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designers Tagged Articles
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Can a Techie Ever Understand a Customer?
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| At the recent ProductCamp in Austin, I heard a well-respected researcher make the following comment: ‘Techies will never understand customers.' That's quite a statement. And it's false.
I used to run a tech company. We employed 48 techies, so I guess I can qualify as knowing a bit how they think. As they began doing their work as project managers, programmers, and systems designers, I heard them frequently say: "Customers are stupid. They tell me what they want, and then when I give it to them they don't want it." |
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Clear Creative Blocks Forever
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| Is there such a thing as a creative block? This article teaches writers, designers, developers, and other creative entrepreneurs and professionals 10 simple and proven tips for clearing their “illusive” creative blocks forever. |
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Lesson #5: Go After What You Want
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| “I think fantasies are for the birds,” Klein once said. “Anything I wanted to do, I did. If there’s something I want, nothing stops me.” |
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Lesson #1: Take Your Cue from the Customer
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| “The temples of design in places like Milan or God knows where overflow with beautiful, original furniture that costs extortionate amounts of money,” says Kamprad. “The vast majority of people don’t have six figure amounts in the bank and don’t live in enormous apartments…it is for just such people that I created Ikea. For everybody who wants a comfortable house in which to live well. A need that crosses all countries, races and religions.” |
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Lesson #4: Micro Managing Can Mean Mega Success
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| If there is one thing Armani does well, aside from designing clothes of course, it is micro managing. “My work is my life,” he says. “Even though it is good to take a holiday, after two vacations it is boring.” |
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Dressed For Success: How Emporio Armani Became an Empire
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| “In this business you can’t have a destination, an arrival point,” says Armani. “Otherwise your competitors will overtake you, or you become complacent.” With over $1.5 billion in revenue, Armani remains Chairman, President and CEO of the company he started over thirty years ago. The mere mention of the designer’s name – first or last – and consumers the world over know not only who you are talking about, but also of the luxury product lines for which he has become famous. How did this once-poor boy, hiding from war bombs in a small town in Italy, go on to become one of the world’s leading and most successful experts on fashion and design? |
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Living The American Dream: Charney’s Business Takes Off
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| Charney’s dreams of running a clothing company crashed in the mid-1990s, along with much of the industry. Did he waste his father’s $10,000 loan, he wondered. Was his move to South Carolina pointless? Charney wanted to make sure that his venture down south was not in vain. |
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Lesson #2: Do Not Try to Please Everyone All the Time
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| “Your vision is very important. You should know whom you’re selling to, what your marketing and advertising says about you, and whom it’s speaking to,” says Lauren. “Me personally, I don’t try to please everyone. I understand who I am selling to and I work towards that vision all the time.” |
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Embracing Ignorance as Advantage—a Case Study
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| 1:30am Bratislava, Slovakia, this past September 31
One cappuccino, two cappuccino, three cappuccino, four. Neurons humming but still no dice. It was time to get nervous.
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Joomla! Your Own CMS Solution
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| Joomla!, an another widely used content management system, which is supported by its large community of developers posses all the features to suit any nature of business. |
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WordPress- A Full Fledged Content Management System
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| One Content Management platform which is used and liked by everyone is WordPress. Reasons being its easy to use features and functionality due to which it has acquired a huge user-base. |
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We are the superheroes
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| It is often tempting to sit back and let someone else take responsibility, to let someone else lead. To let our doctor take responsibility for our health. To let our employer take responsibility for our income. To let our politicians take responsibility for our environment. |
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THE NEW RULES OF ATTRACTION FOR THE NEXT GENERATION
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| Recently, we’ve heard a lot about how we should be using social media to appeal to the younger generation.
However, much of the focus has been about the tools and how they work, but little about how and why they appeal to the younger generation.
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KNOW THE ‘HOT SPOTS’ OF YOUR DM PACKAGE
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| What are the ‘hot spots’ of your direct mail package?
They are the parts that you want your readers to be drawn to, to pay attention to.
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THERE IS NO SUCH THING AS CONSUMER FATIGUE, ONLY MARKETING FATIGUE.
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| Don’t just blame the recession, there are other factors at play when trying to market to consumers. |
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"WHAT WE’VE GOT HERE IS A FAILURE TO COMMUNICATE."
