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How to Avoid the Devastating Email Marketing Mistakes
We read it everywhere, whether in specialized publications or on our forum that the future of online marketing and customer relationship involves emailing. Indeed, email marketing is a formidable tool to consolidate the relationship with the customer, however, this same tool can be devastating if you do not make it right. Here are seven points to monitor in particular.

Other double confirmation Related Articles

Doubling Your Postcards ROI
Would you like to double your return on any "lead generation" postcard marketing campaign you launch? This article will show you a simple, easy tactic you can implement very quickly that will make your postcards perform "double duty."
Use These Tips for Increasing Revenue Through Your Thank You Pages
Leverage your confirmation and thank you pages to increase revenue and website traffic.
The 'Being Efficient' Myth In Sales
You need to take time to soften a decision-maker with appointment confirmation notes and telephone calls. Also, a series of direct mail softening letters, faxes, e-mails and endorsement letters need to be sent before and after a sales presentation to reinforce the benefits that you have demonstrated.
All skylights aren’t created equal!
The move towards energy efficiency in the building industry has provided great improvements and options for skylights. Double glazed, argon filled and a combination of types of glass provides you with options for energy efficient skylights for every climate in the country. Skylights are now generally sealed well and the double glazing helps to minimise condensation and heat flow through the skylight. Ad more importantly...n
4 Steps to Increase Your Ezine Confirmation Rate by 50%
There are always going to be people who won’t confirm; you’ll never approach a 100% confirmation rate.

Email With Integrity - Reaching for Inboxes in a World of Spam
This paper outlines the following information: Table of Contents: * Introduction * Defining Spam * How Spam Affects your Earnings * Double Opt-In Versus Single Opt-In * Why Double Opt-In Is The Right Choice * Common Questions About Spam * Maximizing Email Deliverability This paper is designed for a quick over view and understanding of the issue as a individual sending email as part of your business process.
How to Get Double Digit Responses to Your Email Newsletters
I’m happy to say that I’ve enjoyed double digit open rates and sometimes even double digit click rates for many, many of my newsletters this past year. Following these common sense tips means you can, too.
Exposed - Personality Tests Disguised as Sales Assessments
Yesterday, I met with a long-time client who, in his previous company, used OMG's Assessments to identify what needed to change in order to double revenue from $30 million to $60 million. In his new company, which is already about 12x that size, he wants to double revenue again. He said, "I just wasted two years with the _____ Assessment.
Innovation and the Law of Averages
Early in my sales career I was introduced to the Law of Averages. It's been a key concept of direct sales for many decades. The Law of Averages basically teaches salespeople that if you want to double or triple your sales, you need to double or triple the cold calls and sales presentations you make. I found that if I made ten cold calls to interest people in home water treatment equipment, I generally got one appointment for a sales presentation. Three appointments usually gave me one sale.
Confirmation Bias and Groupthink
Look for glass ceilings in your company as likely indicators of a confirmation bias at work. By adopting the "it's this way for a reason" approach, you'll challenge those reasons with objective data, begin to identify root causes, blast beyond groupthink, and begin building real change strategy.

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