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Double Marginalization and the Point of Ideal Price Viability
Referencing my last post (Double Marginalization and the Decentralized Supply Chain, August 9, 2007) double marginalization “DM” is defined as the “exercise of market power at successive vertical layers in a supply chain.” The problem that arises as a result of DM is tied to an impetus to mark up the product’s price above marginal cost. The sequence of mark-ups “leads to a higher retail price and lower combined profit for the supply chain.” In short, DM drives the paradoxical outcome of higher buy prices with lower sell profits.

Storage is All About Performance ... Plus
Semiconductor media (commonly called flash or SSD) delivers all the speed, performance consumers want and demand...at a price. The alternative to keep pace with people's thirst for more and more content is hard drive storage...lots and lots of hard drive storage. Content continues to be produced, distributed, mashed up, viewed, enjoyed, stored. The cloud isn't the answer because ultimately content comes to rest in someone's huge storage facility (endless rows of drives) and bad guys come in and borrow the informaiton they want/need for their "business." Keeping a good balance between flash speed and hard drive capacity requires practice...lots and lots of practice.

Other demand curve Related Articles

How PR Can be a Passport to Success
When will you get the quality public relations results you deserve? When you demand more than tactics like press releases, broadcast plugs, fun events and brochures. In other words, when you demand the best that public relations has to offer. Please read on.
Demand More Money by Using your Ads to Ask for Action
Lots of ads are beautiful, almost perfectly written, and quite convincing - yet they fail to ask for or demand action from their reader. If you want readers to have your product, then tell them so and demand that they send their money now. Unless you enjoy entertaining your prospects with your beautiful writing skills, always demand that they complete the sale now, by taking action now - by calling a telephone number and ordering, or by writing their check and rushing it to the post office.

The Determinants of Demand
There are many factors that can contribute to the demand in the market and this demand will likewise also affect the supply. It is important to look into each of these factors to be able to cope up with changes. The business environment...
4.1 The potential for training interventions: The demand for training
As is well known, the supply of training does not usually create its own demand. Clearly, therefore, training provision for the poor has been powerfully shaped by the nature of the demand for training among targeted groups, in particular in the informal sector. Lack of effective demand is a key reason for both the limited training provision for the poor (and hence outputs and impacts) in most countries as well as the overall failure of national training systems to reorient their activities in support of the poor.

Collaborate Rather Than Compete
Many would say that our entire free-economy system is built on the foundation of competition. Competition drives the supply and demand curve, it is the catalyst in pricing models, and it fuels the need for innovation. Yet some have suggested that cooperation and collaboration with our competitors can be valuable.

Generate Leads with Webcasts
Providing on-demand webcasts to prospective customers is a rapidly growing demand generation strategy. Instead of having to call a salesperson at a potential vendor, your prospects can complete the research component of their buying process on their convenience. Evaluate your webcast requirements to determine if this tactic should be added to your marketing mix.
11 Questions to Help Evaluate Your Demand Generation Plan
Is Your Demand Generation Plan as good as it can be? Find out here. 11 questions to help you evaluate your demand generation plan.
Marketers Lagging in Demand Generation
"I find it sad how badly most companies are doing in B2B demand generation today. Instead of complaining about the poor economy, if more invested in quality demand generation programs, they'd put up vastly better results." Jeff Ogden, President, Find New Customers.
How to Find New Customers – our highly acclaimed white paper
B2B Demand Generation | How to Find New Customers Though it has been out for some time, it is considered by many to be one of the best white papers on B2B demand generation ever.
Make People Want to Buy
It is not true that new products are manufactured to supply the demand. There is no demand. Both the demand and the goods have to be manufactured. The public has always held fast to its old-fashioned discomforts, until the salesperson persuaded it to let go.

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