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Testing Your Way to Website Profits
Testing your landing pages is the number one way to increase your website conversion rate. This article discusses the two main types of tests and gives a free resource for setting them up on your website.

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Four-Step-Formula Revealed by America Highest Paid Ad Writer
I’m going to show you a four-step formula passed to me from one of America’s highest paid ad writer. As soon as I applied the formula to the sale page on my website, it increased the number of people responding to my ad more than ten folds almost overnight. Curious to know what I did? Here’s the text version after the make-over, you can find the original unformatted version on my website. Scroll down to the end of this article and you will find the web link. =========================================== Why Almost Everyone Is Dead Wrong About How To Get New Customers ===========================================

Become a Better Version of Yourself
Setting your intention on becoming a better version of yourself in business is a sure fire way of producing desired results quickly. This article tells you the best way of becoming a better version of yourself.

Are you creating competing motivations in your sales force?
I recently met the managing director of a medium-sized software business, who asked me why would his sales people keep selling one version of their product when they had been instructed to also sell in a newer, more comprehensive version of the product. It turned out that his sales people earned more commission by selling in the older version than the newer version of his product. And the sales people made the bulk of their income from their commissions rather than from their salaries. There you have it. What makes perfect sense to the sales person does not always work for the organisation or the customer.

Competing motivations creating confusion
How to incentivise and reward sales people has long been a contentious topic. Too many times I have seen businesses set up incentive programs that reward the wrong behaviours which can affect team morale, client relationships, sales, staff retention, and so on. For instance, I recently met the managing director of a medium sized software business who asked me why would his sales people keep selling one version of their product when they had been instructed to also sell in a newer more comprehensive version of the product.

QuickBooks 2010: Will I Lose My Data if I Upgrade?
Find out the answer to this very common question regarding the new version of QuickBooks.

Mortgage Payment Options That Can Save You Money
The not accelerated version of the bi-weekly mortgage payment option does not end up saving you lots of money like the accelerated version.

A Lesson in Higher Level Communication from an 800 Pound Gorilla
We can likely agree that influencing skills are important part of effective leadership. And for those of us who want to improve at getting people (like prospective customers) to do what we want them to do, I share this discovery that involves that 800 pound retailing gorilla, Wal-Mart. Their advertising tag line has progressed over the years. Their current version provides a lesson for all of us who are challenged with effectively articulating our value proposition.

What To Do When You Outgrow Your Business
If you have ever hit a wall in your success, felt stuck or gotten confused about how to grow beyond your current level, you may have outgrown your current business model. Here are some tips on how to recognize this phase and what to do if you are ready to grow beyond your current business model.

Creating Successful Habits
Everything we do, have, or achieve is a result of our habits. Habits can be constructive or destructive based upon where they lead a person. If you want to create a better version of yourself; increase your success in any area of life; and increase your “livingness;” you’ll need to examine your current habits. Make sure the habits you possess will create the desires you want in life.

QuickBooks 2009 Small Business Users Must Decide, Should I Upgrade to 2012?
The benefits of upgrading your QuickBooks to version 2012

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