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The Press Release Triple Threat
PR is great, it’s not free, it’s earned, but when it is, it packs some very nice ROI. One strategy that small business owners should employ is to take their PR message online and directly to the prospect by consistent use of the age old tool, the press release.

Other direct inquiries Related Articles

Buying Text Links
I've had several inquiries about whether or not they should invest in buying text links? Generally, my answer is why not?

Prescription For Responding To Media Inquiries From “The PR Doctor
If someone from the media called you or showed up today and started asking you questions related to your business, would you know how to respond? Unfortunately the response to this question is often a resounding No! And being unprepared or ill-prepared to media inquiries can have serious consequences to your organization and its reputation. “The PR Doctor” strongly believes that all organizations with more than one employee should have a well-written media policy that clearly defines who within the organization may respond to media inquiries, what kinds of information can or should be released to the media, and what information must be kept confidential. “The PR Doctor” offers the following prescription for a media policy to respond to media inquiries.

International Franchise Expansion
Once you start offering franchises, it may not be long before you begin receiving inquiries from individuals and firms interested in being part of your franchise program, or in opening franchised outlets, in other countries. While this may sound very interesting, the matter of international expansion should be undertaken carefully and deliberately. Most inquiries may be legitimate, but some could be looking to simply steal your ideas, brand, and concept, or take advantage of a new franchisor.

Direct Sales Marketing Success: How to Sky Rocket Direct Sales Profits by 50% With Two Simple Words
One of the Deadliest Mistakes many direct sales consultants and direct selling business owners make in their business is lack of follow-up! This deadly mistake is tied to misconception that you are not selling, you are just sharing! Direct Sales is the business. Direct Selling, with they key word being selling is the name of the game. Home parties is the avenue by which these sales are made.
The Constant Harvest
Plan your internet marketing right, nurture the inquiries it generates and enjoy the fruits of your labour.
5 Deadly Home Party & Direct Sales Recruiting SINS Exposed!!!
direct sales consultants home business presentation skills : Here are some direct selling tips and ideas on how to boost home party and direct sales!
Overemphasis on inquiries devalues B2B ad results
1. Inquiries are only the tip of the iceberg 2. Measuring only inquiries cause their value to degrade 3. Lower quality discourages Sales follow up

Top 10 Ways to Make Money with Direct Mail (Don't Laugh, it STILL Works!)
I sent out about 18,000 direct mail pieces last month, and I re-learned a few lessons, just like I always do. Maybe I can save you a few dollars, and a few lessons by sharing some of the most important things I’ve learned over the years about direct mail. And most importantly, if you're not doing any direct mail, now is the time to start! Almost everyone else has backed off of it due to cost, and now you can swoop into people's mailboxes and take new customers!
The Heroes Direct Their Business
To direct, direct yourself. Think about what motivates you. Is it much different from what motivates those you need to direct? Employees who are properly stimulated, who are motivated, poked and provoked to surpass their job performance expectations will help you reach the company goals. They teach you things of value along the way. "Here is how you do it" is learned day by day as you do it.

Don't Judge a Book, or an Online Franchise Inquiry by its Cover
Remember the old saying "Don't judge a book by its cover?" This is a good rule of thumb for sales inquiries generated for franchisors by online portals. When it comes to reaching out to prospects who have expressed interest in buying their franchise, however, franchisors too frequently dismiss the inquiries they get from portals and third party web sites as 'junk' or subpar. According to Mario Altiery, President and CEO of the Upside Group, and other franchise sales consulting and training professionals, it's not the quality of the leads, but how franchisors are handling those inquiries and communicating with prospects that perpetuates what has become a very inefficient sales process.

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