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corporate communications Tagged Articles
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Where Has All the Trust Gone?
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| Americans, we the people, have become a distrustful lot of late, hardly surprising news given our Recessionary new world order that is rammed home daily in headlines detailing the failures, cover-ups, and worse, of corporate America and its leaders. |
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10 remedies for the 1,000 pitfalls in Start ups & New Product Launches
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| Even well-known, well-established firms have major problems launching new products. For start ups the risks are even greater.
Thorough market research, planning & positioning are essential.
These 10 remedies will help increase success. |
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The Illusion of Security
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| There are few things that cause more anxiety than the aspiration to safety. The ability to accept this gives us the wisdom required to be a serial entrepreneur. |
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Other corporate communications Related Articles
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HITTING A MOVING TARGET
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| THE CHANGING FACE OF CORPORATE, PRODUCT/SERVICE
COMMUNICATIONS
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STRAIGHT TALK ABOUT PUBLIC RELATIONS FEES, SERVICES
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| A frequently published author on management, marketing and communications, Andy Marken, president of Marken Communications Inc., strips away the rhetoric and mystery that often surrounds the public relations field and discuss the art and science of PR efforts and activities in terms corporate management understands... price/performance and return-on-investment. |
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Book Review -- Reputation Management
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| Reputation Management – The Key to Successful Public Relations and Corporate Communications – John Doorley, Helio Fred Garcia; Routledge, Taylor & Francis Group, 270 Madison Ave, NY, NY 10016; wwww.routledge-ny.com; 456 p, May 2006; $45. |
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Reputation Management – The Key to Successful Public Relations and Corporate Communications
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| Book Review -- Reputation Management – The Key to Successful Public Relations and Corporate Communications – John Doorley, Helio Fred Garcia; Routledge, Taylor & Francis Group, 270 Madison Ave, NY, NY 10016; wwww.routledge-ny.com; 456 p, May 2006; $45.
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Improve Your Communications by Taming those 800-Pound Elephants
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| With time demands, constant interruptions and continually conflicting priorities, business communications is challenging enough. And when you have an issue or a personality involved that you cannot directly speak to, but can only tiptoe around the "elephant in the room", any attempt at communications may only get you more off track and cause more harm than good. With a few communications tips you can learn how to tame those 800 pound elephants and create more effective communications that improve your work relationships and help you get the job done. |
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How to Escape Corporate America
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| Pamela Skillings is the founder of Skillful Communications, a career and communications consulting firm in New York. Previously, Pamela spent more than twelve years as a marketing executive for companies including MasterCard International, Morgan Stanley, and Citigroup. She recently published a book calledEscape from Corporate America: A Practical Guide to Creating the Career of Your Dreams. |
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Shelter From the Storm
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| Budgets for marketing, advertising, PR, corporate communications - media in general - are often the first ones slashed by businesses in tight economic times. Internet marketing is different (if only because there might be no budget to slash) |
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Communicating Your Corporate Sustainability Strategy
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| As more companies publicly disclose their corporate social responsibility and sustainability efforts in annual reports, press releases, investor presentations and marketing collateral it will be crucial for good communications. There is a risk of under-and-over stating your sustainability story to the public. Increasingly the general public and all stakeholders are becoming more educated on best practices in corporate governance, social responsibility, environmental management, and sustainable business models and practices. |
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Presentation Skills and the CEO: What Steve Jobs has to teach about power presentations
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| He's arguably the strongest corporate spokesman presenting in America today. Just what makes Apple's Steve Jobs so good and what can other executives learn from his presentation style? A lot as it turns out, says executive communications coach Aileen Pincus. |
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Trust is a two-way street
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| Giving employees a little flexibility and trusting them to do their hours can reap companies a lot of benefits, says Rachel Fellows, UK Corporate Communications Manager at Kellogg's. |
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