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The Power of Recency and Frequency in Growing Your Small Business
The most powerful predictor of future behavior is past behavior. This article explains the predictive power of Recency and Frequency when marketing to your customers.
Accounting: Chart of Accounts
To explain the accounts that are listed in the Chart of Accounts
Get Organised! - a really important sales tip
Many sales are lost simply because we fail to follow up when we should. This article will outline how to get the organisational tool nearly everyone has on their computer - Microsoft Outlook - to work for you.

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The Business Virgin: Branson Enters The Game
With his magazine failing him, Branson turned to the idea of setting up a record mail order business in 1970. At just 20 years old, Branson began placing record ads in Student and soon began to realize the high demand. He dropped out of high school and began focusing on his new business, which was now making a profit. This modest success allowed him to rent an empty shop on Oxford Street in London in order to set up a music store. His magazine staff was transferred to the discount record store and the operation began to take off. At a loss for a name, one of the girls suggested ‘Virgin’ since they were “complete virgins at business”. With that, the Virgin Empire was born.

Looking for a home based business opportunity?
Any home based business opportunity worth considering will either have a track record that you can investigate and evaluate or it will have a clear statement of the plan, the potential, and the up-front costs. What you have to determine is whether a specific home based business opportunity has a successful track record, is managed by honest people and offers you a realistic chance of actually making some money.
Lesson #2: Customer Satisfaction is Your Secret Weapon
“We have the best customer satisfaction record, based on Transportation Dept. statistics, of any airline in America, the fewest complaints filed per 100,000 passengers carried,” says Kelleher. “So you’re not just getting low fares, you’re also getting wonderful customer service.”

Motivate Your Customer Service Team for Outstanding Customer Service: Six Secrets of Customer Service Motivation
Providing outstanding customer service is one of the most rewarding yet challenging activities within your organization. Exceptional organizations that provide outstanding customer service will experience the following benefits: * Increased customer satisfaction * Increased revenues * Increased repeat and referral customer traffic * Less employee turnover * Increased profits So how do we support and motivate our customer service team to give outstanding customer service? The following are six secrets to motivate your customer service team to give exceptional customer service to your customers.
Sales and Customer Service are Just Like Steriod Use in Baseball
Sales is just like Steroid use in Baseball. If a customer attacks, complains, whines, demands or points fingers and you simply say, "you're right. I'm sorry," the issue goes away. However, if you get defensive, place blame, make excuses, deny the issue or fail to apologize, your customer will never forget and as a result, may no longer be your customer. The customer is always right - even when they're wrong.
Bookkeeping and Good record keeping
Why does good book keeping mean good record keeping? We've talked many times previously about the importance of good record keeping to save money on your bookkeeping fees.

10 Tips for Writing Emails
It is illegal to record a telephone call without letting the called person know about the recording. Without the recording there is no reliable record of the call after it takes place. It is not the same with email. Read this article to avoid embarrassment when you send an email.
The Best Business To Start In Recession
Over the past few years the US economy has plummeted to record lows and resulted in increased unemployment, record numbers of foreclosures and increased consumer debts. Many people are sitting tight and hoping for the economy to recover without realizing that it is unlikely to recover for many years. However it is not all doom and gloom, there are opportunities for entrepreneurs who have the courage to take a stand and become the master of their own destiny. Setting up on your own could be the best business to start in recession.

Should You Record Your Conference Calls?
Making an audio recording is very tempting as it will give you a precise record of the discussion. This is usually a simple matter, but keep in mind the following before deciding to record a call.

Four ways women with bad credit record can access business loans
One of the steps that most women take in starting a business is to apply for a business loan. Fortunately, there are several agencies that are providing small business loans for women who are interested in being the employer rather than being just an employee. On the other hand though, if you, as a woman have a bad credit record, this will be a big hindrance in getting your loan approved. Most women are afraid of applying for any business loan since they think that no agency will ever approve it because of their negative record. But this is not the case all the time. There are still agencies willing to lend funds to individuals who have bad credits and they classify these cases as “credit risks.”
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