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Nothing is TOO Outrageous
Have you ever had one of those desires that made you smile when you thought about having it? Maybe you imagined enjoying the sights on your dream vacation to Europe or on a remote island. I love imagining surprising my dad with a house overlooking the delta waterways with his boat parked out front. I also like thinking about paying off my mom's mortgage or paying for a cruise for my 100 favorite people. It's such a wonderful feeling to daydream about things that make my heart sing.

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Play Catch with Communication
An associate and I facilitated a dialogue session for the Delta Chamber of Commerce on the attraction and retention of employees in the workplace. The dialogue session uncovered five areas that influence employees in the workplace. They are: • Communication • Attitude • Flexibility • Opportunity to Learn • Fun This series of five articles will focus on each of the five areas from the dialogue session. Let’s begin with communication. Communication, in particular interpersonal communication, is the foundation for creating excellent organizations and great places to work.

Attitudes are Contagious
This is the second of a five-part series about attracting and retaining employees. The areas of focus are: 1. Communication 2. Attitude 3. Flexibility 4. Opportunity to Learn 5. Fun This article is on attitude. In a dialogue session at the Delta Chamber of Commerce, someone made the point that management attitude needed to change and that managers needed to walk the talk.

Nothing is TOO Outrageous
Have you ever had one of those desires that made you smile when you thought about having it? Maybe you imagined enjoying the sights on your dream vacation to Europe or on a remote island. I love imagining surprising my dad with a house overlooking the delta waterways with his boat parked out front. I also like thinking about paying off my mom's mortgage or paying for a cruise for my 100 favorite people. It's such a wonderful feeling to daydream about things that make my heart sing.

If You're DoingThis, You're Not Changing
We were sitting at a table in the Delta Hotel and were discussing Lorrie's participation in the communications program that I was working on, when she started talking about how she was building her own business and what she was doing to do it. As she was talking about marketing, I was totally engrossed in her enthusiasm and in her knowledge, while at the same time I was mentally going through what I wasn't doing in my own business to build it. One thing she said really caught my attention: Unless you're changing the status quo of your business, you're not growing.

The 4 Things Your Customers Really Want
There was a study conducted by Delta Airlines a few years back and the results were so startling that it became quickly obvious that these results could apply to all types and sizes of businesses and organizations. The study centered on what their customers really wanted from Delta Airlines.

Crisis Communications Case Study
On February 14th, 2007– Valentines Day of all days- a snowstorm blanketed much of the Northeast. Several major airlines, Continental, United, Delta, US Airways and Jetblue, were all forced to ground their flights. But for more than a week, the national and local media focused on just one airline: JetBlue. What did this airline do wrong that placed it in the national spotlight? A case study on how your company can avoid this fate.

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