales reps, and the answer reveals so much about your previous training, your understanding of the sales process, and ultimately about what kind of sales rep you are.

Leave Voicemail Messages That Get Returned!
Here are four sample voice mail messages you can start using today to separate yourself from the other 95% of voice mails that get ignored, deleted and never returned.

Getting Commitment Through Out the Buying Process
During any phase of the process, it's crucial that you continue to ask these kind of specific, direct questions. Here are a few that will always help you know where you stand - and what you need to do next.

Five Secrets to Exercising Authority
The problem is that most managers and other figures of authority - Directors, V.P.'s, and Business Owners -- have never been taught how to properly exercise authority and command respect as leaders. If you find yourself in this position, follow this proven, 5-step method for exercising authority. It will not only get results, but it will establish, or re-establish, your role as leader of your sales team or department.

How to Write Winning Emails
Follow these six email secrets the next time you write and send an email, and you'll be on your way to the kind of response you used to get - and the kind that will lead to more business.

5 Ways to Handle the "No Budget" Objection
Here are five proven ways of dealing with this objection that you can begin using today to break through your prospect's resistance and earn the right to present your product or service.

How to Build Relevant Rapport
If you want to truly connect to your prospect and build the kind of rapport that will actually influence and lead to a closed deal, then you need to learn how build what I call, "Relevant Rapport."

3 Ways to Improve Your Listening Skills
The most important thing you can do to begin making more sales is to start listening to your prospects. Once you do, you'll know exactly what to say - and what not to say - to get the sale. Here are three things you can begin doing today to become a better listener.

How To Successfully Handle Objections
Want an easier way to deal with the objections you get over and over again? Here's how to do it.

How to Use Layering Questions
Only the top sales reps use layering questions, and the reason they are so valuable is because they get your prospect to go a little deeper into an area of interest they have, or in an area of concern.

The Secret of Setting Successful Goals
So many people still ask me what the secret to successful goal setting is, so I thought I'd share with you one of the basic principles of goal setting. The most effective way to set goals is to start by using the SMART principles of goal setting.

Insurance Sales - How to Overcome the Top Three Objections
In this article you'll find three rebuttals to the most common objections you get when closing on your insurance products. Remember, take the time to reword or rework them to fit your specific services or selling style, but after you do the key is to use them.

The One Real Key to Your Success
The exciting thing about this principle is that as soon as you truly understand and begin using it constructively with belief and expectation, you can turn your life, circumstance, your income, health, or anything else completely around. This law can be summed up very simply: "Everything in your life is an exact duplication of your consciousness."

I Hope You Don't Open Your Calls This Way
Because you only have a few precious seconds to make a connection and establish interest, you'd better have a good opening prepared in advance. What can you do to separate yourself from all the other calls they get? Read on.

The 5 Secrets of Great Vacations
What I've also found is that there are guidelines and "best practices" to ensure that you get the most out of vacations and breaks. After years of perfecting vacation, I offer, "The 5 Secrets to Taking Great Vacations -- enjoy!

Your Economic Recovery Script
What's so interesting to me is that many of the sales reps and companies I speak with are still mired in the old, "bad news" and they seem intent on wallowing in it. "Ah, things are still slow out there, and we're just not doing anything until they get better," they tell me. Because attitude is everything in sales (and life!), let me ask you, the reader, this question: "Are you part of the problem or are you part of the solution?"

The Most Important Script You'll Ever Use
Now get ready because it actually doesn't have anything to do with the objections. Nope. Rather, it is the script of what you say to yourself over and over throughout the day.

The Key to Staying Motivated
We all know that getting a lot of no's can be discouraging, and we also know how successful we are when we're highly motivated - nothing can stop us! So what is the key to staying motivated?

The Five Secrets to Effective Time Management
Any one of these Keys will make you more productive, reduce your stress, and help you squeeze more out of your day. Use them and you'll get more done - and you'll feel better!

Four Scripts to Overcome the Price Objection
Once you've identified what is really hiding behind this objection, then you are ready to deal with it. And here is, word for word, what you need to say to overcome it.

3 Ways to Build Rapport In 30 Seconds
Here are three techniques you can begin using today to create ease, build rapport and get the person on the other end of the phone to trust you.

5 Ways to Have a Great 4th Quarter
One of the things you can begin doing right now to prepare to have a great 4th quarter is read and apply the ideas in this article. Use it as a check list to compare what you're doing - and what you're not doing - and then adjust your activities to cover as many of these crucial steps as possible.

A Simple Lesson From the NFL to Close More Business
In sales, too, you can become a better producer if you concentrate on the simple things and doing them better. Here are two things you can do starting today to increase your closing ratio and make more money.

Emails and Voice Mails Guaranteed to Work
The voicemail discussion during the meeting led to what was working for emails as well, and I think we all got some really valuable ideas on what gets the most responses. Here they are.

How To Deal With Red Flags
One of the biggest mistakes 80% of salespeople make when qualifying is to overlook or not react to obvious Red Flags prospects give during the initial call.

5 Things I Learned last year
Here are the 5 things I learned that contributed the most to what turned out to be my most profitable year in consulting yet.

One Sentence to Establish Immediate Rapport
Making that connection is the most important thing you can do to lower or eliminate initial resistance and give yourself a real chance to see if what you're offering is a fit for the person you're speaking with. Here is the one sentence you can use that will give you the best chance to make that connection.

