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Want to Double Your Sales? Cut Your Market in Half
Two years ago, my firm suffered from split business disorder and as the owner, so did I. Offering marketing services for small business owners, we also offered team building and training services to Fortune 500 firms. Neither segment was large enough to stand alone, so I spent my time split between both. When someone asked me what I did, I was never quite sure how to respond and often said too much. Networking associates overloaded with T.M.I. (Too Much Information) rarely had a good referral for me. How could they? If I didn't know what I did or who I wanted to meet, it was unrealistic to expect others to be able to help me. A drastic change was required!

Other corporate gigs Related Articles

The Top Ten Things I Love Most About Woz
Woz and I did a one-on one-chat for the Commonwealth Club on November 16, 2006 as part of his iWoz book tour. It was one of the most enjoyable gigs that I’ve ever done. After the event, I compiled this list of the “Top Ten Things I Love Most About Woz.”

How to use corporate incentives to reward and motivate
Corporate incentives have many purposes, mostly to motivate employees into being more productive. However on a larger scale, corporate incentives are given to upper management as a reward for growth in their departments. These corporate incentives range in value from small gifts to vacations and large sums of money.

Success Or Failure Depends On Your Companys Corporate Culture
Your corporate culture is the key to success or failure. Find out how you can identify and change your company's corporate culture. Higher profits or more sales can be realized with a positive corporate culture.
Is Your Boss Making You Sick?...Study Shows How Leadership Affects Employee Health
How can corporate departments and business owners address the impending health issues during a time when most businesses are considering cutting back on various corporate training or corporate health programs? You may be surprised that the answer lies outside the realm of most corporate training or stress management programs. If you manage a small or large team in the corporate arena you can significantly improve your team's health and wellbeing without getting them to change anything. New research suggests that you can boost the health of your team by simply being a good leader.

The Invisible Close Sales Nugget: 5 Questions to Ask Your Host Before You Get on Stage
If you've been around me for any length of time, you know that I'm a big proponent of free speaking gigs. By that, I mean those opportunities that don't pay you to speak upfront, but that can yield big results from back-of-the-room sales.
Will Your Home Business Be An LLC or Corporation?
There are many available corporate structures; some good, some not so good. Choosing the right corporate structure for your home business is critical to your success. If you choose the wrong corporate structure, you could severely hurt your ability to establish corporate credit. It could also impact how much personal liability you have within your company. Let’s review the different types of business structures available today to see which may be the best fit for your company.
Corporate Legends
Corporate Legends Live Long. But we don't always prosper. What are Corporate Legends? Well, those are the status quo beliefs and practices, based on our past, that we hold near and dear. I see a lot of Corporate Legends in my consulting work. How about I share a favorite with you as an example.
The Corporate Training Challenge
- Published in CONCHIUS Newsletter 1 March, 2011. There are three fundamental demands on all corporate training and corporate education programs to create high performance in the workplace. The three training demands describe the purpose of all corporate training and directly influence all training design. Corporate trainers need to know and always strive to meet these demands.
Inspirational Leadership: Start Something
Years ago, I decided to start a business on the side, in the performing arts. I held auditions, picked some talented young singers, wrote and arranged several entertaining tunes, and launched a six-voice acappella group. In our fifteenth month, we booked twenty-two paid gigs, which is quite good....
How to Get Booked With No Cold Calling!
People ask me all the time, "Lisa, how do I find speaking gigs?" There are many options out there, but one of the best -- and easiest -- is to mine the gold from every event you do speak at. At those events -- whether they're live or teleseminars -- there are three parties that you can network with to find out about other speaking engagements and even get booked on-the-spot.

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