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DIRECT MAIL

COSTLY BUT PERSONALIZED PROMOTION

Why You Should Use Direct Mail

With the explosion of the internet and the high cost of postage many businesses have opted not use direct mail. Online marketing is very powerful but if you don't market off-line you are missing a wealth of opportunities. Direct mail is still one of the best ways to reach your target audience.

D is for Direct Mail

Direct Mail, otherwise known as sending letters through the post to prospective customers is now pretty much a dying art. By many business owners, sending letters has been replaced by emails – can’t say I blame them really. After all, emails are cheaper, quicker and you can see who has opened it and read it. Why wouldn’t you use emails?

Direct Mail that Gets Attention

Are you in fear that your direct mail piece won't get your prospect's attention? This articles shows you two mailers that got my attention...and kept it.

Does Direct Mail Really Work?

6 Simple Rules for Creating Direct Mail That Gets Your Phone to Ring.

Guerrilla Direct Mail

Get your profits off to a rip-roaring start with direct mail. To make every stamp and letter count, follow these seven steps and leave your competitors in the dust.

Email vs Direct Mail

You can still make a fortune in direct mail without ever selling anything on the Internet - BUT ... You can NOT make any real money on the Internet without using Mailorder Marketing. On the Internet, your customers have to FIND YOU. -- That means you must continually market your web site ... using every trick in the guru's book ... to generate traffic to your site. -- Even then, all you're doing is preaching to the choir. Using known demographic profiling, in the mailorder business, you FIND YOUR CUSTOMERS ... then, tell them what you have and how they can get it from you on the Internet.

3 Key Elements of Direct Mail

In this day of Internet marketing, direct mail is still relevant and can be done cost effectively. This article explains how.

Three Exciting New Direct Mail Breakthroughs

Rack up increased direct mail responses when you try out these 3 new innovative ideas.

GCD Explains Direct Mail Basics

Women from all over the country recently participated in a marketing conference geared specifically for women who own small businesses. Gail Clanton Diggs, of GCD Writing and Marketing, spoke with the group about the basics of direct mail.

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