How to Overcome the Fear of Cold Calling
Let's start at the beginning. The fear of cold calling, like all fears, is mostly in our heads. It starts with dread, builds to anxiety, and soon we're frozen with fear. The phone becomes a 200 pound weight, we find a million other things to do, and we pray for 5 o'clock. Sound familiar?

How to Overcome the "I Need to Think about it objection
Unfortunately, what many of you have found out is that your prospect actually is saying no - they're just saying it in a way that makes it difficult for you to handle it. Well that will end for you today. By using the scripts below, you'll see if your prospect really does need to think about it, or if he/she is blowing you off.

How To Overcome the "I'm Not Interested" Objection
Here's what to say to act like a Top 20% sales professional, and how to connect with and earn the right to present your product or service.

Three Things You Must Do To Succeed
Just remember, 80% of your competition won't do these things, but if you will, you will smoke them in sales. In fact, you will become a Top 20% producer, and I'll bet that will make your 2011 successful, won't it?

Four Ways to Handle the "I'm too busy" Brush Off
Now here's the thing: while this may be true, it doesn't necessarily mean they don't need or aren't interested in what you have to offer. Like all initial resistance statements, what you must do with this objection is to quickly control the situation, assess whether or not your prospect is or can be interested, and then find a way to quickly qualify them.

How to Avoid Getting Economy Related Objections
If you're still getting the "We're just not going to do anything until the economy (settles down or improves, or whatever...), when you are closing the sale and asking for the order, then I've got some good news and bad news for you.

Change Your Self Talk - Change Your Results
The problem is that most of our self-talk is negative. And even worse, we tend to believe our self-talk and that influences our performance - in a big way. For example, have you ever stopped to listen to your self-talk after you missed a sale?

The 4 Secrets of Leadership
If you are in a position of authority and wish to become an effective leader, then find ways of developing or strengthening these four characteristics in yourself. Remember, everyone is counting on you for guidance, and it is your ability to lead that will determine the ultimate result in your team or company.

5 Ways to Sound More Natural On the Phone
If what you sell for a living means you have to pick up the phone - either to set appointments, call prospects back, return calls to clients, etc., then you have to learn how to sound natural and how to avoid putting your prospects, gatekeepers, assistants, etc., on notice that you're trying to sell something.

Opening Statements: The Good, The Bad, And The Ugly
I've worked with, monitored and heard thousands of sales reps over the years, and I've heard it all - the good, the bad, and the ugly. Here, for your reading enjoyment and education, are my all time, Top 5 classic opening statements.

Three Ways To Qualify Interested Prospects
If you're in a selling situation where you get to call back leads that have expressed an interest in your product or service, then consider yourself lucky. Whether they come from traditional advertising sources or from the internet, inbound leads save you the time, effort - and often the terror! - of cold calling. While these leads are great to get they also present some challenges that many sales reps aren't prepared to handle.

Three Ways to Connect With Your Prospects
If you want to successfully connect with your prospect, and earn the precious few seconds it takes to establish rapport and generate some interest, then you must put yourself into the mind of your prospect and enter the conversation that's going on in their minds.

We Already Have More Business Than We Can Handle
Well, let's face it, nobody has TOO much of anything, especially business, and while 80% of your competition get blown off when they get this objection, the top 20% know what to say. After you read and adapt the three closes below, YOU'LL know what to say, too!

The 5 Secrets of Setting Short Term Goals
If you want to see your life change in just 3 to 6 months, then follow these 5 quick rules for setting short term goals. As you'll see, accomplishing just one short term goal can change your life beyond your wildest dreams!

Five Ways to Have Sizzling Summer Sales
The fact is, top 20% producers still find ways to make their quotas in summer, and they also find ways to set up the end of the year so they exceed their revenue goals, earn their bonuses and have a great holiday season. And you can, too.

How To Close A Sale
If you do these things right, it'll be easy and natural for you to ask for the order often. And when you start doing that, you'll finally know how to close a sale.

The Biggest Mistake Sales Managers Make
If I were to ask you what the most important thing a sales manager can do to drive business, what would your answer be? Hire the right reps to begin with? Properly train them? Keep them motivated? Help them close deals? I'm sure you thought of these and many others, but I wonder if you thought about the one activity I'm going to share with you today.

Don't "Follow Up" On Your Leads!
Ask yourself this question - when you call a prospect or client back to close a sale, do you open your call up with, "I'm just calling to follow up..."? If you're like most sales reps (80% or more), then I'll bet you do, and, if so, then you're making a big mistake because you are setting yourself up for rejection and you're allowing your prospect to put you off.

The Problem With Affirmations (And What To Do About It)
If you have given up on affirmations because they never worked for you, then revisit them today and develop ones that you can believe in.

How Find Out What's Stopping Your Prospect From Buying
The problem with 80% of sales reps is that they will chase and chase unqualified leads because it seems easier than cold calling and looking for real buyers. "At least they took the information, or have a need," they say. The solution? Read on.

The One Secret of All Top Sales Performers
If a car salesman like Joe Girard can achieve the kind of results he did by connecting with his clients personally each month, what do you think you could achieve using this same proven system in your own business?

5 Closing Questions You Must Be Asking
All of these questions are crucial to ask during the close, and after you read them I encourage you to put these into your closing scripts and outlines. They will give you the feedback you'll need (and don't get because you're not in front of your prospect) to close the sale. To get the most benefit from them, begin using them today.