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| When it comes to charities, one neglected area where communication fails miserably is during Post Gift Communications. |
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Don't Squander Your Message
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| If you've listened to the news on National Public Radio, you might have heard sponsorships ending "on the Web at Sodexho.com." But they don't tell you how to spell it! They don't even say "so-dex-ho," let alone the far more effective "s-o-d-e-x-h-o." When you're entering a website, if you're even one letter off, you won't get there--you'll get to someone else's site, perhaps, or a "server not found" error. |
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3 Best Ways To Hire An SEO Consultant
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| Hiring just the right person to guide you search engine optimization strategy is rather important. In fact, if you do nothing else this year to build your online business, hiring the right SEO consultant can ensure the long term growth of your web site in both traffic and revenue. |
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Networking Tip - 5 Social Networking Ways That Benefit Introverts
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| The interest and activity in online social network grows everyday. Is it the perfect introvert networking venue? It could be that both introverts and extroverts alike will find it boosts their strengths. Whether you are looking for connections or resources, how does it benefit an introvert? |
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What Is WRONG With Web 2.0
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| The Internet is a global network of computers that communicate with each other using a number of different protocols where each one was designed with a different purpose in mind. The most well-known is the one used by the World Wide Web called the Hypertext Transfer Protocol (HTTP.) This protocol allows our computers to retrieve documents written in the Hypertext Markup Language (HTML) and display them inside the window of a program we call a "browser." |
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How Much Face-Time Does Your Website Need?
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| How much time does it take your website to deliver your marketing message? Assuming the site traffic you generate is the least bit interested in what you have to say, how much of what you're saying do they remember, or more to the point, how much do they need to remember? |
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Interviewing and the Electric Tooth Brush
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| When answering an interview question it is best to be as focused as possible so that you can be succinct and to the point in as little time as possible – two minutes. |
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Tips for choosing the right design firm
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| If ever there were an overly competitive industry with little to no regulation, it would be the commercial design industry. Any child with a computer and some basic software can market themselves as a designer, while the true industry suffers wide scale devaluation and thousands of business owners are taken for a ride by unqualified or even unscrupulous “designers”. As a consumer, how do you protect yourself and your company? The answer is more simple than you may think… all you have to do is a bit of homework. |
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Two Small Letters, One Big Word
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| Over the years I’ve learned a lot of lessons the hard way, including contract and deposit policies to (at least partially) protect me from con artists and deadbeats. That said, one of the most important skills I’ve had to develop has been the proper and ample usage of the word “no”. |
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What To Do When Things Get Slow
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| Things don't look good on the economic front, that's true. But my business has never been better. And the clients I work with - designers, copywriters, consultants and other solopreneurs - are all continuing to get new work, new clients, new opportunities. |
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Can You Read Me?
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| This article explains how e-mail marketing campaigns can have a seriously positive impact on your business. |
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What Should I Charge? First Understand What You’re Selling
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| Designers spend an inordinate and disproportionate amount of time determining pricing and fretting over it. But there is no right or wrong answer when it comes to pricing. This article helps designers figure out a pricing structure that works for them. |
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Who is My Market Its Smaller Than You Think
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| Many designers believe that marketing the widest range of services to the largest possible group is the path to success. You’d rather be a generalist because you think you’ll get more business.
But in reality, it doesn’t work that way.
In fact, success comes to those who focus on the smallest number of activities most likely to yield the quickest and largest return.
What really lets you dominate the market and get more business? Specializing. |
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Web Design: By the Hour or By the Package - Which is Better?
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| If you've been shopping around for a web designer, chances are you've seen designers that charge by the hour, as well as companies that offer different levels of design packages. Because every web design firm offers different features, how do you know which one to choose? |
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Does Your Web Design Contract Include These 5 Crucial Items?
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| Working with a qualified web designer can either be a fun and rewarding process - or a frustrating headache. All too often, I talk with business owners whose websites are left only "partially completed" (if they're even finished at all) - or are full of errors.
Their web designer insists they finished the job, and the client is to blame. The client is upset because the web designer didn't include or detail certain things - and they now feel like they've been ripped off. What do you do in a case like this? |
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Pros and Cons of Flashbased Sites
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| The best way to go is to use Flash only when you absolutely need the interactivity and motion that comes with it. Otherwise, use a mixture of Flash and HTML or use pure text if your site is purely to present simple textual and graphical information. |
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Why Hire A Designer
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| When you hire a web designer to do your job for you, you are doing more than just handing over the "dirty job" to someone else. |
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Search Engine Optimization Landing Pages
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| Many people still think that sending people to their home page will give them a better understanding of their business and because of that, people will somehow value their website. The problem is that visitors don't always have the time to spend searching a website, or it isn't clear by the website's home page if it actually has what they're looking for.
We found that when we developed specific landing pages that were relevant to a user search terms, the user seemed satisfied with the results. Consumers were more inclined to browse through and stay on a website longer. As a result, websites saw an increase in conversion rates. |
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Is MicroStart a Successful Microfinance Strategy for UNDP?
