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disney Tagged Articles



Is it best to be the cheapest or to be the best?
Is it best to be the cheapest or to be the best? If you type in the word "cheapest" into any search engine you will be presented with millions or results of web pages vying for position as the cheapest flights, cheapest Disney tickets, cheapest hotels etc. Is it good to run your business as being the "Cheapest service"? Well I personally don't think so, but there seems to be a huge market out there for this. The problem with competing on price is that if you are not cheaper than your next rival then you have no place to go other than to go yet cheaper still and so on. Alternatively, if you compete on quality or the best service then so long as you deliver an outstanding service and/or quality products and services then customers will not only return to you, but they will also recommend business your way too.
Would you get A Tattoo of the General Motors’ Logo?
When was the last time you were really excited about the customer service you received? A recent survey showed that 44% of people rate the customer service they usually receive as dull and bland. Most customer service experiences are, well ok, and we unusually come away somewhat satisfied from the experience. This is all well and good, but most of your competitors are already doing this. To stand out from the competition you need to demonstrate customer service on a dramatically different level: service that is anything but bland and dull! Think Disney, Harley Davidson, or Apple.

Lesson #2: Chase Your Dreams
“Somehow I can’t believe there are any heights that can’t be scaled by a man who knows the secret of making dreams come true,” Disney said. “This special secret, it seems to me, can be summarized in four C’s. They are Curiosity, Confidence, Courage, and Constancy and the greatest of these is Confidence.”
Lesson #1: Do Not Put All Your Eggs Into One Basket
When McFarlane was once asked by a journalist what he considered to be his greatest career mistake, he did not hesitate for a second to answer. “Not thinking about being diverse in the business and artistic areas I was involved in,” he said. “My early mistake was not putting myself in a position where one or more mistakes wouldn’t determine the outcome of the rest of my future.”

Hitting The Bull's Eye
Somebody once said the difference between a big shot and little shot is that the big shot was the little shot who kept on shooting. There's much truth in that witticism. The reality is, no matter what our target might be, we seldom hit it on the first try unless the target is low, which means the accomplishment--and the rewards--will be insignificant.

Sorry to have been away so long
Yes, I do apologize. To be frank (right now I wish I was anyone but me, yes, even Frank) I have been on the mend. The last tour just about wiped me out and then this nasty speaker’s curse, the curse of the throat, plagued me for weeks. Harsh, cough, gravel, hurt. All of that and more. Which of course affected the rest of me…will I ever be able to speak again? Oh, my goodness, is this it? Am I on my way out? Weak, weak, weak. You get my point.

Amazing Customer Service is not Extinct!
I am optimistic by nature and my cynical side is often suppressed to the point of being clueless according to people close to me. Amazingly, when it comes to customer service, I am very critical of most organizations. I do pay attention and take note of very small details about the service I and others receive. I have expectations that I be treated like I hope to treat the customers that I serve in my own business.

Leadership with a Small "L"
There have been only a few great leaders in our lifetime. Leaders like Reagan, Churchill, Disney, and Welch to mention a few. They could never have risen to the hieghts they did without the many small "L" leaders that backed them up. It is from the pool of small "L" leaders that the great leaders emerge. Learn how to grow leaders from seed.

Why Customer Service Destroys Salespeople
Customer service alone is not going to help a company achieve its growth targets. It is essential for salespeople to be focused on selling as their first priority...

What’s Your Compelling Purpose?
All of us are in search of a clear and driving purpose for our lives; we want to contribute to something bigger than ourselves. The world of work offers a great opportunity for people to connect with a purpose. The reality is that people care less about working for a company and much more about working for a compelling cause. Without a purpose, our teams are just putting in time. Their minds might be engaged, but their hearts will not be. A team without a purpose is a team without passion. They might achieve short-term results, but they won’t have the heart to go the distance.

Entrepreneurs - How Can You Start A Business During A Recession?
Starting a business during a recession seems such a silly thing to do. You may have no other choice if you are sitting at home with your redundancy cheque. Or your entrepreneurial spirit may have been stirred up. Disney started during the recessional period of 1923-24, HP started during the Great Depression and Microsoft during the 1975 recession – so it can be done. Here are a few pointers for you.
7 Things You Need to Know about Employee Motivation
The process of learning how to best motivate your employees is long but rewarding. Employee motivation is one of the greatest factors that influence your business’s ability to generate profit, it’s important that you know how to motivate the people working for you in the most effective way.
2008 Global Brand Trends letter
A yearly letter authored by Stanley Moss, reviewing the state of international branding. This year's letter addresses sustainability, CSR, place branding, social networking, the cult of celebrity, the luxury category, measurement. The letter concludes with different points of view on the question "What is a brand?"
EQ Matters in The Global Economy
Apple, Southwest Airlines, Google, Infosys, Disney, Whole Foods, Fed Ex and others are systematically “mining” the workforce in search of emotionally intelligent diamonds.
Customer Service - The Disney Way
The customer service at Walt Disney World in Florida had always been exemplary. Yet on this occasion, as the new millennium began, there was something wrong...