Three Interviewing Mistakes - And How To Avoid Them
Over the years, I've looked at thousands of resumes and interviewed thousands of sales reps. In fact, right now, I'm recruiting for several companies, and I'm amazed by how sales reps keep making basic, horrible mistakes that often times immediately disqualify them for any chance at landing a position. Often times, these mistakes even prevent them from getting an interview!

How To Make Your Sales Manager Better
The problem with most sales managers that they don't sell. And the problem with that is how can they teach and manage something they aren't doing themselves (or worse, can't)?

Prospect Not Buying? Here Is What To Do...
I use this question all the time, and I'm never surprised by how a prospect will immediately reveal the truth as to what is holding them up and what is going to stop them from ultimately moving forward.

Straight Selling - The Quickest Path To The Top 20%
What's one of the biggest differences between the Top 20% and the bottom 80%? The bottom 80% are still using stale, phony techniques that don't work, and they are still trying to trick the gatekeepers and assistants as they try to get to the decision maker.

The 5-Step Method of Handling Objections
This is a Top 20% favorite and it works because you are not answering or dealing with objections, rather, you're qualifying and isolating first, then, once you've found out if it's a real objection or a smokescreen, you're dealing with it in the most efficient way possible.

Knowing Your Numbers, Tracking Your Success
Overall, knowing how your numbers equate to your actual results and success is what each Top 20% producer thoroughly understands. You should too. Why not start today?

The Most Important Button on Your Phone
Have you ever needed to ask directions? You know, you're traveling and trying to get to your hotel, or you're in a different part of the city looking for a restaurant and when you don't know the way, you stop and ask somebody, don't you? When you do and they start telling you, what do you do? You listen, don't you? The person who is speaking has the information you need to get where you need to go, and I'll bet you even listen actively.

7 Poisonous Sins of Trying to sell
Sales is a precarious profession that requires a process. Many believe that selling is an easy profession but it takes moxie, patience and more importantly strategies that pave the way to success. Discover the seven secrets to selling success.

All Sales People Use Scripts
When you are speaking with a prospect, do you use a script? The Queen of Cold Calling says, ‘yes.’ Find out why…

A Guide to Cold Calling
Cold calling is a great way to generate business leads. Though it can be quite stressful and discouraging to place outbound calls to parties whom may not be interested in what you are selling, the sales advantages outweigh any possible damage to your ego.

Cold Calling
Cold calling is an important part of generating leads for businesses. This guide to cold calling will help you make the most of your efforts on the phone.

Sales 2.0 - Answer to Our Prayers or Costly Distraction?
Every day I read, hear and get asked about the various modern methods for salespeople to meet, engage and get in front of prospects. Every day, the emphasis moves a little further toward the Sales 2.0 approach to getting found - LinkedIn, Blogs, Facebook, Twitter, E-blasts, and Youtube.

Who Do You Call When Your Sales Forecast is Busted?
When your short-term sales forecast indicates that you'll come up short this period (month), what do you direct your salespeople to do in order to fill the gap?

Cold calling on a small business
Cold calling - in person that is - on a small business can quite often provoke a hostile response. You are invading their domain. How can we break down the barriers that sometimes are put up?

CONNECTING IS NOT ENOUGH: The Anatomy of a Referral (Part One)
This article originally appeared in The National Networker Growing a business without developing a flow of good quality referrals can be tough. Yet so many companies try to do so.

What approach should I take when cold calling?
I encourage people to cold-call by coming from a place of 'contribution' first; I call this approach 'buying-in'. In highly resistant sales executions, like cold-calling, you have to buy-in before you can successfully sell-in because the mass of cold-callers that have gone before you, have trained your customers to ignore you.

How can I improve that first cold contact with a potential client?
Cold-calling is as much about process, support and leverage as it is about dealing with rejection and maintaining enthusiasm. You have to work to a structured plan and initiative contact as you would a warm referral, i.e. I know who you and your competitors are - and the reason for my call is to help you, just like I have helped others in your space.

Do You Dread Cold Calling?
If cold calling is something you must do, here are some thoughts and ideas to help you master your negative emotionals and have greater success!

How You May Be the White Rabbit in Sales and Losing More Than Just Time
Are you feeling like the White Rabbit in Sales? Rushing around, late for this or just barely on time for that? Read about an important study that connects time to leads and how you maybe losing more opportunities than you realized?

Increase Small Business Sales – Stop Asking for Referrals
Why would I tell you to stop asking for referrals when every sales “trainer”, sales manager, or sales mentor you’ve ever met tells you to ask for referrals? Oddly enough many commonly held beliefs are based on myths rather than facts...

Take the Second Shot!
I get a lot of inquiries and solicitations asking me what my “#1 tip” for increasing business is. This, of course, is a very complex subject that requires a lot of detail. But there is one quick tip I send along that can help people in any phase of business or even their lives. And that is: Take the second shot.

What Do You Need, A Mentor Or A Coach?
I don't know about you but I have been trying to get answers to this question. I have used these two words loosely and interchangeable. They are coach and mentor. Is there a difference between these words? Confusion again? There are several definitions for the words mentor and coach. A mentor is a wise and trusted counselor or teacher. A coach is to give instruction and advise.

To Make Sales Appointments In 2009 and Beyond - Is Cold Calling Dead?
Will social media and marketing ever replace the skills of cold calling and professional telesales. Absolutely not. Read this fantastic article to find out why...

