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content Tagged Articles
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Should a small, local business have a website?
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| Let’s get to the point right away. It’s money. For any business, the ultimate reason for having a website is to improve their bottom line. |
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How to Leverage Your Internet Marketing Content
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| If your are not already leveraging your internet marketing content you are probably just wasting your time. Why not spend a little extra time on a few simple tasks that will benefit you for years to come? |
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Ways of Increasing Conversions
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| Getting more traffic is one issue, but increasing your conversion rates is a must,in order to make your business profitable. But how can you take control of your conversions? |
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Increase sales by optimizing your sales funnel
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| Businesses sell but are rarely as intentional as they should be about it. While a business might do a lot of things to market and sell their products, they might be doing too much! Even more success with less effort is possible by taking a closer look at the sales funnel. Use these strategies to optimize your sales funnel and get more people buying from you faster. |
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Improving Web Content to Increase Traffic
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| Website owners generally concentrate on getting the best graphical layout for their site. But few go further to work on SEO and focus on the intent of the content or have a strategy to create useful content. |
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Search Engine Friendly Web Development - More Than Just Coding
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| This article will help educate those looking to build a search engine friendly web site. I wanted to summarize the main on-page-optimization factors to consider when optimizing a website. This article will cover 11 important factors you need to consider when building a website. |
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Is it time you Facebooked your business?
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| If you thought Facebook was just for keeping contact with friends and family, think again. It can be a great way of building an online community, or simply reaching another audience online.
With a Facebook Page you create a public profile that helps you to share your business and products with Facebook users. You ask people to become a ‘fan' and you can engage with them by posting videos, photos, company news, promotions and discounts and by starting discussion groups.
Also, you can make your page viewable by everyone, whether they are members of Facebook or not. |
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November 2009 Google Page Rank and Algorithm Update
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| Google’s latest algorithm and Page Rank update for November 2009 has major changes in store for webmasters. Fresh, original, updated website content is a key factor to increasing page rank and search engine rankings. |
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Happy Employees = productive employess
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| As the owner of a small business, you may wonder what your employees' emotional or mental health has to do with you. Well, not only does an employee's mental frame of mind impact directly on his or her ability to perform, but also on your organisational productivity and profitability. |
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Tips to Get More Visibility for Your Company
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| These easy tips can help any company gain more visibility just by maximizing their content. Just a few, simple changes to wording and presentation can make a big difference in being found by more potential customers. |
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Is Bing Making a Move on Google?
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| Bing has recently moved into the "Local" market, as did Twitter. How does Bing Stack up to Google? How is the process different? Who wins the Local battle? Why the consumer, because these locality searches get's any business owner into the Search Engine Optimization game for FREE! |
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7 Tips For Going Mobile Today That Anyone Can Do
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| Anyone, anywhere can do these tips TODAY to provide mobile content. With more and more 3G, 4G, iPhone, SmartPhone, iPad buyers everyday, what are you doing to provide mobile content? From a mobile infastructure specialist, here are some free tips that you can do NOW to provide mobile content. |
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So, You Think Marketing on-line is Expensive? Or is it?
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| OK, I am not the type of person that points out all the little obvious things about on-line marketing, but let's get to the truth...if you plan on getting in the market place, there are so many avenues and ways to go it could very well get expensive. So, expensive you price yourself right out of the market if you don't know what you are doing. |
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The Power of Words in Marketing
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| Words are a funny thing. You can use them to get rich but if you use them incorrectly they will make you poor. Words can be used to make peace or start a war. Words are definitely powerful. Some words work with one industry while the same ones do not work in another. The following has some important information on words relating to marketing, ad copy and conversation in sales.
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Making Money Online Doesn't Have to Cost You a Dime...Or Does It?
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| The whole idea of making money online is such a broad topic that many people don’t really consider. At first we all knew that you had to have this glorious website that sold life changing products or services. With this website you needed to know how to market your product or service, but times have changed. |
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Search Engine Optimization for Dummies
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| Are you feeling like a complete dummy when it comes to Search Engine Optimization (SEO)? Don’t feel bad, most of us that have entered the online business areas have felt that way for the longest time, even me! Search Engine Optimization is one of the few marketing avenues that people become scared of. I don’t know if physiologically the word optimization frightens them or what. |
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Analyzing Website Traffic
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| Analyzing your web traffic statistics can be an invaluable tool for a number of different reasons. But before you can make full use of this tool, you need to understand how to interpret the data.
Most web hosting companies will provide you with basic web traffic information that you then have to interpret and make pertinent use of. However, the data you receive from your host company can be overwhelming if you don't understand how to apply it to your particular business and website. Let's start by examining the most basic data - the average visitors to your site on a daily, weekly, and monthly basis.
