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Making Revenue Rain in the New Year
Three tips for customer acquisition and retention that will create a downpour of revenue.

Other desert conditions Related Articles

Todays Sales and Service Culture in Germany
"Service desert Germany". This article in magazine "Focus" was published more then 10 years ago. But are there really recognizable changes? The following article should provide an impression where we stand today.

Lesson #4: Make The Most Of Potential Marketing Moments
“There is no other article for individual use so universally known or widely distributed,” Gillette once said. “In my travels, I have found it in the most northern town in Norway and in the heart of the Sahara Desert.”

Funke Adenodi Akinbuli Helps Disabled in Africa Live With Dignity & Respect
If you didn't already know, most of Africa’s disabled [including the blind, paraplegic etc.] citizens live in deplorable conditions. Most are unemployed and can be found on Africa’s major streets and highways placing themselves in harm’s way as they beg for money to meet their basic needs. Rarely will you find a paraplegic in Africa, for example, with necessary medical equipment i.e. wheelchair. Most navigate the streets and freeways on their hands. Sadly, a lot of Africa’s citizens have become desensitized to the deplorable conditions of the disabled partly because most are frustrated with economic and political conditions in the continent and are barely trying to keep heads above water. Others just have no idea where to begin helping and still most lack awareness of the plight of the disabled.

Management and Mentoring with Unconditional Positive Regard
This article is the first of a series of three covering the core conditions model developed by Carl Rogers and its application to Management and Mentoring. These core conditions were developed for use in Person Centred Counselling Psychotherapy and from my experience have great relevance to Management in general and my Mentoring practice in particular. Carl Rogers’ view was that everyone should be judged positively no matter what (and I mean no matter who they are or what they have done). Rogers described it as “Unconditional Positive Regard” or UPR for short. The Rogerian view is that everyone is born with a positive approach but held back by externally imposed “Conditions of Worth”.

Management and Mentoring with Congruence
This article is the third of a series of three covering the core conditions model developed by Carl Rogers and its application to Management and Mentoring. These core conditions were developed for use in Person Centred Counselling Psychotherapy and from my experience have great relevance to Management in general and my Mentoring practice in particular. The first two articles dealt with two of the core conditions in Roger’s model, namely Unconditional Positive Regard (UPR) and Empathy.The third condition is however slightly more complex. In direct terms the word Congruence implies “Harmony” and in other definitions it is called “being Genuine”. However neither of these is fully descriptive of the concept being discussed here.

Where’s Your Social Responsibility Google?
Unless you've been living on a desert island with no Internet access, you've probably seen the recent blog fallout from Google's latest crack down on alleged link brokers.

What causes people to take action – A fundamental analysis
Imagine a 100-meter stretch of isolated road running through the Nevada desert. You and I are standing next to a car parked to the side. There are 2 traffic cones placed across the road with a distance of 3 meters between them. You have been given a challenge to drive the car between the cones without touching. Simple test, isn’t it? Let’s see what makes you do it.

Are you using the right terms and conditions for your shopping cart?
If you have an e-commerce facility on your website then you will know that your bank requires you to have terms and conditions for its use. But what many business owners do is simply use their standard trading conditions in conjunction with the e-commerce facility. That’s fine but having an e-commerce facility creates its own unique issues which won’t be covered by your normal terms of trade.

The Shifting Sands of Business Growth
Our markets can be like the shifting sands of the desert. They change and evolve - yet we may not notice because they still appear to be the same 'desert' landscape. Yet ahead of years have changed significantly beneath the surface.

Balance the Drive to Attain with the Need to Sustain
If you live in the desert, you’ve undoubtedly seen these spires. They are quite amazing. But if we watch them grow for too long, they begin to sap all of the nutrients from the rest of the actual plant and it eventually dries up and dies.

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