FREE isnt what it used to be
Email, is indeed free but free isn't what it used to be! No Sir, in the past, getting something for free was exciting, like winning, even though you didn't have to compete for it. "You can have this for free", usually meant, I like you and want you to feel special.

Social Networking and Attraction Marketing Mean Big Business
Social networking is one of the fastest growing trends in marketing today to generate website traffic. It is the means of creating a network of people interested in what you have to say. Like all forms of attraction marketing, the goal is to help encourage people to trust you so that they are willing to buy from you. Rather than cold calling, you are dealing with a warm market ready to respond to you. Social networking has opened the doors to millions of people not connected with many more around the world.

Home Based Business & My Story I
Just one in a small series of development pointers to help further along your home business or other marketing ventures. These are some of the exact principalss I follow daily to insure my success. Not only key to your business but any walk of life no matter the career path you have chosen.

Cold Calling Isn’t the Only Way to Get Prospects
Not many sellers like cold calling. They may be forced into it but they go kicking and screaming, avoiding it with any excuse. Unfortunately, they think it’s the only approach to prospecting, but it doesn’t have to be that way.

Cold calling is daunting. Got any tips?
Yes I do, in fact - Don't cold call! Not unless you are selling in a way that is radically different or fundamentally better than everyone else. Then maybe you stand a chance, but the odds are stacked heavily against you. I couldn't tell you the last time a cold caller cut-through and engaged me emotionally over the phone. In fact, I dare say I have never purchased something from a cold caller.

Kid Business
Three Tips to Accessing Whatever and Whoever You Want.

Advanced Sales Training - 8 What-to-Do’s About Cold Calling
We all need new customers. Cold calling seems to be our default tactic and everyone will agree, it's highly inefficient and very demotivating. So here are 8 actions to take to make it work better for you.

What Cold Calling Taught Me and Why I don't do it anymore.
"Hey, Diane. This is Michele. How's it going?" Sound familiar? If you've said those words before, you most likely have done cold calling. It taught me something that took me by surprise. It catapulted me into a direction I didn't see coming.

How to Handle the “I don’t have the Time” Objection
Can you see how much more effective you will be by being prepared with and using these kinds of scripts? Believe me, it will separate you from the majority of your competition.

If you could name just one marketing method…what would it be?
Small business owners often ask me if I could pick just one marketing method what would it be. Well, don’t worry I’m not going to say to you that it depends on your target market or on what you do. I really do have just one marketing method that I would pick above all others. Do you want to know what it is?

Death Defying Sales Calls- Don't Get Run off the Road
When you're making sales calls trust in your own ability to handle the situation but don't have too much faith that everyone involved is on your side. A healthy dose of skepticism goes a long way.

Can Cold Calling Kill your Company?
Years of practice have led to everyone having Caller ID and highly effective spam filters; "attraction marketing" is a more viable long-term solution for lead generation.

The perfect business opportunity for "introverts" - People that hate selling
Now there is hope for people that hate to do sales.There are millions of people that would like to get involved in the most lucrative business available today - network marketing. The only thing that keep them from getting involved is the sales aspect.Business "introverts" don't like to pick up a phone and phone people to try and sell something.

Cold Calling - Tips to make it easier
An article giving ways to motivate yourself to make cold calls.

MYTH: Cold calling is a good idea
In the "olden days" when I first started my business, over 95% of my sales came about through cold calling, which I had learnt to do really well when I worked as a sales recruitment specialist with Morgan & Banks. At M&B - and in my business - it was very clear that if I didn't bill anything I didn't earn anything. So I got on the phones and I prospected to people I didn't know - that is, cold calling. This was well and truly before the internet was in mainstream use and I had the privilege of learning how to cold call really well. But it is a FACT that in an essentially crowded market place of the 21st century, businesses require a series of "push" and "pull" prospecting strategies rather than one simplistic "push" approach to selling such as cold calling.

A-Z of sales success!
B is for Beliefs

How to Take the Brrr out of Cold Calling
Is cold calling giving you the shivers? Maybe sharing of this experience may help you better understand how to take the Brr out of cold calling as you continue with your business building activities to increase sales.

How by Being Captain Focus It Instead of CaptainWing It Will Increase Sales Even When Cold Calling
Today, it happened again, another cold call disaster by a Captain Wing It who called me attempting to sell me his services. Then after his poor sales performance, he had the audacity to ask for me to make some referrals. Has this ever happened to you?

Expectations- A Sales Attitude By Any Other Name
Years ago I read something that Zig Ziglar wrote: Attitudes are habits of thought. Pretty simple definition, but incredibly powerful. How many of our thoughts are really sales attitudes including expectations?

Creating Your Own Sales & Marketing Guide
Sales training is important for teaching the basic selling skills, from cold calling to closing. New sales people need this training as well as seasoned veterans who forgot more than they remembered and also need to keep up with the latest selling skills since things have changed over the years. However, it is one thing to say this is how you do cold calling, for instance, and yet another to say whom you should be making those cold calls with. Sales training can’t stop at the basics. You need to expand that into “information training”, or training that also provides the vital, company-specific information your sales team needs to become more successful. This is the difference between generic sales training and customized training for your company.

7 Tips to Overcome Cold Callin Jitters
Think of cold calling or telemarketing as having meaningful conversations where you may be able to add real value to a client. If you don't ask, you don't know! Also people can't love you/your service if they don't know about you!