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Blog Commenting
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| If you're spending the time reading posts like this one, then I'm going to assume that you're interested in improving your blog, or perhaps driving some additional traffic to it. One thing that you have to realize is that we each have different skills, as well as different writing styles which is what attracts our readers to us, and brings them back when we publish new content. You're fellow bloggers are all out there working hard to promote, and build their own blogs as well, and are continually striving to build their readership base as well. There is a way that you can both be of benefit to each other, and that is by commenting on each other's blogs! |
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IT'S THE MESSAGE, STUPID
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| Content is king. We're getting all caught up in the exploding forms of conveyance, but the effectiveness of the message is and has always been a factor of its content. |
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Content Strategy: The Key to Developing Effective Content
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| Good content requires a content strategy. Without proper planning, content runs the risk of being dull, unfocused, and ineffective. This article outlines the steps a company needs to take to create the foundation of a solid content strategy, enabling it to develop focused, appropriate, and valuable content for websites and other sales tools. |
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Continuity: Creating Your Greatest Image
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| The strategy and process of coordinating all the elements of a marketing message to achieve a consistent, memorable, overall look and feel for a company, service, or product.
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The Web Its ALL About Content
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| What rules the web? Audio? Graphics? Video?
Read on..We'll tell you. |
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Content is King! Long Live the King!
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| An integral part of effective direct marketing is using words that sell. Content (also known as copy) that speaks to your target audience is essential. You need absorbing copy with a strong call to action. Apply these 10 tips and watch your sales soar. |
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Google Primer: 10 things you need to know (Part 1)
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| There is rampant misconception regarding how Google works, as related to Search Engine Optimization (SEO). I hear these misconceptions so much that I decided to write a Top 10 list of things you need to know about Google. Here we go! (Part 1) |
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How to Train Search Engines to Visit Your Website Often
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| Have you ever updated your website and wondered why it takes weeks or even months for your update to be indexed on search engines? Have you wondered how you can encourage search engines to update your website changes more frequently? If you are, this article is perfect for you as you learn how to train search engines to visit your website often. |
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The Art of Search Engine Submission
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| Submitting your website to a search engine for indexing sounds straightforward enough, right? Not so fast, my friend. OK, actually, it is a pretty simple process. However, there are smart and not smart ways to get the job done and the smarter you are, the more success you will have. |
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Why Cross-linking Your Website is a Great Idea
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| The term “cross-link” may sound like a foreign language to you, but it is a great website content enhancer. In this article, you will learn exactly what cross-linking is and how to use to help you and search engines better understand your website. |
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What the Heck is a Content Strategy Plan?
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| A Content Strategy Plan is basically a marketing road map to steer all of your marketing efforts for the upcoming year. Yes -YEAR. I have the unique ability to quickly assimilate information, break it down into topics and put together simple ways to create the foundation of your marketing message for the entire year. |
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Google Primer: 10 things you need to know (Part 2)
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| There is rampant misconception regarding how Google works, as related to Search Engine Optimization (SEO). I hear these misconceptions so much that I decided to write a Top 10 list of things you need to know about Google. (Part 2) |
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Google Caffeine Demands Organic, Multimedia Content From Your Site
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| Google never stands still for long, and it is this ethos along with their seemingly unerring bid to provide quality to web searchers that has helped retain their position at the top of the search engine pile for so long. While they typically introduce 500 or more minor tweaks every year intended to improve or bolster the search results and the algorithms behind them, Google Caffeine is considered a major and radical change. |
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Learn This Phrase: Conversion Rate
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| Having a lot of traffic doesn’t mean you have a lot of sales. Obviously, not every visitor is going to buy something. But a percentage of them will. This percentage is called a conversion rate. If your business involves e-commerce (or if you’re considering it) this is something you’re thinking about. |
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Content = thought leadership. Wrong.
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| There is tons written about content and content marketing but there is a very clear distinction between what is content and what is thought leading content. |
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Why Providing Content Should Be Your FIRST Priority – Not Starting Conversations!
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| Conversations create a deviation from your targeted audiences' business needs – and it doesn't give you the business relationship you need to get more clients and sales.
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Your Strategy For Crafting Compelling Copy Depends on Placement & Message
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| Where is your message going to be seen or heard? This is an important question to consider BEFORE writing a single word. Consider the medium or channel of placement and this will help you create a content strategy to support your overall marketing goals. |
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10 Effective Ways To Use 1 Piece of Content
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| Take one piece of content you have already created (this can be stats in your industry, a newsletter article, blog post, case study, etc.) and ACTION each step below as you read them. |
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4 Evergreen SEO Elements that has Stood the Test of Time
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| Search Engine Optimization is the collective process of different strategies. Some strategies may work better than others. Choosing some from large number of strategies does influence the result in a big manner. |
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PR is undergoing a revolution
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| The PR industry globally is undergoing one of its biggest changes since social media boomed across the web – it’s called content strategy.
