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Lesson #2: Try Personalized Promotion On For Size
As a child, Armani would eagerly await the trips his family used to make from his small town of Piacenza to Milan just to catch one of the latest films that had been released. “At the beginning I loved westerns and Italian comedies, but later I fell in love with the neorealist films that inspired my good friend Martin Scorsese,” he says. “It was like being transported from the harsh reality of life in post-war Italy to this magical place. The stars were so glamorous and larger than life that I wanted somehow to share in that.”

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The best way to reduce your chances of facing a personal grievance when you dismiss an employee
You know when your partner is upset when your soup lands in your lap and you are left sitting alone with a nearly full bottle of wine, half eaten plate of food and everyone in the restaurant staring at you. You’ve just experienced that lovely emotion we call anger and it is virtually inevitable that you will experience it if you are breaking up with your partner. It is also virtually inevitable when you dismiss an employee. The question is, will that anger turn into a personal grievance?

Two-Sided Answers
The room was lovely, the bed inviting, the architecture interesting, and the philosophy appealing. That was my impression as we checked into a newly minted green-hotel in a resort town where we were eager to spend time relaxing.
7 Print Newsletter Design Tips to Get Your Client Newsletter Opened & Read Every Time
Ignoring your company newsletter packaging or formatting is like giving your clients a lovely gift... and then wrapping it with duct tape and plain brown paper. These seven newsletter design rules make sure your customer print newsletter doesn't get trashed.

15 Beads For Happiness
Thanksgiving is the American day to reflect on our blessings and gifts. It is a time for family and friends to gather together and name the things they are thankful for in their lives. What would happen if we did that more often? A few years ago when I was in Greece, I picked up a string of beautiful red and silver beads. There are 15 of them, strung on a lovely silver chain and tied off with a silver tassel. The Greeks use them as prayer beads but I’ve developed a new use for them.
Watching Valentina
It has been a fun few weeks around my house. I’ve had two lovely visitors from Germany, my girlfriend Valentina and her mom, Barbara. Of course, we’ve had a blast traveling around and seeing the sights of Virginia and DC and blathering away in our own bizarre mix of English and German. What struck me, though, was how much I learned from watching Valentina.
Being clear on what you do
Last week I sat down with a lady who wanted me to refer business to her. She was really lovely and we spent about an hour chatting away. But, although I would have liked to have referred business to her, I walked away from that meeting not really understanding what she did or how she could have helped people.
Can you do PR without talking to Journalists?
For me, PR always has been (and probably still is) the hardest part of marketing Exceptional Thinking. Why? Because it involves picking up the phone and talking to journalists. Now, I’m sure they’re lovely people, but in my head, they’ve got three heads, sharp fangs and would happily eat me for breakfast. And that’s why I personally don’t like calling them.

How Career Coaching Gets It Wrong: Tips For Choosing a Career Coach Who Won’t Waste Your Money
What are the easiest ways to spot an ineffective career coach who won’t be helpful in moving you forward? This week I heard from a lovely woman in another state who shared with me a story about a career coach she hired this year. This coach, in the end, was of no help at all. I have to say, if I’ve heard this once, I’ve heard it one hundred times.
What Does Brand Clarity Feel Like?
When you help your potential clients get out of confusion, they come back to the nice, calm, lovely place where they understand exactly what you’re talking about… and can immediately tell whether they need to work with you (or if they know someone who does). And that’s a lovely, cozy place to be. What makes this place so lovely and cozy? The place where there’s complete clarity and understanding between you and your clients is so lovely and cozy because you’ve finally found an invaluable way to communicate your passion to the people you’re passionate about serving. Once you’re there, you’ll know it. You’ll see and feel the difference becaus
Events to Look Out For When Visiting Sydney, the Harbor City of Australia
Sydney is a city with modern look and feel. Visiting Sydney offers you opportunities to enjoy varied hobbies and adventures while explore the numerous nature parks and the lovely beaches, frequented by travelers and locals all the year round.
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