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SWOT as a Public Relations Planning Tool
Used properly SWOT analysis is a remarkably simple and powerful PR planning tool. Here are a few thoughts on using the technique in the analysis of strengths, weaknesses, opportunities and threats when developing a PR campaign. Here are ten things you should do and ten things you should not do.

Other communication performance Related Articles

Employee Communication Surveys: Seven Tips For Successful Design and Implementation
Surveying employees is an effective first step in fixing communication problems in an organization. Even if there are no obvious problems, surveys can help get an organization to the next level of performance. Here are seven useful tips for getting the most impact from your next communication survey.
Employee Communication is the Secret to Business Success
Business surveys consistently show us that poor workplace communication is a major source of employee dissatisfaction. The repercussions of this include not just low employee morale. Employee productivity suffers, along with a range of other business performance indicators. Are you looking in the right places in fixing your organization’s communication problems?
Improve Your Performance with Objective Feedback (AKA: Give it to Me Straight)
Objective feedback is an essential component in the pursuit of optimal performance. How can we possibly maximize our impact, hone our communication skills, increase our levels of influence without a clear and honest picture of how we appear to others? Here are some practical tips for effectively using feedback to improve your performance.
Make Meetings Work - Use An Agenda!
For meetings to consistently deliver the required performance and hence outputs, it is critical to have a prepared communication process in advance of the meeting.
Managing Performance: How To Conduct A Performance Review Right
One of the most common questions we get asked is: "We need to do annual performance reviews. Do you have a performance review form that we could use?" While admirable that the need to conduct a performance review is recognized, the purpose is often lost in the frenzy of filling out forms, setting up meetings with employees, and sitting through awkward, contrived discussions with them about their performance. The performance review is about managing and improving performance. It should be a motivating, inspiring process conducted not just once a year, but on a regular basis. In this article, we'll discuss how to effectively manage performance and provide tips for how and when to conduct a proper performance review.
Master Your Game: Providing Effective Feedback
Great managers understand the value of providing feedback and its impact on high performance. Feedback is any communication that gives your employees information about how you perceive them and their behaviour. This article will assist you to recognize barriers that might be preventing you from providing feedback. You will also learn guidelines for providing quality feedback to support those around you to take their performance to the next level.

E-Mail Tip #27 - Keep an Open Mind
If we prejudge the notes we read, it will reduce the effectiveness of communication. We need to approach all communication from a posture as neutral as possible. This is especially true with e-mail communication. This article gives some examples why this is the case.

THE NEW CONSUMER’S COURT : CREATIVE COMMUNICATION IN THE 21ST CENTURY :
For many companies, managing a communication crisis is to have good communication. However, we must not confuse crisis management and crisis communication. A crisis is not similarly managed like communication as the communication does not manage a business. However, communication is certainly the best way to deal with a crisis.

Communication Theory
Communication has been evolvong over the years. From the most primitive methods to where communication is today, the study of the changes throughout time have opened a discipline known as Communication Theory.

Communication Strategies, Systems, and Skills
Communication is both a symptom and a cause of organization performance problems. Over the years, we've heard hundreds of managers use communication as a vague catchall for every type of organization and team problem imaginable. Generally, the root cause of many "communication problems" was deeper than that. Poorly designed organizations, ineffective processes, bureaucratic systems, unaligned rewards, unclear customer/partner focus, fuzzy visions, values, and purpose, unskilled team leaders and members, cluttered goals and priorities, low trust levels, and weak measurements and feedback loops all cause communication problems. Whenever a manager contacts us to solve a "communication problem," we always know we have some digging to do.

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