In this article, Craig Badings, a 22 year veteran of the PR industry, explores how this is impacting the industry and how marketers and PR professionals will need to adapt. |
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Thought Jacking your way to thought leadership
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| Thought Jacking is a new term, an invented term by the author of this post. It is a term that has been poached, in a way, from David Meerman Scott's title for his new online book, Newsjacking: How to inject your ideas into a breaking news story and generate tons of coverage.
Read on to see what it means and how you can benefit for your business and your thought leadership profile. |
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Your content will die if you don’t shift your paradigm
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| Reams of content is produced daily. But, warns PR veteran, Craig Badings, it will be the death of you if you don't shift your paradigm. |
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How to write great content
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| I may be in the network marketing industry but when it comes to writing great content the principles are very much the same. It is my job as the writer to provide useful information for you the reader. Depending on who my target audience is, the content will change. |
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Being An Invisible Business Isn't An Option-Gain Huge Visiblity For Your Business
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| Marketing and Advertising is one way to gain visibility if you have a big budget but what about free publicity through the media, social networking and guest blogging. |
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Other content Related Articles
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What makes a good website and the common mistakes to avoid
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| 1. Follow the KYSS principle - how to create a powerful homepage
2. Designer sites that don’t sell – 7 mistakes to avoid
3. Your three most important watchwords – ‘content, content and content’
4. How to keep people flocking to your site
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Blogging: How To Ramp Up Your Content For Maximum Benefit
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| Content Is King - you've probably heard it said a million times and if content is king, are you constantly adding new content to your blog?
If you aren't, maybe it's simply because you don't have a plan to follow or you're bored doing the same old thing. If you really want to generate targetted traffic to your site, it's time to kick your blog content up a notch, with more and different types of content.
Have you considered the different types of content that can be added to your blog, and how you can use it to your benefit? |
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7 Easy Steps to Instant Traffic For Your Website!
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| If you want to ensure that you get a lot of traffic to your website, you need to follow a few simple directives. Given below are seven tips which will help you get more traffic:
1. Ensure that you have high quality content
The first thing that you need to do is to have good quality content. In the World Wide Web, content is the king. The only way in which you can do well and get good traffic is by having relevant content in your website.
Instead of going in for mediocre content which will only lead to a bad impression upon your website visitors, try to devote more time to your content and churn out high quality content. |
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The Secret of Writing a Really Good Blog
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| The secret of a good blog lies in its content; It is the content and the key words that time and again attract potential customers. Good blog content literally means putting something different on every blog.
Really good blog content is not impulsive, it is content that has been thought out, and properly researched. You cannot treat the blog as an experiment and then expect it to work for you. The whole idea is to mean business, and to make your presence felt online, as well as to eventually make money from it, so therefore you have to ensure it performs the way you want it to.
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Are You Putting The "Content-Cart" Before The "Traffic-Driving Horse"?
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| "Content is king!" But not all content leads to traffic... This article looks at the one thing you must do to ensure that your website benefits from high quality, unique content. |
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Word Press - Content Management System
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| Word Press is an open source Content Management System (CMS) widely used as a blog publishing application. It is the most popular Content Management System being used nowadays. Content Management Systems store the content separate from the interface of the web site while maintaining a neat look. |
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Content Strategy: The Key to Developing Effective Content
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| Good content requires a content strategy. Without proper planning, content runs the risk of being dull, unfocused, and ineffective. This article outlines the steps a company needs to take to create the foundation of a solid content strategy, enabling it to develop focused, appropriate, and valuable content for websites and other sales tools. |
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Content = thought leadership. Wrong.
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| There is tons written about content and content marketing but there is a very clear distinction between what is content and what is thought leading content. |
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2 Ways To Create Fresh Content For Your Website
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| If you want your website to rank well in the Search Engines, the thing to remember is that content is king and Google likes fresh content, but it also looks for depth of content…
How often do you add new content to site? Do you have a schedule for producing new content? If not, it’s now time to get that schedule in place and start improving your website rankings.
Stuck on what to write to about? Here’s some headline ideas that might get the creative juices flowing: |
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Does content curation have a role in thought leadership?
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| Can someone who curates content be a thought leader? A content curator by the way is someone or a company that discovers, organizes, and shares relevant content on a topic, sector or theme.
I don't think so and in this article I will argue why.
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your suggestions to make the newsletter
look like the website and profile younger
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