Other disney Related Articles

The Man Behind The Mouse: Walt Disney Is Born
“The era we are living in today is a dream of coming true,” Walt Disney once said. Indeed, Disney’s life was of the stuff dreams are made.

Living A Fairy Tale: Disney’s Rise To The Top
While working at Pesemen-Rubin Art Studio, Disney met a fellow cartoonist named Ubbe Iwwerks and the two became instant friends. They created their first company, Iwerks-Disney Commercial Artists, but it collapsed because they found few clients. The two then went to work for Kansas City Film Ad, where they continued to experiment with animation and different techniques. After two years, Disney quit his job to launch his second business.
Lesson #1: Stretch Your Brand
“It's something that will never be finished,” Disney once said of Disneyland. “Something that I can keep developing and adding to.” Disney was a management mastermind, a pioneer in the field of branding and merchandising. Constantly thinking of how far he could stretch the Disney brand, Disney set new industry standards for his ability to capitalize on his name.

Lesson #4: Take Control
“I don't like formal gardens,” said Disney. “I like wild nature. It's just the wilderness instinct in me, I guess." Despite his apparent disregard for structure, Disney was a hands-on entrepreneur, who enjoyed taking control over all aspects of his company. While it was in part personality-driven, Disney’s hands-on nature was also due to a lesson he learned the hard way early on in his career.
Lesson #5: Know When To Pull the Plug
“It’s kind of fun to do the impossible,” said Disney. He was a man who rarely turned down the chance to seize a new and exciting opportunity. Whether in his animations or his amusement parks, Disney has built his career upon creating unique and innovative experiences. Because he was constantly entering unknown territory, doing so inevitably required taking risks. Not all of his risks paid off. Like all other entrepreneurs, Disney needed to learn the lesson about when to commit to an idea and when to pull the plug.

THE DISNEY DIFFERENCE How One Man Rose Above Bankruptcy Failure To Building a MultiBillion $ Empire
Try to imagine a world without Walt Disney. A world without his magic, optimism and childlike fantasy. Walt Disney pioneered the fields of animation, and transformed the entertainment world. He did more to touch the hearts, minds, and emotions of millions of Americans than any other person in the past century. The Walt Disney Company - now a mega-empire whose profits (yes, profits!) are $1.3 billion - was the creation of a high school drop out who suffered bankruptcy, risked it all 4 times and suffered repeated financial and business disasters. How did one man overcome the greatest of challenges to become a legend ... a folk hero ... a master of enterprise? Read this article and learn the secret to Walt Disney's mega-success and how you can apply this secret to transform your boldest business visions into reality.
About Walt Disney
Walt Disney may be one of America’s most beloved visionaries and entrepreneurs, but there is much about Walt Disney that his fans don’t know. For instance, did you know that Walt Disney’s actual autograph bears no resemblance to the famous Disney logo? Or that Walt Disney got his idea for Mickey Mouse while watching mice play in his garage one night? This was despite the fact that Walt Disney himself had a fear of mice.
Walt Disney World
In the Frommer’s Unofficial Guide to Walt Disney World, author Bob Sehlinger says, “When it comes to Walt Disney World you either need a plan or a frontal lobotomy.” Indeed, as huge a complex of theme parks as Walt Disney World is, without adequate research, there are undoubtedly many things that would never be noticed or uncovered by the public. From what goes on in the ‘backstage’ areas of Walt Disney World to the number of ghosts that ‘live’ in the Haunted Mansion, Walt Disney World trivia is the subject of much eager discussion.

Walt Disney Resort
In 1955, the first Walt Disney Resort opened in Anaheim, California. It was extremely popular, but despite its success, market research revealed that only two percent of visitors that came to the resort were from east of the Mississippi River. The Walt Disney Resort was failing to attract people from the region where three quarters of the American population actually lived. Founder Walt Disney was also unhappy with many of the businesses that had sprung up around Disneyland and wanted more control over a larger area of land.

Walt Disney Florida
Following the success of the world famous Disneyland in California, founder Walt Disney wanted to expand his operations. He quietly began purchasing land in central Florida under the mask of fake companies in order to keep prices low. On February 2, 1967, after meeting with various local legislative, civic, and industrial leaders, a new Walt Disney Florida project was announced in a press release by Walt Disney Productions. Called “Disney World,” this new Walt Disney Florida project was to be built on a 43-square mile piece of land sixteen miles southwest of Orlando, Florida.

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