Dealing with price or cost objections
Any sales training needs to address objections. One that is very hard for many sales people to deal with in these trying times is "your price is too high!" or "you are too expensive!" Whether you make your living in business development, tele-sales, knocking on doors, smiling and dialing, dialing for dollars or making new friends-being able to deal with "you are too expensive" or "your prices is too high in an honorable way is absolutely necessary.

Securing Success For Your Home Business
Working from home is, for some people, the epitome of the American dream. You set your own hours, and you get to decide which twelve hours of the day are considered working. With the rise of the commercial internet, there have never been more opportunities to work from home and make your business thrive, particularly if you have a marketable skill that doesn't need a large advertising budget or office infrastructure.

10 Cold Calling Tips From A Sales Coach
1. Most people do not enjoy cold calling, but they need to realize it has to be done. It really is a mind-set. You have to set time daily to call, and make it part of your daily behavior/activities.

No one sees a Naked Telemarketer
In my humble opinion, cold calling is a waste of time. When was the last time you purchase something from a cold call telemarketer?

Cold Calling Get over the fear and improve your success
Most sales people hate to cold call. It is frequently considered by many to be the single most stressful part of selling. So much so that many people have given up this noble and proud profession for non-selling positions. There are actually several reasons why sales reps consider cold calling one step below getting a root canal.

How to use telemarketing to generate more leads
The phrase “cold calling” sends chills down the spines of many businesspeople. It’s often viewed as an intimidating, difficult, and boring process ... and that means it doesn’t get done as often as it should. However, outbound telemarketing campaigns can be a great way to reach a group of targeted prospects or customers to communicate a message, gather feedback, and determine a next step for the relationship.

Cold Calling is Dead. No it isn't. Cold is dead. Calling is not.
Cold calling has been a traditional way to find new sales leads. But it has changed dramatically in recent years as the Internet enabled self education. In this article, the President of Find New Customers explores the new world of cold calling.

Is cold calling right for my business?
Cold calling or telemarketing is seen, by a lot of business owners as a good way to market and promote their business. It’s one of those marketing methods that many people try some with great success and others with no results at all. When success occurs though, all business owners want to give it a go, thinking that success can occur for their business too.

A Powerful First Voicemail and 13 Reasons to Leave It Part A
Any effective sales training should include how and why to leave voicemail. Whether you are doing business development, direct sales, appointment setting cold calling, dialing for dollars, smiling and dialing or call it making new friends, an effective first voicemail is absolutely necessary if you want to succeed.

Top 7 Things You Have to Know to Market and Grow Your Small Business Effectively
My experience working with hundreds of small business owners has shown that while you might get by for awhile solely on referrals and word of mouth, typically that’s not going to be enough over the long haul.

The Recruitment Rip Off
This unbelievable balderdash was downloaded from a well known recruitment website.

The Death of Cold Calling
Discover better methods than cold calling to help you land more leads and more sales.

Fear is Making it Even Harder to Sell Insurance
As if selling insurance hasn’t always been a challenge you can thank our friends in Washington D.C. for making it even harder. Yep, thanks to the government’s failure to sound the alarm before it became a crisis, and ineptitude dealing with the crisis once it hit Uncle Sam has created a very special new client for you. Your new potential clients are scared to death and guard their wallet like a junk yard dog.

Increase Sales Jumpstart Your Lead Generation
Are you getting the sales you need? If not, consider diversifying your lead generation techniques. Cold calling and direct mail are common approaches to lead generation however there are many other ways to make your leads flow.

The Best Way to Approach New Clients
As a business owner you know the kinds of clients you want. Why not go one step further and make a list of actual companies you would like to have as clients.

Karma Keys to a Referral-Based Business
Want to build a repeatable and successful process of increasing sales to both existing customers and new prospects? Then build a referral-based business where giving referrals is just as valuable as getting referrals.

The Give and Take of Rejection
Why is it that one tiny word, "No", can evoke so much fear into the hearts and minds of so many? Part of everyday life as a leader/manager requires you to handle rejection day in and day out. How well do you cope? What can you do to more effectively handle rejection?

Are You A Scairdy Cat When Asking For Referrals?
Do Your Customers Love You? I'm sure they do but you probably don't know for sure. Which then makes it pretty tough to ask for referrals. (In fact - it makes you shake in your boots a little bit doesn't it?) But if you're a Scairdy Cat and DON'T ASK for referrals you're missing out on TONS OF BUSINESS lady!!! (and it doesn't cost you a cent!!)

And How Are You Today? - Yuck!
Make cold calling more fun for you and less painful for your prospective clients by aiming not for the appointment or sale, but to engage them in conversation.

How To Assess Your Sales Intelligence Quota
Answer the following questions. If you answer "No," you could be missing a strategic advantage that you could incorporate in to your sales system to make it more effective. 1. Do you know exactly how many calls it takes to make a sale? If not, perform an analysis. 2. Do you know how long your sales cycle is?

How to Cold Call With Respect
What happens when you’re talking with a prospect during a cold call and you start to realize there isn’t an honest “fit” for your product or service? Your prospect doesn’t have a problem, hassle, or challenge that your product or service solves. Well, the old cold calling mindset is “Chase everybody possible and focus on the sale and never take no for an answer!” So how does this new cold calling mindset work? Well, if you keep trying to push people into something they don’t want, you increase the chances of them rejecting you.

