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Be Thankful For Holiday Spending?
Most of us have already felt the pain of holiday spending. We are immersed in a society which thrives on the commercialization and merchandising of holidays. Are we expected to feel good about putting ourselves further into debt? Are we to be thankful for spending money on others that we really don't even have to spend on ourselves? How can we find what there IS to be grateful about? Where do we look? The answer is; NOT FAR.
Social Co-Creation and Product Development – A Systematic View
Social Co-creation can be seen at all the eight stages of what is popularly being referred to as the New Product Development by marketing gurus. Let us take all these stages under three broad points and see how co-creation is vital at each level.
Managing Foreign Exchange Risk: The Search for an Innovation to Lower Costs to Poor People
There is currently much debate over whether commercial investments in microfinance pass foreign exchange risk exposure to poor clients through high interest rates - i.e., whether foreign investment in microfinance is expensive for poor people. But what makes foreign currency exposure such a problem?

Other commercialization Related Articles

Be Thankful For Holiday Spending?
Most of us have already felt the pain of holiday spending. We are immersed in a society which thrives on the commercialization and merchandising of holidays. Are we expected to feel good about putting ourselves further into debt? Are we to be thankful for spending money on others that we really don't even have to spend on ourselves? How can we find what there IS to be grateful about? Where do we look? The answer is; NOT FAR.
WHAT IMPACTS LEADERSHIP EFFECTIVENESS IN THE PHARMACEUTICAL INDUSTRY?
The role of the leader has never been as important or demanding as it is today in the pharmaceutical/biotech industry. Many companies have begun to re-engineer R&D and commercialization strategies in response the threat of fewer viable molecules and drained sales from generic erosion, and leaders at all levels are faced with the challenge of delivering consistent, sustainable results in leaner organizations. To succeed, leaders must ensure that the right people with the right skills are in the right roles.

The Commericialization of Earth Day
Companies are increasingly using Earth Day as a primary marketing vehicle. While some decry the commercialization of Earth Day, others see it as a powerful driver of the green market. AIM Mail Centers used Earth Day to promote their year-round greener practices. On Earth Day TD unveiled a highly energy-efficient bank branch building. The profit motive is a hugely influential incentive that is enticing companies to engage in more sustainable practices.
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