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Lesson #5: “Work and live to serve others.”
“Work and live to serve others, to leave the world a little better than you found it and garner for yourself as much peace of mind as you can,” advised Sarnoff. “This is happiness.”
Lesson #4: “Competition brings out the best in products and the worst in men.”
The introduction of television might have come following the conclusion of one of the most deadly wars in human history, but with it came an entirely new war – the war to dominate the burgeoning communications industry.

Online Videos … The Move to Entertain, Educate, Sell
If you're like us you're watching more of your TV over the Internet. Why not? No need to let some psycho at the network dictate what you watch and when. Funny thing is the ads even look better on the iNet. They're faster, crisper, more entertaining. Ok not all...some are long, boring, sloppy, crappy! All by ourselves we're going to change all that (yeah right) with some advice to those folks on how they can produce better videos that folks want to watch. If only a few listen maybe you'll want to begin a steady diet of marketing videos. Wouldn't that be great you watch the stuff then you go buy the stuff, the economy gets better, you miss more TV shows, watch more stuff on the Web and the cycle continues till we finally take most governments off life support and they act like responsible citizens...cool !!!!

Innovation, Mainstream on Different Time Schedules
CES is always great to see and immerse yourself in all of the new toys, the new potential...the fresh start! It takes us awhile to look closely (behind the curtain) as to what the year and next five years have to hold. But this past year everyone was bemoaning the fact that the U.S. was behind the curve, lost the recipe for success and the future. Look at the CES stuff and where did it come from? Everywhere! We (and we mean all we) multitask, work virtually without borders pulling the best ideas, the best talent from EVERYWHERE to create solutions, solve problems. Only governments want "bragging rights." Companies and all of the wes want products, services, capabilities to sell.

It’s Time for Content, Communication Course Correction
The financial shell game finally caught up with Wall Street. The US auto industry suddenly realized their bloated infrastructure and their views of what people should buy didn't match up with what customers were asking for. The two industries knew how to solve the problems they created...go where they print money. The content creation/sharing/showing/enjoying players pulled back as they have in every downturn and turned their attention to tightening up their organizations, reducing profit margins and focusing on products, technology, services that satisfy consumers. Suddenly we're doing more with less and placing renewed emphasis on listening and talking with folks about exactly what they want and need from us.

Marketing, sales and service silos why?
For people in the communications industry it is appalling that there is a lack of real communication occurring between their marketing and sales departments. All too often I see departments vying for budgets, leadership, ideas, etc. Some people believe marketing drives the engine and sales are irrelevant, or sales are king and what is marketing anyway? It's not just the sales people. Some organisations don't even know the difference between marketing and sales or don't see the connection between the two in the first place.
Our Next Great Tech CEO...Hero or Cheerleader?
Gary Shapiro, the head of the CEA (Consumer Electronics Association) has been saying almost every chance he gets that the technology industry will lead the economy back. He's probably right because so it drives almost everything we do today -- business, education, healthcare, entertainment, education. Take the PC, CE, communications products and technology out of the picture and what do we have? The changes -- especially in recent years -- were pushed forward by bosses who had visions of changing life for everyone for the better. Today, some have passed the baton of leadership, some have taken extended time off, some are doing time. The new breed of business
Product/Service Acceptance, Success Beyond Statistics
The minute something new, exciting is introduced a few folks say it's going to take over the world in less than five years. After the second year of talking about, writing about the same thing the sucka only has 10% (or less) of the market. Obviously it's a dog, a miserable failure, a stupid idea the guys/gals never should have bothered to think about. What a dumb waste of your time, their money. So we scan the horizons for the next great thing and BAM!!! here it comes over the hill. Whooppee!!! Thank GAWD!!!! In less than five years.... Just doesn't work that way because: 1) mere mortals are slow and it takes them time to understand what it is, why they need/want it and 2) haven't even made good use of the last great thing. Wine, beer, heck good cheese need to age...so do good ideas.