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| When MicroStart began, its designers were attempting to develop a program that would fit well with UNDP's strengths and weaknesses. They decided to focus on new institutions, recognizing UNDP's presence in many countries where microfinance was still new, as well as the limits on UNDP's ability to provide grants. In order to compensate for the lack of experience of country office staff, they developed a project blueprint that they hoped would prevent some of the most likely errors UNDP offices with little microfinance background might make. |
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Creating Effective Capacity Building Relationships
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| MicroStart's use of TSPs is an experiment in creating a new framework for capacity building. The original design sprang from the recognition that the standard CTA model in use throughout UNDP projects was not the best way to support the development of microfinance institutions. |
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African fashion features on Fashion Television
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| The always insightful program Fashion Television has two exciting podcasts on African fashion posted online. |
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A Chat With Toni Payne About Makeup and the Beauty Business
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| Talk to Toni Payne, CEO and owner of Toni Payne Cosmetics, over the phone or in person and her personality quickly makes you feel at ease, like you are lounging with some of your favorite girlfriends on a very comfortable sofa, at home or a spa, and talking about everything! Everything, including sharing beauty secrets and bursting out in laughter when you realize, “oops! I think I goofed on some of the beauty secrets you are sharing Toni.” As Toni Payne prepares to open doors to her first retail store in Hollywood, Ladybrille caught up with her for a chat about makeup: choosing the right foundation, lipsticks, blush, mascaras, concealer and more! And of course, since we know you will be inspired to achieve like this young lady, we ask and Toni offers insights on getting into the beauty business. |
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Part 2 Interview of Nigeria/New York's Fashion Designer Lola Faturoti
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| We complete our interview with Nigeria/New York's Fashion Designer Lola Faturoti. Here, Lola discusses some tips African designers can use to get noticed in the USA/European fashion industries. |
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Part 2 Interview of Nigeria/New York's Fashion Designer Lola Faturoti
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| We complete our interview with Nigeria/New York's Fashion Designer Lola Faturoti. Here, Lola discusses some tips African designers can use to get noticed in the USA/European fashion industries. |
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Tips for Web Design
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| Many factors contribute to excellent Web design. Read the following tips to gauge against your own efforts. We hope that it helps. |
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Tips for Web Design
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| Many factors contribute to excellent Web design. Read the following tips to gauge against your own efforts. We hope that it helps. |
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Web Design Tips to Facilitate the Sales Process
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| How much attention is paid to your Web design? Some businesses assume launching a site is enough to aid their sales process. This is not true. Your Web site is an extension of your business and needs to be addressed with professionally and efficiently. The following article gives advice on effective designing for your site. |
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Web Design Tips to Facilitate the Sales Process
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| How much attention is paid to your Web design? Some businesses assume launching a site is enough to aid their sales process. This is not true. Your Web site is an extension of your business and needs to be addressed with professionally and efficiently. The following article gives advice on effective designing for your site. |
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Other designers Related Articles
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Balancing SEO and Website Design Creativity
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| Search engine optimizers and web designers always argue the use of Flash and graphics on website. Can SEO and web design exists at the same time?
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What Should I Charge? First Understand What You’re Selling
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| Designers spend an inordinate and disproportionate amount of time determining pricing and fretting over it. But there is no right or wrong answer when it comes to pricing. This article helps designers figure out a pricing structure that works for them. |
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How to Design a Search Engine Friendly Website
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| Many web site designers don't design their sites for the search engines. This is a huge mistake because they miss out on attracting lots of free traffic. The reason is most website designers are just that – designers. Search Engine Optimization is a completely separate discipline. Your beautifully designed web site may have cost you thousands of dollars but it still needs to attract visitors to be profitable. This article contains 12 highly effective strategies for designing a search engine friendly web site. |
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Basics of Search Engine Optimization part 1
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| Having a website with no visitors is very much like having lots of corporate brochures designed and printed but never finding any prospects to distribute them to. All too often web designers build sites which, although attractively designed, will never rank well on the search engines for that company's product or service. This is because they may know lots about how to design something eye-catching and attractive but nothing about what search engines need to see for success in the search engine results pages ("SERPS"). This series of tutorials starts with an introduction into how search engines gather information from sites and highlights some common mistakes made by web designers in their build methods. |
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10 Small Business Web Design Disasters to Avoid
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| Many web designers are talented, skilled and reasonably priced, but there are also some who don’t have their client's best interests in mind. How do you avoid falling into this trap? |
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10 Rules for Using Type on the Web
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| Seasoned designers know that proper typography can lend so much aesthetically to a design and increase readability if used properly. |
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Web Designing an Art of Computer Geniuses
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| In present scenario, there are number of custom web development design companies which are providing custom web design services with useful web related solutions. Professional web designers are extremely talented and skilled in delivering remarkable services like custom web design & development. An eye catching web design, attention from browsers, etc. are the major weapons of custom web design services and the professional web designers implement every designing activity considering all the SEO techniques. In a nutshell, we can say that custom web designing is the web activity that helps in creating customized design website and ultimately, attract maximum visitors to the website. |
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HTML5 – Future of The Web
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| HTML5 came up recently and has made a considerable liking among developers and designers. It has become a new fashion because of its trendsetting features and attributes. |
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5 Strategies for Working with Website Designers and Graphic Designers
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| To get an effective website within a specified budget and timeframe, one needs to follow some strategies while working with website designers and graphic designers. |
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Essential Tools for Website and Graphic Designers
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| Website designers and graphic designers have several options available to improve the quality of their digital and print projects to a great extent. Some of the tools include Adobe Photoshop, Font Doctor and BrowserShots. |
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