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communications department Tagged Articles



What Is A Media Kit And Why Do You Need One?
You know you should have one but you are not sure what is included in a Media Kit and why you should have one any way?

Other communications department Related Articles

PR Time for a New Playbook
As this article suggests, building your PR playbook around communications tactics is self-defeating. Instead, use your tactics as originally intended, to carry messages. What must come first is an aggressive public relations plan such as that outline above that targets key stakeholder behavior change leading directly to achieving your department, group, division or subsidiary objectives.
THE CHANGING FACE OF CORPORATE, PRODUCT/SERVICE COMMUNICATIONS ... HITTING A MOVING TARGET
We the press...instant messaging...global communications have all changed how you should carry out and manage your PR and communications efforts. Do it right. Do it effectively. Do it profitably.
SEXUAL HARASSMENT – THE CAREER KILLER
Simply stated, you never in your career want to deal with the HR department on the receiving end of a disciplinary action. A very large percentage of disciplinary actions take by the HR department involve the following. - Quid pro quo Sexual Harassment - Hostile Work Environment - A combination of the above

Improve Your Communications by Taming those 800-Pound Elephants
With time demands, constant interruptions and continually conflicting priorities, business communications is challenging enough. And when you have an issue or a personality involved that you cannot directly speak to, but can only tiptoe around the "elephant in the room", any attempt at communications may only get you more off track and cause more harm than good. With a few communications tips you can learn how to tame those 800 pound elephants and create more effective communications that improve your work relationships and help you get the job done.
Finance: More Than Number Crunchers
Finance: More Than Number Crunchers - When someone from the Financial department walks into a room of people from the sales and marketing departments, the conversation dies down and everyone waits for the killjoy to leave. But it doesn't have to be this way! In this article, you'll read about the common problem that businesses have – the idea that the Finance department just sits around to crunch numbers and suck all the fun out of the work place – and you'll read about a potential solution – three ideas that can turn the Finance department into success-generating business developers who empower the sales department to thrive.

Landing Pages – The Key to Turning Potential Customers into Paying Clients
How many of you have ever wandered around a department store looking for a simple but elusive item? How many times have you gone from one department to the next wishing someone would tell you exactly where to find what you’re looking for? As a customer this is a frustrating experience, and the store just might lose you as a customer. Here’s a question: When someone clicks on your banner or PPC ad, are they directed to your home page? If your answer is yes, then you may have many customers needlessly wandering around your department store, too.

Business strategy is to save resources - Outsource Accounting Function
Ideally accounting department is always a back office functioning department let it me in house or offshore. Building an in house accounting department could results in huge capital expenditure. A few of key investment drivers are space, equipments, manpower, time and technology. And same resources can be diverted to achieve the organizational goals and objectives, that is, allowing companies to focus on their core business - and save money.
Team Dysfunction? Perhaps, the Prescription is a PEP Pill!
If as a Team Manager or Human Resource Director, you find yourself shaking your head and saying "Why can't they all just get along?" Your Team might just need to take the PEP Pill! No fear, we're not talking about a "Red Bull Power Drink" for teams, rather a simple but effective employee education program developed by the Now to WOW! Faculty which fosters inter-department understanding, communications and improved customer service performance.
WHY ISN'T UPPER MANAGEMENT FURIOUS about the 600# Gorilla in their living room named -- sales lead "Follow-up?"
The Marketing department gets sales leads to the Sales department faster... so nothing can be done with them sooner. WHY is that behavior tolerated? Or is the reason obvious?

Preparing an Accurate Marketing Budget
Although every department is expected to prepare an annual budget, most do not understand the intrinsic value of effectively leveraging this management process. Take a step back from the budget and evaluate what your department will be expected to deliver this year. Next, identify which budget model will provide the most value to your department. Use Demand Metric’s downloadable Department Budget Template to help you prepare your annual budget.
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