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Every Media Mention Counts
Sometimes to get the PR ball rolling you’ve just got to get a little press. It doesn’t matter if that ends up being a mention in the neighborhood business association’s newsletter. Work every angle when you are just getting started and eventually you will start build up some steam.

Other company publications Related Articles

How to Find Lists of Prospects
Recently I was asked: “We are just starting a cold calling process and I was wondering if you had any ideas on what publications we could use to track down businesses based on industry, turnover, staff numbers etc.” - Brendan.

The #1 Guide to Performance Appraisals
Book Review Appraisals … Doing it Right! – By James E. Neal Jr., 145 pages, Neal Publications (NP) Inc., February

Promote Like a Pro
Book Review -- Small Budget, Big Show – By Linda F. Radke (and contributors), Five Star Publications Inc, March 2000, 185 pages

A MAJOR PUBLIC RELATIONS BLUNDER: CHARGING FOR PROPAGANDA
Organisations which attempt to charge reporters for publications produced by them are committing a major PR blunder. They will probably have their requests for payment rejected on principle and will thus find that their publications are just ignored.

Where to Advertise Your Small Business Online…Without Paying a Penny!
Without a large budget to accommodate the overwhelming costs of advertising in print publications, attracting the attention of buyers can be a serious challenge. Yet, the cost of reaching your audience: zero dollars.
A checklist for writing a great article
Writing an article for publications can be challenging. Follow this checklist before writing it.
Getting Paid to Promote Yourself
We all know we can pay a magazine or a newspaper to run ads for us. Businesses do it all the time. In many cases, you're obliged to advertise to survive. But wouldn't you rather promote yourself and your company in a number of publications, and get paid for it?
Begin Your Publicity Campaign
Begin your publicity campaign with a master plan. Long before you even put your site online, focus upon the key messages you want your prospects to know about your company, they online and offline publications where you want those messages to appear, and specific ideas for articles.

Skills of Great Managers
Here's an ad that, in a sense, appears constantly on help wanted websites, newspapers, trade journals and other business publications around the world.
Top 7 Out-of-the-Box Ideas to Get Your Articles Published Online
Not all publications or blogs serving my industry or my target market are on the distribution list for the well-known, high traffic article directories. So, to ramp up the syndication of my articles yet another notch, I also submit them to specialty or niche publications that I have discovered over the years. Here are my 7 best out-of-the-box ideas to find publications and sites that are frequented by your target market and might publish your articles:
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