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Sales Training – Salespeople, Let Me Sell You a Bridge!
How can salespeople and independent professionals without a code of ethics in either their company or profession, find direction on selling ethically?
Challenging the Status Quo
Challenging the status quo receives its first life when there is a recognized awareness of the need to change. The individual and the organization must see itself differently and from a perspective that points to a definite need to change. This typically begins to happen when we question the premise upon which we have viewed ourselves in the past, ask thought provoking questions, and then begin to support formulating a new direction for the future.
6 Useful Tips On Chasing Payment
The best way would be to avoid the necessity of chasing payment altogether by only providing the product or service on receipt of money, or offering attractive discount savings to encourage prompt payment. However, if neither of these options is available to you or applicable to your business, ensure that you make one to one contact…

Other customer company Related Articles

Handling Angry Customers
We’ve all had the joy of being faced with an angry customer for one reason or another. Sometimes it is something your company has done to upset him; such as a late delivery, poor service, a flawed product or a billing problem. Sometimes it’s something you did or didn’t do personally; such as forgot to follow up, messed up his order or just ignored him as a customer. And sometimes it’s something in the customer’s mind or his perception that you or your company did, when in reality it was just that his expectations weren’t set correctly. Whatever the reason, you must deal with an angry customer and do it in a respectful, professional manner.
360-Degree View Promises Delivery
Do all the external-facing departments in your company see the world through your customer’s eyes? All customer touch points, including marketing, sales, customer service, technical support and accounts receivables, should be integrated with each other. No matter who your customers connect with in your company, their experience must be consistent, clear and coordinated, an integrated “360-degree” view of your customer, ensuring that promise and delivery are in sync. Three elements of a company propel its business: marketing, sales and customer service. Most companies know, theoretically, that these three elements need to work together effectively to produce steady sales, revenue growth and happy customers.

Achieving a Customer-focused Culture
Since customer satisfaction is key to increased sales, premium margins, and company growth, it makes sense to instill a customer-focused culture throughout the company. However, talking about customer satisfaction and taking the necessary steps to achieve it are two different things. Though many companies talk the talk, few are able to walk the talk. Here are seven hurdles to maintaining a customer-focused culture and how you can clear them.

Customer Centricity: Where Are We Now?
This article addresses the need for companies to look at all of their customer touchpoints to ensure that the message the customer is receiving from your company is consistent across all marketing and sales channels. This is a critical area that every company needs to examine to ensure customer satisfaction.
Become a Customer-Focused Leader
In my recent articles, “To Be (Customer-Focused) … Or Not To Be…” and “Why Customer Focus Differentiates” I offer a number of compelling reasons for the strategic importance of making Customer Focus a critical business strategy. If you found these reasons compelling or you already knew in your gut that Customer Focus is strategically essential, then your goal must be to create a customer-centric culture throughout your company. If this is the case then you will need to embed customer focus into everything you do. This article describe t leadership qualities needed to create a cutomer-focused organization.
Revealed key elements of a successful customer loyalty programs
Customer loyalty programs refer in general to points rewarded to customers for either brand or company loyalty. These types of customer loyalty programs can be a very effective form of promotion as long the rewards are valuable to the particular customer base. They are also more effective if they are regularly updated and kept relevant to the company’s products/service or are a good complimentary item to the product they are being used to promote.
Is It's Never Too Late or Early to Build Customer Loyalty
There are many ways to explain or define customer loyalty, but it’s basically an attitude that customers display and which employers desire because they’re showing a continuous interest in the company’s products or services. All businesses need to build customer loyalty, and it’s never too early or late to start building it for your company as well.
Calculating Customer Lifetime Value
Do you know what an average customer is truly worth to your company? By calculating your Customer Lifetime Value (CLV), you'll be able to answer that question. CLV is the amount of profit a customer delivers to your company for as long as the customer is buying from you. It's typically calculated as the net present value (the value in today's dollars) of the profit you'll earn from all of a customer's purchases over time.

Speed may be the biggest Determent to your Marketing Success
The company that gets to the customer first, the company that releases the product first, the company that slides in and closes the sale while you are still waiting to get the final specifications, all demonstrate how important speed is to your marketing success.
Learning to Serve Others
Learning to serve others is a skill. No one is born with complete empathy and if we are, we must lose it at a very early age. Customer service skills will take a company a long way, excellent customer service skills can cause a company to sky rocket. It all starts with learning to serve others. Too many businesses start out with dreams of customers beating a path to their door like mice to the better mouse trap. In most cases, the daydreamer in this scenario is fooling themselves. The customer is the one who will dictate whether you thrive or dive. Understanding that makes serving them a lot easier.

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