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Basic steps to normalize recipes
Recipe Normalization is used to bring down food cost and standardizing the recipes.

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How to Evaluate a Franchisor’s Training Program
Not long ago I took a trip to Tuscany and spent a week in a cooking class. Before the trip I spent time researching my options. I wanted to know who would be teaching the class, what courses and dishes would be covered, how hand-on the class was, if wine-pairings with the dishes would be addressed and if the class included trips to the local farmer’s markets to select fresh produce. Finding just the right cooking school was important to me because I would be spending a significant amount of money traveling to Italy and I wanted my experience to be well worth my time and effort. For a woman interested in buying a franchise, evaluating the training a franchise business offers should involve even greater research – after all, this is about your future – not a vacation.

Lesson #3: Do Not Let Your Business Become Static
“Keep moving all the time,” says Ramsay. “That’s the exciting thing about cooking in this country: we are seasonal, so every three months there’s a move. We’re moving from spring into summer and suddenly the food becomes a lot lighter.”

The Daytime Cooking Diva Rachael Ray Is Born
The fact that Rachael Ray did not know where she was going makes where she wound up today all the more impressive. Despite never working at a five-star restaurant, attending a single cooking class, or training under a revered chef, Ray has made a name for herself as one of the industry’s most successful cooks. She is one of Food Network television’s most popular hosts, the author of numerous bestselling cookbooks, and editor-in-chief of her own magazine. More recently, Ray stepped out even farther into the limelight with her own hour-long daytime talk show, “Rachael Ray”. So, if not from a culinary institute, where did this daytime diva get the cooking know-how that has taken her on a meteoric rise to fame?
Was Your Marketing Raised On Family Farms?
I really enjoy cooking and baking - so if you have any good and unique recipes, do send them my way. But I don't want to talk to you about cooking today; rather, I want to talk to you about a marketing lesson I was reminded of when I went to prepare dinner the other evening.

From Cancer to Career
Christina Pirello tells her story on how she evolved from having cancer to having her own cooking show.
Work from Home Job Strategy
A work from home strategy is essential if you want to be successful at it, and many a times people do not plan out a strategy. Working out a strategy much before you actually go about doing your work from home will guarantee you success. This is because when you work from home, it is very easy to get distracted with household chores like cooking, cleaning, drying out the laundry etc. And although it is a job that can be done from the comforts of your home, you still want to taste success with it.
Orbit’s Own Recipe: Blog Casserole with Newsletter Sauce
Ever wonder how a web marketing company uses the web to market themselves? In this issue we invite you into our kitchen to share one of our most effective marketing recipes. So come on in and smell what we’re cooking…
How Chefs and Cookbook Authors can do a Great Cooking Segment on TV
One of the best ways for chefs and cookbook authors to get extra exposure is to demonstrate their capabilities by showcasing recipes and talent on an in-studio cooking segment on television. A lot of things can go wrong on live TV especially if the demo is not well planned out. Here are some tips to insure that your cooking segment is great.
Write Your Own Cookbook 1-2-3
Do you have some interesting and unique recipe ideas that you would like to get paid to share? Writing a cookbook can be a great way to make money in the cooking field without feeling the pressure of having to cook everyday.
Even In Small Bites, Spending Is Hard To Swallow
I'm a nice guy, right? And I really hate to be critical. Really, I do. But I find myself needing to level some biting criticism at what the U.S. administration is cooking up these days....
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