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Planning Your Postcard Campaign
Planning is the key to a successful postcard campaign. There are a number of questions you need to ask yourself beforehand. Your answers will help drive your campaign to success.

Other coupon during checkout Related Articles

Cheaper
I just got an angry note from Anna in the Midwest. She read one of my books, got the coupon for unlimited free consulting by email and decided to cash it in. She sent me a note asking me to persuade her bosses that the best way to grow their resort was to lower prices.
Starbucks Coupon
What does a lawsuit over corporate fraud have in common with conspiracy theories about the wireless future? At the bottom of both is nothing more than a simple Starbucks coupon.

Lessons from Blockbuster: Total Access Takes Another Minor Misstep
Last week I received an email from Blockbuster notifying me that my ecoupon was ready. The email is great! It's only missing one thing; a link to the actual coupon.

The Convenience of E-tail E-Commerce and Online Shopping
The advantages of shopping online are (1) zero traffic or commuting time (2) no need to stand in long checkout lines and (3) the ability to peruse dozens of shops to compare pricing (with a few keystrokes of due diligence). In addition, if you factor the convenience of online shopping it is a perfect synergy for savvy online consumers who maintain hectic schedules and are inclined to make the most efficient use of their time.
If You’re Not Selling . . .
Are you working hard, but not getting the results you want? If you’re a professional salesperson and you’re not selling, checkout these tips.
How Much Does The Customer Experience Matter?
After watching Jeffrey Pine’s video on authenticity and the power of the experience, I decided to conduct my own personal experiment. My lab was the realm of beauty salons. For the last five years, I’ve gotten my hair cut at a local salon known for its fantastic client experience. Total cost of a haircut there is typically $60. Yesterday, I took my appearance in my hands and headed to the local discount haircut chain where I paid $5.99 (with a coupon) for a trim.

Pursuing your own Goals
Recently, I made one of my rare and infrequent trips to a retail store. It's not that I don't like to buy things. I simply do not enjoy the process of shopping, so I leave it to others. While at the store, I took the opportunity to observe people who had selected the items they wished to purchase and were waiting to pay for their items in the checkout line. Some people simply picked the nearest line, stood in the back, and waited. Others roamed back and forth looking for the shortest line and waited there. Then there was the third group of shoppers who constantly got out of one line and got into another, thinking they would save time by getting in the faster-moving line.

3 Product Launch Ideas Designed to Deliver Primo Results
There are literally hundreds of thousands of new products launched every year. The enormous task of bringing these products to the attention of the public falls in the laps of business owners and/or marketing directors. Your choices for promotion may seem obvious. There's the traditional mass mailing. You could opt for a coupon insert in the local papers. Or you could break the mold and add one (or all) of these 3 product launch ideas to the mix and see primo results.
The fine print of Groupons goes both ways.
Who likes fine print? You're a consumer too so put yourself in your customers' shoes when you're creating your coupon offer. Make your terms and conditions reasonable and attractive and make them clearly visible in the main body of your offer.
Increase Shopping Cart Conversions Now
In eCommerce trade, one of the most crucial interactions between the merchant and the customer takes place during checkout. The checkout process is where the merchant can exercise most control over the transaction. So, when it comes to providing the best customer service, ensure that you make the checkout process as smooth as possible for the customer.
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