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Lesson #4: Look Hard to See the Mighty Oak in the Acorn
Everybody knows somebody who did not succeed, somebody who got caught in a web of difficult circumstances and could not find their way out in order to fulfill their goals. Pemberton had a good idea and a good head start, but he had never managed to get it off the ground. What was it about Candler that made him different? Why was Candler able to build Coca-Cola into the international success it is today and Pemberton was not?
The Winning Concoction: Lauder’s Success Factors
She was born the daughter of immigrants and raised in a humble home but she left the world as one of the most successful and wealthiest women entrepreneurs in the world. She has become a household name and her products are as much sought after now as they ever were. How did this once unknown aspiring actress make a name for herself in the fiercely competitive beauty industry?

Lesson #1: Don’t Take Yourself Too Seriously
Newman once pictured his own epitaph as reading: “Here lies Paul Newman, who died a failure because his eyes turned brown.” He may be one of the most successful on screen actors of our time, but to hear Newman speak you would never know it. Indeed, despite his iconic status, Newman credits his ability to laugh at himself and his reluctance to take himself too seriously as the single largest factor behind his success today.

Coco Chanel Perfume
In 1924, legendary fashion icon Coco Chanel remarked, “I want to give women an artificial perfume. Yes, I really do mean artificial, like a dress, something that has been made. I don’t want any rose or lily of the valley; I want a perfume that is a composition.” Today, eighty-three years after the first launch of Chanel No. 5, Coco Chanel perfume remains as popular as ever and indeed, one of the best known brands in the world.

Making The Transition to a Social Business
Tim Bernes-Lee thought the Web was a nice little friendly place when he first unleashed it on the iNet. You know something to futz around with in your leisure time. Then you decided that it was great to play with at the office. Then you started throwing up anything/everything about yourself, your friends, your enemies, your ex up on the Web. Then the marketing folks thought what a fantastic place to advertise. Cheap, directed ads ... how cool. Of course the boss doesn't mess with it but what the heck you're so with it...until it bites you then BAM!!! Hey, who knew that stuff would live...FOREVER!!!!

Get In The Mix With A Smoothie Franchise Opportunity
Go to just about any mall in America these days and you'll undoubtedly come across a smoothie place. Some focus on vitamin boosts and supplements, while other focus purely on great taste combined with fresh fruits and veggies, and all of them are a good sign when it's readily available, Americans will choose a healthy alternative to sugary sodas. If you're ready to jump on the smoothie bandwagon, take a look at some of the best smoothie franchises available.

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Fork It Over: The DOs & DON’Ts of Data Collections
In the digital age many of us are inundated on a daily basis with requests for information. From mailing lists to client surveys, everybody wants to beef up their customer data. Getting customers to fork over sensitive information is no small feat, and (as with anything) some ways are better than others. Take Starbucks for example. This year, just like last year, I received my annual Starbucks “Happy Birthday Free Drink Card”. As we always do my wife and I searched up and down the extensive Starbucks’ menu for the priciest drink. Eventually we settled on some sort of fruit-coffee-ice cream concoction for the whopping price of $7 (CDN). We drank about half of it. So how did Starbucks even know it was my birthday and why was I entitled to a free drink?
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