4 Secrets to Successful Cold Calling
In the world of cold calling, there can be a lot of negativity. It’s not easy to talk to someone you haven’t met – especially when you experience rejection so much of the time. Most people who sell really dislike cold calling, and I don’t blame them.

Selling in 21st Century
There has been a revolution in everything in our society except in sales. The sales industry has crawled while other professions have been running: "new" sales books are still talking about the same tips, tricks and techniques that were working in last century and bringing the success to sales people.

SwitchedOn Selling Balancing Your Selling Brain
You are about to to do cold-call canvassing. As you reach for the phone, you glance at your desk and quickly decide to clean it first. Then, as you reach for the phone again, you remember that you need to get some things from your car. And after that, you stop and list the things you need to pick up on the way home. The day ends, and the calls are never made. You really did intend to do the calling, but time and time again you just didn’t seem to get to it. Sound familiar? It's not that you don’t know how to cold call-you've taken all of the seminars, read all of the books, and know the techniques. But when you finally force yourself to do it, it just doesn’t go very well.

Develop Your Cold Calling Techniques
If your job requires you to make cold calls and you don't enjoy a high success rate, here are some tips to help you get your foot in the door.

Cambridge Who's Who Strategies for Successful Networking
Successful networking is not just about he exchange of contact information. If done correctly, networking creates new business, career opportunities and room for personal growth.

Part Five - Prospecting for More Sales
Part Five of a Ten Part Series. In this series, we explore all the different avenues of prospecting necessary for a business to succeed. Think of your business as a a beautiful garden, and then consider all the things you need to do to keep that garden beautiful and growing, rather than dreary, dead or decaying. Need help with Prospecting? Feel free to get in touch with us via our website.

Is Cold Calling Dead?
The other day I was speaking at a conference and was inviting delegates to ask me anything they wanted to know about marketing. One of the audience asked an interesting question – “Is Cold Calling dead?”

Generate Leads with Ease
Looking for an effortless option and using research and technology, I have come up with a brilliant solution that will get you more leads in less time for pennies a day. This idea is innovative because it works for anyone, anywhere, on any budget.

Four-Step-Formula Revealed by America Highest Paid Ad Writer
I’m going to show you a four-step formula passed to me from one of America’s highest paid ad writer. As soon as I applied the formula to the sale page on my website, it increased the number of people responding to my ad more than ten folds almost overnight. Curious to know what I did? Here’s the text version after the make-over, you can find the original unformatted version on my website. Scroll down to the end of this article and you will find the web link. =========================================== Why Almost Everyone Is Dead Wrong About How To Get New Customers ===========================================

Cold Calling Perfection: Are You Hearing This?
In email prospecting strategies, one of the first things I advise is that you send yourself a draft before hitting the final send. That way, you get a sense of what it's like for your prospects to receive your emails. You can quickly see where you need to make adjustments to grab your prospect’s attention and get a reply. This same checkup strategy works well for your cold calls, too.

Cold Calling Perfection: Are You Hearing This?
Many of your best and worst phone habits are the ones you probably aren’t even aware of until you hear them. They’re the same habits that may be keeping you from closing more first appointments. So, how do you assess your cold call effectiveness? Record them.

Five Steps to Cold Calling Success
Are you having a hard time reaching decision-makers, setting up well-qualified appointments, getting past gatekeepers, gathering information or finding if you are calling on an appropriate prospect in the first place? Maybe it seems impossible to get your cold calls returned or you are getting stuck into an endless loop of voice mail. Read on...

Selling to C-Levels - 8 Interviewing Tips to Easily Close Sales
Interviewing questions open up C-levels and other prospects to reveal the triggers that will cause them to buy from that interviewer. Interrogative questions turn-off people like a light switch. So to win-over prospects and C-levels, follow these 8 suggestions.

Seven Popular Sales Excuses
Now like many of you after 30 years I have pretty much heard almost everything. So when talking about this the other day during a recent sales coaching session I was reminded of the numerous excuses that we all hear from sales representatives. So I sat down with pen to paper and rationalized what I believe of the top seven uses from selling professionals

How To Use Your Right Brain When You Cold Call
Unlock the power of your right brain for cold calling success!

Cold Calls - A New Way to Open
Cold Calling Tips to Create Openings for Real Conversation!

How to Cold Calling Without a "Pitch"
Make your cold calling about them, not about you!

How to Stop Cold Calls from Feeling Intrusive
4 key ways to be seen as helpful while cold calling

Diffuse Cold Calling Pressure
Stop your expectations from sabotaging cold calls.

Right Brain Cold Calling - What is it?
You know the feeling you get when you hear the rhythm of a song and it feels as if you’re grooving with it?

Aikido and The Art of Selling
Imagine being in a crowded concert or bar. All of a sudden, a fight breaks out between two men who’ve had too much to drink.

Build Your P&L to Increase Sales
Are you a small business owner to a Level C executive who looks to your P&L (Profit and Loss) statement each month? Are you happy with your business results? Then maybe it is time to think of your P&L a little differently?

C-Level Relationship Selling - 9 Active Listening Steps to Effortlessly Sell Prospects
Sales calls are the most important step for selling and relationship development. That’s why you have to have a strategy to get people talking while you listen with an ear to understand. Learn the 9 steps strategy to win-over C-Level executive and other prospects in this article

Cold Calling in Today\'s Marketplace
What is the problem with salespeople these days? The profession of sales begins and grows through learning and mastering how to increase the quality and quantity of new contacts in the marketplace. Here are a few words to help you get back in the game! For many sales people, the number one challenge that they have in their profession is prospecting or cold calling on the phone. There have been literally thousands of excuses developed over the years in order to avoid prospecting on a regular basis. And yet, probably the biggest factor in the growth of a salesperson's book of business and his or her career is prospecting.