Coming Out of the Trough -- It’s Time for a Content, Communication Course Correction
The financial shell game finally caught up with Wall Street. The US auto industry suddenly realized their bloated infrastructure and their views of what people should buy didn't match up with what customers were asking for. The two industries knew how to solve the problems they created...go where they print money. The content creation/sharing/showing/enjoying players pulled back as they have in every downturn and turned their attention to tightening up their organizations, reducing profit margins and focusing on products, technology, services that satisfy consumers. Suddenly we're doing more with less and placing renewed emphasis on listening and talking with folks about exactly what they want and need from us.

Moving Forward -- It’s Time for a Content, Communication Course Correction
The downturn we are experiencing today provides an excellent opportunity for entrepreneurs to move forward as aggressively as they can to gain ground over the competition. While many firms are run by managers who only have minimum "skin in the game," the firms are more cautious and pull back more aggressively. Entrepreneurs can make the physical and fiscal moves that gain sales and marketshare.

Other communications industry Related Articles

THE CHANGING FACE OF CORPORATE, PRODUCT/SERVICE COMMUNICATIONS ... HITTING A MOVING TARGET
We the press...instant messaging...global communications have all changed how you should carry out and manage your PR and communications efforts. Do it right. Do it effectively. Do it profitably.
Strategies To Position Yourself As An Authority, Expert or Valued Resource
A critical part of strategic communications and marketing is branding and positioning. Successful business people intentionally develop a plan to position and brand themselves as an “authority;” an “expert;” and/or a “valued resource” in their industry or profession. These people are the ones that appear regularly in the media after being interviewed about some industry trend, new regulation, or other event that could impact the industry. There is tremendous value in achieving the status of “authority;” “expert;” and/or “valued resource” and it does take some strategic thinking and planning to garner those designations. Your Strategic Thinking Business Coach offers some basic strategies that can facilitate your ability to achieve this special status. The basic strategies include:

Human Resources Career
Hiring and firing employees, creating benefits programs, managing employee communications, training and compensating workers – these are just a few of the tasks you could be in charge of with a human resources career. As employees become considered more and more of a competitive advantage in the world of business, the human resources industry has grown in strategic significance. It is a highly competitive industry, but if you have always dreamed of a human resources career, there are a number of steps you can take to get ahead.

Twelve Tips For Strategic Business Communications According To Your Strategic Thinking Business Coach
Have you ever thought about the millions, no lets make that billions, of communications that take place each day in the world of business? We have e-mail, IMs, cell phones, PDAs, iphones, direct face-to-face communications in meetings, and on and on and on. Communication is taking up more and more of our time as we conduct business. So, having said that, let me ask you if you believe we really are using our time and communication strategically? And are we really thinking strategically about the most effective forms of communication for each specific situation? Your Strategic Thinking Business Coach believes you gain a significant strategic advantage in your business when you think more and act more strategically with your business communications. Here are twelve (12) tips for strategic communications in your business.

Improve Your Communications by Taming those 800-Pound Elephants
With time demands, constant interruptions and continually conflicting priorities, business communications is challenging enough. And when you have an issue or a personality involved that you cannot directly speak to, but can only tiptoe around the "elephant in the room", any attempt at communications may only get you more off track and cause more harm than good. With a few communications tips you can learn how to tame those 800 pound elephants and create more effective communications that improve your work relationships and help you get the job done.
Beyond the 3-Minute Call…Business, Entertainment or Cool
It is difficult to believe that Apple has reshaped the mobile communications industry with the iPhone but more than 5,000 applications are available for the unit. Every operating system and service provider is now offering their own apps store for their smartphones. It's an outstanding opportunity for small firms to look big.
Lesson #4: “Competition brings out the best in products and the worst in men.”
The introduction of television might have come following the conclusion of one of the most deadly wars in human history, but with it came an entirely new war – the war to dominate the burgeoning communications industry.

How to be a Talking Head
The media has transformed from a one-way communications mechanism to a forum for multiple-way conversations. Those who participate in the conversation are viewed as leaders in their industry, but how do you get involved in the conversation?
Mobile Communications Services
The world of mobile communications is not a trend, but a phenomenon. The mobile communication industry is one of the most flourishing sectors within the ICT industry.On the supply side, firms compete by offering different kinds of services typically through proprietary networks, in which they invest in terms of capacity and coverage.

A Brief History of Data Communications
Data communications have evolved from the days of telegraph communication to its current state of mobile communications and high speed data transfers.

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