Like this article? PLEASE +1 it! Evan Signature
Evan Carmichael Top Header about About Home Profiles articles Tools forums inspirational quotes About facebook Twitter YouTube Blog

cold feeling Tagged Articles



What I Learned From Sam The Border Collie Dog
Sam was a very intelligent, smart and active dog. He was a real live wire! Here is Sam’s last year in his words. What can you learn?

What You Can Learn From Me, Sam, A Border Collie
Do you know of some unusual and strange ways managers learn? This shows how I have learned from my dog, Sam.

Other cold feeling Related Articles

Cold Calling - Fish or Fowl?
In my last post, I talked about how marketing should be used to create leads, NOT sales reps. But what about cold calling you ask? Cold calling is a sales rep role and responsibility yet it creates leads, right? Wrong. Cold calling is actually a form of Marketing NOT sales, since it creates leads not customers. Unfortunately, cold calling is the most expensive and least efficient method of creating leads that exists.

Feeling the Positive Opposite
Do you ever feel a feeling you do not like to feel? This empowering practice encourages you to identify a not-good feeling and then identify its positive opposite. The positive opposite feeling is a place to move when feeling a not-wanted feeling.

Warm Up to Cold Calling
Cold calling: For many of us, the word "cold" is the key. Just the thought of picking up the phone sends a chill up our spines. Unfortunately, if we approach cold calling with an attitude of negativity, we’ll communicate that attitude to the prospect.

How to Avoid Getting Off Track When You Cold Call
Let’s say you’re on a cold call, and it’s going well. You have a strong connection with your potential client. But the conversation starts to wander off the topic. And you’re not sure how you can regain focus without the other person feeling pressured. Well, the traditional sales approach tells us to always focus on getting the sale. So when cold calling conversations start to wander, we’re taught to bring the focus back to our linear sales road, including having the potential client answer certain questions. The problem is that these questions only look like parts of a conversation. They’re actually covert attempts to make others to believe they need our solution.

Tips on Writing Features vs. Benefits
Repeat after me – people buy benefits! And yet most small businesses still write their copy as if all someone is interested in are the details about their product. When someone wakes up in the morning and they are feeling cold they think "I need to get warm ". They don't wake up and think "I must go and buy a 5-bar radiant heater."

MYTH: Cold calling is a good idea
In the "olden days" when I first started my business, over 95% of my sales came about through cold calling, which I had learnt to do really well when I worked as a sales recruitment specialist with Morgan & Banks. At M&B - and in my business - it was very clear that if I didn't bill anything I didn't earn anything. So I got on the phones and I prospected to people I didn't know - that is, cold calling. This was well and truly before the internet was in mainstream use and I had the privilege of learning how to cold call really well. But it is a FACT that in an essentially crowded market place of the 21st century, businesses require a series of "push" and "pull" prospecting strategies rather than one simplistic "push" approach to selling such as cold calling.

Cold calling is daunting. Got any tips?
Yes I do, in fact - Don't cold call! Not unless you are selling in a way that is radically different or fundamentally better than everyone else. Then maybe you stand a chance, but the odds are stacked heavily against you. I couldn't tell you the last time a cold caller cut-through and engaged me emotionally over the phone. In fact, I dare say I have never purchased something from a cold caller.

What approach should I take when cold calling?
I encourage people to cold-call by coming from a place of 'contribution' first; I call this approach 'buying-in'. In highly resistant sales executions, like cold-calling, you have to buy-in before you can successfully sell-in because the mass of cold-callers that have gone before you, have trained your customers to ignore you.

Stop Cold Calling! Turn Your Prospects Into Clients
Sales should be fun, something you look forward to, and a skill that you are motivated to develop and enhance. For most people, it is something they dread and cold calling is a big reason. Why do people cold call? It always amazes me. It isn't fun, it is stressful and no one really ever feels good after it is over. If you want to turn your prospects into customers then stop cold calling!

How To Go From Down To Up, Fast
Yesterday was not one of my better days. Despite starting off the year full of excitement and hope, yesterday I was really down in the dumps. For starters, I caught a cold and didn’t have much energy. Everything on my to do list looked like moving a mountain and I just wasn’t up to doing a thing. That useless feeling somehow went from being a momentary feeling to escalating into the entire year being a mess.

Featured Article

Bottom Footer



Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Name:
Email:
Popular Articles

3 Competencies of Leadership

Are You My Mentor

Good News Travels Fast

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.