|
|
Like this article? PLEASE +1 it! |  |
|
david sandler Tagged Articles
|
How Do I Keep Customers In Tough Times?
| |
| As David Sandler used to say, be a "fuzzy" source for your customers. For those of you not familiar with this terminology, it includes "warm fuzzies" and "cold pricklies."
Warm fuzzies are those things that make other people feel good. Cold pricklies, on the other hand, are those things that don't feel so good. |
|
|
Probing For Pain
| |
| If your sales people are involved in prospecting then they’ll already know the challenges of persuading a prospect to give them the business. Ultimately there is a 4-step process involved in buying, that all of us follow; |
|