Eleanor Roosevelt Teaches Sales 101
Whenever I hear a prospect tell me "no" I think of Eleanor Roosevelt who once said, "Never take a "no" from someone that can't say "yes". How true... Many times the prospect that says "no" cannot say "yes" either because they aren't a decision-maker, or they are the wrong person to be speaking to in the first place. Of course the prospect never tells you they can't say "yes". So it's up to you to find out! Next time a prospect tells you "no", follow Eleanor Roosevelt's rule, and make sure that you're getting a valid "no" from the prospect you're speaking with, and not from someone that can only say "no" because they can't say "yes".

Cold Calling Does Work – Have You Tired It Lately?
While the world goes crazy emailing – maybe we should try something different. How much email do we get all day long from everybody. To much might be the right answer. How much email do we read? Little if any? How much of it is relevant to what we do? To our business? Come to think of it, when was the last time some one actually cold called on us? When was the last time we actually did any cold calling? Could it be that we just might get in to see that person that we never can get to respond to our emails simply by stopping by? Could it be that we just might get someone on the phone just by calling them? Even though they never return our emails. Why don't we give it a try?

How to compose an effective email newsletter
One of the key elements in building relationships with clients (and prospective clients) is constant contact. But as plain a concept as it is, simply keeping in touch can be a tricky feat. By now, surely every modern business has at least a basic understanding of the potential impact of electronic communication, but how effectively do they use it? This article will outline a few of the foundational elements of building a successful email newsletter campaign...

How To Cold Call Canadians
Remember that Canadians are extremely polite and expect you to be. We buy differently. We want to be heard. Canadians value honest, forthright communications. Be extremely straight-forward and helpful.

Cold Calling Works!
Cold calling is an inexpensive direct approach - cold calling can be an effective and powerful sales tool if it is implemented in the right manner. How well cold calling techniques works depends on how well the salesperson has been trained, and how well the script has been revised. A poorly written sales pitch will drive prospective customers away; however, a well written script will definitely get their attention.

How To Approach Cold Calling
The first and most important step is to realize that you are not bothering your prospective customers/clients. By not calling and introducing your products/services to them, you are really doing them a disservice.

What to avoid when cold calling?
As annoying as cold calling can be, it is a game of probabilities and the more you do it, the more sales you will make. If you are wondering what to avoid when cold calling, here are some hints.

What to avoid when cold calling – words to avoid
In this article, we look at a few words that are definitely not sales friendly! So, if you’re ready to learn more about what to avoid when cold calling, in terms of your sales ‘vocabulary’ read on!

Setting Up Your Cold Calling Script
The keys to set up your cold calling script are to adapt a conversational tone; don't rush through your introduction and listen - really listen - to the person you are talking to. At times, this may mean that you will deviate from the script somewhat: but that is okay, as long as you are developing rapport with who you called and a friendly conversation is developing.

Cold Calling Mistakes: Top Tips To Avoid
When done correctly, cold calling can be an effective sales tool for a business. However, many companies either do not use cold calling, or attempt it ineffectively.

Brother can you Spare a Sale?
Sometimes you have to look beyond sales and to unexpected sources to figure out what you have to do to succeed in sales; so be it if it can make a real difference.

Rediscover A Proven And Easy Way To Increase Sales And Productivity
There are many great sales people, just as there are some great athletes, but neither can succeed consistently without focusing on the basics. Those fundamentals that allow the great ones to soar - and when overlooked or taken for granted, cause the average to fail.

Discover How To Leverage Voice Mail To Make More Sales
Productivity and cost efficiency are key drivers for corporations adopting new technologies. While it is hardly new and few can dispute its overall benefit, voice mail is one technology that has greatly reduced the productivity of Business-to-Business sales people and increased cost for their employers. This, however can be fixed. Here's how.

Lead Management - A Focus Above the Funnel - Part II
Most of the time people focus on the funnel and prospecting, and take a less structured approach to managing leads and activities during the lead and lead conversion phase of the sale. A number of things you do at this early stage can dramatically impact the end result before they ever enter the funnel.

Dialling for Prospects
Despite all the chatter, cold calling is still a part of any B2B sales approach. But as technology and buyer expectations change so must the way sales people cold call.

Objections – Rejections
The only way to avoid rejection in sales, especially cold calling, is not to do it. If you can't afford not to do it, you need to learn how to manage the rejection and leverage it to move your sale forward.

Are Your Salespeople Still Cold Calling? The Ugly Truth
Cold calling. It sounds so...20th Century. Some industries still break-in their salespeople by putting them on the phone and having them dial - more than one hundred times a day - and attempt to schedule appointments. You still receive calls like this from new, and sometimes not so new salespeople selling insurance, investments, copiers, office supplies, commercial real estate and long distance phone services. Today, more salespeople are using...

Proven Steps to Eliminate Cold Calling
Cold calling is frequently the bane of a sales rep's existence, and very few actually enjoy the task. If you fall into this category, this article may be just what the doctor ordered as we take a look at various ways to eliminate cold calling from the day-to-day routine.

