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It's Easy Being Green
'Think global, act local' is the catch-cry of Adelaide-based environmental biologist and author, Jean Cannon. Her new title, It is Easy Being Green: Simple Steps To Help Your Business Help The World outlines simple steps to assist small to medium-sized businesses meet their environmental impact targets.

Other common myth Related Articles

Why Small Business Fail
Michael Gerber, author of the mega-best sellers "The E-Myth" and "The E-Myth Revisited," is one of the people I admire and respect and who has had a significant impact on me and my businesses. Although I have listened many times to Gerber's audio tape about the E-Myth, I always come away learning more. In addition, I have read a booklet by Michael Gerber entitled: "Why Most Small Businesses Fail and What You Can Do About It."

How to Change the Leadership Myth
Leaders are born not made, right? This leadership myth continues even into the 21st century. Now is the time to vanquish this myth once and for all.

Living On The Top of The Mountain
I just came back from speaking to a large audience of insurance agents. Of course, the subject was as it always is, The E-Myth. I don’t have any interest in talking about anything other than that. It’s what I do. It’s who I am. It’s what has transformed my life not only once, but many times since I started on this odyssey of mine in 1977 with the founding of E-Myth Worldwide.

Entrepreneurship and the Money Myth
There are many myths in the venture business -- I alluded previously to the myth of U.S. VC value add -- but I was reminded of another one today. The myth? That access to money matters.

3 Myths About Affiliate Marketing
Lies about affiliate marketing spread faster than a Britney Spears rumor. Myth: Affiliate marketing is a get rich scheme Myth: You can be successful as an affiliate marketer with little or not work Myth: You will make a full time income in matter of days

A Myth of My Own
Every founder of a business has his or her own myth, which is the spirit that drives our being. James Chan relates his personal myth and hopes that other entrepreneurs will write their own too.

Every House on the Real Estate Market is Not in Foreclosure
Home staging expert, Staging Diva, busts the common myth that most homes on the real estate market right now are in foreclosure.

The Business Owner's Challenge: Manager or Practitioner?
One of the most common challenges I see with practitioners and technicians who own a business is that they actually love being the practitioner! All of the beautiful advice from the e-Myth stands completely at odds with their greatest strengths and desires. So what to do?

Many businesses build their brand by educating potential customers. Informative, high quality content promotes what they do and demonstrates their expertise. However, it pays to think of your content as the vehicle – i.e. content is plentiful and everyone has some!
One of the most common challenges I see with practitioners and technicians who own a business is that they actually love being the practitioner! All of the beautiful advice from the e-Myth stands completely at odds with their greatest strengths and desires. So what to do?

The 11 Most-Deadly Sins in Sales & Marketing -- and How to Avoid Them
Why are there so few well-trained Marketing Professionals? Three Reasons. Three myths: Myth #1: Multi-tasking increases efficiency. Truth: Research shows it doesn't. Myth #2: Management is a specialty that cuts across all lines. Truth: Good Managers have to be knowledgeable and skilled in the areas they manage. Myth #3: Long-term planning is not necessary. Truth: To be successful, a company must have long-term strategies & plans that are supported, understood and executed by the entire organization

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