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Does Your Online Copy Talk?
When it comes to online copywriting, it's not the words you use that count. It's the reaction to those words in the mind of the reader, as he reads them on the screen…

Public Sector Procurement Practice and the Principles of External Economies, Clustering and the Global Value Chain
Can the public sector effectively apply the principles of External Economies to its procurement practice? “External economies of scale (ES) occur outside of a firm, within an industry. Thus, when an industry’s scope of operations expands due to, for example, the creation of a better transportation network, resulting in a subsequent decrease in costs for a company working within that industry, external economies of scale are said to have been achieved. With external ES, all firms within the industry will benefit.” (What Are Economies of Scale? By Reem Heakal, January 2003)

Other dual role Related Articles

From Compliance to Reliance For Accountants
In my role as a coach, I have noticed that a difference exists between the role of a traditional, compliance-oriented accountant and the role of an accountant who also provides advisory services to their clients. I will explore why accountants have traditionally been reactive and the benefits of shifting to a more pro-active model of providing additional value-added accounting services.

6.2 Legal and regulatory constraints: Gender Entrepreneurship and Competitiveness in Africa 2007
Many African countries are characterized by the coexistence of dual or multiple legal systems, which lead to greater insecurity of women’s legal status, compared with men.
The Opportunity of Conflict
You will feel better about your professional role and see greater accomplishments. Here are several areas in which you can reconsider the role of conflict and apply different approaches to it.
Clear Goals Need Clear Roles
Job descriptions evolve over time. But all employees, new or old, need to have a clear understanding of their role in a company and what is expected of them. New hires need a starting point for their position. Long-term employees may need guidance about what their continuing role in a company ought to be. In this article, we discuss the importance of defining job role.
Ethical Dimensions of Business Immigration Practice
Immigration lawyers are confronted frequently by ethical issues, particularly in the context of representing employer and employee clients in business immigration matters that involve dual representation. As immigration lawyers progress into the broader role of advising companies on compliance issues, a whole host of new ethical issues arise. This is especially true where the lawyer has consulted with employees at the request of the employer and learned adverse information which could be damaging to the employer.
The Art of Communication
"Effective communication needs to be built around this simple foundation and realisation: communication is a dialogue, not a monologue. In fact, communication is more concerned with a dual listening process." Dr. Heinz Goldmann
How Many Salespeople Shouldn't Be in Sales
Our certified sales development expert in Singapore, Ray Bigger, of Think8, asked if we had data on what percentage of salespeople should be considered for a different role. Of course we do, Ray! In this case, a different role doesn't mean a different sales role, it means that they suck so bad and have such a small upside, they shouldn't be in sales - period.
Think and act like business manager
The traditional role of sales rep as provider of information is obsolete. That role got outsourced to Google because it's a lot faster and easier that way.
LEADERSHIP: FROM ROLE PERFORMANCE TO ROLE MODEL
Do not worry about holding high position; worry rather about playing your proper role.Real leader plays multi role. Whatever role requires played by him is an essence of leadership. People in to the world have to learn that they are role models. They have that quality that which admired the people, society or organization that made them want to be like them. Leader behaves as role model in all the situations. Tough, but leaders are born to meet challenges.
Personal Mastery And Leadership
It is a responsibility of a leader to be a role model. How can leaders be great role models? Personal mastery can help individuals be a better person and also help leaders become role models. According to Peter Senge, “The core to leadership strategy is simple: to be a model. Commit yourself to your own personal mastery.”
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