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David Filo and Jerry Yang Quotes
David Filo and Jerry Yang Quotes

Other david filo and jerry yang Related Articles

Lesson #2: Remember that Happy Workers are Harder Workers
They can bring their dogs to work, wear jeans if they choose and compete in company-sponsored Elvis impersonator contests. Indeed, Ben & Jerry’s employees seem to have more perks than even the worker-friendly Google. Much like the Internet giant, Ben & Jerry’s has long recognized the importance of making a workplace fun for its workers.

Lesson #3: Creative Marketing Will Generate Sales Success
Ben & Jerry’s is not your typical company. From its bright and multi-colour painted stores to its interactive animated website, Ben & Jerry’s has consistently shown creativity and imagination in its marketing strategies. Owners Greenfield and Cohen decided early on that ice cream was a fun product, and thus so too should be their means of promotion.

Diamonds In Your Backyard
This is a story about David. David was a very ambitious and proud man, who was desperate to be very rich. To this end he traveled the globe, spending years away from home searching for a diamond mine. He knew that once he owned a diamond mine his dream of riches would come true. Unfortunately David ended his days neither rich nor happy. After he died the local condominium developer bought David’s property and started to dig the foundation. And what did he find? He found that for all these years David was sitting right on top of a very large, very rich diamond mine. I tell this story to remind us to look first in our own back yards for the glittering opportunities.

Two Yahoos on a Roll: The Early Years of Jerry Yang and David Filo
They started off as two graduate students at Stanford University. Today, they have a combined personal net worth of $5.1 billion. That is all thanks to Jerry Yang’s and David Filo’s attempts to find anything they could do to avoid working on their doctoral theses. Bored one day, the two decided to play around with the newly emerging Internet and create a list of their favourite sites. That list has since grown into Yahoo!, one of the world’s most popular online search portals, with more than 130 million visitors each month and revenues in excess of $6.7 billion.

Riding the Wave: Yang and Filo Turn Surfing into a Success
“It was a really gradual thing, but we'd find ourselves spending more and more time on it,” says Yang of his and Filo’s newly created online directory. “It was getting to be a burden.”

Lesson #2: Sharpen Your Organization’s Goals
In 2007, Yahoo! was the setting for a major Silicon Valley shakeup. The company’s then CEO Terry Semel was ousted and replaced by its original co-founder, Yang. It was a tumultuous time for the company, which was suffering from much shareholder criticism in the face of rising competition from Google. But Yang was determined to rise to the challenge.

Lesson #4: Give Your Business a Little Brand Aid
“Originally, it was Jerry’s Guide to the World Wide Web, but we settled on Yahoo!,” says Yang. “It is a pretty recognizable brand name.” Despite Filo’s admission that he was “not crazy about the name at first,” he now concedes that they made the right choice. “It grew on me,” says Filo, who is now grateful they selected a name that is “so memorable and that conveys the sense of fun involved in all this, the sense of adventure. This is what really distinguishes our site.”

Lesson #5: Create a Company Culture Worth Caring About
“You have to realize when David and I were doing this it was just for fun,” says Yang. “We never thought it would even become a business.”
David Filo and Jerry Yang Quotes
David Filo and Jerry Yang Quotes
leaders are the sales man of fun
The company's slogan early on was "Do what's crazy, but not stupid!" Yang and Filo understood the importance of creating a fun atmosphere at work. The employees work long hours, but management is all too aware of that. As such, they make sure that the work environment caters to their every need. From video games throughout to catered lunch programs, Yahoo!'s internal culture is one of the company's top priorities. Yang and Filo wanted their company to be a place where people loved coming to work, just as they did. By focusing on creating a culture that makes employees feel at home, they have begun finding many employees who prefer staying at work over going home, simply because it is more fun.
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