Cold Calls Anyone?
Does cold calling work anymore? If so, when and how should you do it? If it doesn't what should you do instead?

Cold Calls Anyone?
Does cold calling work anymore? If so, when and how should you do it? If it doesn't what should you do instead?

The Warm Call
One thing you cannot debate is that you will definitely improve your cold calling by being prepared before the call. We all get calls from sales people who are clearly unprepared and embarrass themselves by trying to “lower your phone bills” when they don’t even know how much you are currently paying for your phone bills. Or, they try to get you to refinance your home when you live in an apartment. Or they offer to create a web site for your company when you already have one. If you are prepared before the call and have done your research on the prospect you are calling, then your “cold” call actually becomes a “warm” call.

RoP Return on Prospecting inventing a better mousetrap
The majority of sales teams we consult are still forced to cold-call and produce quantity in an attempt to fill the funnel of the pipeline. The definition of “cover” was some mythical rule-of-thumb like 3:1 meaning 3 times value in pipeline to cover target. Little regard was given to sales “cycle time” or time left in financial year – the mantra 3:1 became a KPI and we’ve seen salespeople fired for not driving pipeline! How silly can that be? Quality prospects which meet our engagement criteria and a 1:1 win ration means we don’t add lost cost-of-sale to the cost of those we win. We’ve seen sale teams DOUBLE their attributed product profit margin by changing the way they prospect and engage. Register to download this FREE white paper on the new trend to limit cold-calling and how to utilise the salespeople’s freed up time to SELL!

Discover The Five Most Dangerous Reasons Stopping Salespeople Selling
Ever wondered why your sales just don’t happen? We have discovered and interesting trend and common denominator that might provide you with an interesting insight.

Other cold calling Related Articles

Getting your Foot in the Door - 7 steps to successful cold-calling
The most common concern managers express about their salespeople is that they're not doing enough cold-calling. The reason can often be traced to the fact that salespeople are not properly trained on the how-to's of cold-calling. The result is they use ineffective approaches and frequently get slapped with rejection. So, instead of cold-calling, sales people occupy their time with 'safer' activities like visiting with current customers and order taking. With the huge potential for boosting market share sales through cold-calling, salespeople need these simple step-by-step techniques to dramatically enhance their success ratio.

Cold Calling - Fish or Fowl?
In my last post, I talked about how marketing should be used to create leads, NOT sales reps. But what about cold calling you ask? Cold calling is a sales rep role and responsibility yet it creates leads, right? Wrong. Cold calling is actually a form of Marketing NOT sales, since it creates leads not customers. Unfortunately, cold calling is the most expensive and least efficient method of creating leads that exists.

The Surprising Truth about Cold Calling
Haven’t you noticed that the old "tried and true" cold calling techniques that were once successful in cold calling have now completely lost their effectiveness?

Warm Up to Cold Calling
Cold calling: For many of us, the word "cold" is the key. Just the thought of picking up the phone sends a chill up our spines. Unfortunately, if we approach cold calling with an attitude of negativity, we’ll communicate that attitude to the prospect.

Make Cold Calls More Successful- Stop Focusing on the Sale
All the sales gurus have been teaching for years that you must be enthusiastic and aggressive in cold calling tactics. You’ve been trained to focus on the sale and move cold calling conversations toward a sales conclusion. What would you think if I told you to surrender your sales agenda entirely? The new sales mindset actually does just that. It brings cold calling out of the dark ages where you’re going into battle almost as soon as you dial the phone. It lets you get rid of “pitches” and “strategies” and “closing techniques.” And instead, you can become a real person again.

MYTH: Cold calling is a good idea
In the "olden days" when I first started my business, over 95% of my sales came about through cold calling, which I had learnt to do really well when I worked as a sales recruitment specialist with Morgan & Banks. At M&B - and in my business - it was very clear that if I didn't bill anything I didn't earn anything. So I got on the phones and I prospected to people I didn't know - that is, cold calling. This was well and truly before the internet was in mainstream use and I had the privilege of learning how to cold call really well. But it is a FACT that in an essentially crowded market place of the 21st century, businesses require a series of "push" and "pull" prospecting strategies rather than one simplistic "push" approach to selling such as cold calling.

Practice make perfect when learning how to make cold calls.
I am good at making cold calls. I am so good that I stopped buying leads and started calling from the phone book. I made more sales cold calling the phone book than the leads I paid my hard earned dollars for. My dollars were hard earned at that time. I equate cold calling from the phone book with cold calling door to door. Nevertheless, I reached a point in my development that I enjoyed cold calling the phone book. I had a technique and a script that worked. There was one huge problem with this system and yes it was a system. It was not duplicatible.

Stop Cold Calling! Turn Your Prospects Into Clients
Sales should be fun, something you look forward to, and a skill that you are motivated to develop and enhance. For most people, it is something they dread and cold calling is a big reason. Why do people cold call? It always amazes me. It isn't fun, it is stressful and no one really ever feels good after it is over. If you want to turn your prospects into customers then stop cold calling!

Cold Calling
Cold calling is an important part of generating leads for businesses. This guide to cold calling will help you make the most of your efforts on the phone.

Cold Calling Works!
Cold calling is an inexpensive direct approach - cold calling can be an effective and powerful sales tool if it is implemented in the right manner. How well cold calling techniques works depends on how well the salesperson has been trained, and how well the script has been revised. A poorly written sales pitch will drive prospective customers away; however, a well written script will definitely get their attention.

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