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Cheating in College
Students at the College of Charleston can earn a new grade on their report cards this semester. Instead of an "A" or a "B," they can get an "XF," which is not a good thing. The "XF" grade means a student failed a course because he or she cheated.

The Stickiness Aptitude Test (SAT) and Ten Questions with Chip and Dan Heath
My prediction for Made to Stick: Why Some Ideas Survive and Others Die is that it will join The Tipping Point and Built to Last as a must-read for business people. The book explains why some ideas stick and some don’t--and I’ve been on both sides of this equation. A warning though: If you read this book, you’ll revamp a lot of your marketing material (as you probably should).

Study: U.S. outsourcing pace doubled in three years
Between 2005 and 2008, the number of American firms that employed an offshoring strategy increased by more than twofold, according to a new study.

"The Bonk Approach to Testing"
Here's a unique approach to testing your staff at the end of a course or period of study and named after Professor Bonk.

Other duke university Related Articles

The brand audit university branding in China
Vanderbilt University, an internationally recognized research university in the United States, attracts a high percentage of student enrollment from Asia. A number of students attend Vanderbilt from China and Taiwan.

Ten Questions with Jeffrey Pfeffer
Jeffrey Pfeffer is the Thomas D. Dee II Professor of Organizational Behavior at the Graduate School of Business, Stanford University. He is the author or co-author of twelve books.Dr. Pfeffer received his B.S. and M.S. degrees from Carnegie-Mellon University and his Ph.D. from Stanford.

Central Bank of Nigeria (CBN) Approves Conversion of Community Bank into Microfinance Institution (MFI)
The Central Bank of Nigeria (CBN) has approved the conversion of the Olabisi Onabanjo University Community Bank Limited into a microfinance bank. The community bank has operated on the campus of Olabisi Onabanjo University in Ago-Iwoye, Nigeria since March of 2003, and the majority of its shareholders are affiliated with the university. One source reports that, in its first year in business, the bank made a surplus that was “far in excess of its total paid up capital,” but no other sources were found to corroborate this information and no further information was found on the OOU Community Bank.

Selecting the Right Keywords for Battle
Before you scream “charge” and run into battle without a game plan, you need to know what you are up against. Sites that occupy the top 10 spots in Google, Yahoo and MSN have one thing in common, lots of links, the proper mixture of on-page and off-page SEO and an added element of trust & authority (such as a Noble Knight, a Duke or a Sir) allowing them to outrank millions of competing pages with ease.

The Magic of Marketing
A research team from Durham University and the University of British Columbia is investigating magic tricks to further understand how people's minds work. The key magician's techniques that the team investigated were misdirection and illusion.

MONEY, HEALTH AND HAPPINESS
If at this particular time in your life the accumulation of wealth is high on your priority list and you are spending the better part of your waking hours pursuing the almighty dollar, then perhaps you will be interested in a study that recently came out of the University of London. The University has created the financial equivalent for life's pains and pleasures. It has made some surprising and fascinating finding!

Marketing Focus For 2010: More Marketing Dollars Focused On Internet Marketing
Traditional advertising is yet again the victim in a down economy. More businesses today are focusing more of their marketing spend on internet-based marketing versus traditional marketing strategies. Duke University’s Fuqua School of Business conducted a CMO (Chief Marketing Officer) survey, published in August of 2009, on Fortune 1000 CMOs and how they are going to allocate their upcoming marketing budgets for 2010. The study found that CMOs are decreasing their traditional advertising (print, radio, TV) spend by 7.9% while increasing their overall Internet marketing (online advertising, social media, search engine optimization) spend by 9.5%.

How To Do Highly Effective Articles Marketing
I would like to share with you today one of the most powerful traffic generation methods that had helped me tremendously when I first started. It was back then in 2005-2006, when I was just a normal student who was going to enter the university. At that time, I joined the writer's club in the university hopefully to gain some experience in writing. We wrote and published a tiny entertainment magazine for our fellow peers and undergraduates in the whole university.

Sanity Survival-PATIENCE, NOW!!!!!!
Impatient people are prone to obesity, according to a study at the University of Munich in Germany and the University of Michigan at Dearborn. Impatient types are also shown to have a high risk for hypertension later in life. Follow these four tips to explore your impatience and overcome it!

Couples Making Decisions About Art Purchases
Whoever lives in the space has to live with the art. Men and women come from different places when they are purchasing art. Some men defer to the women. Some women defer to the men. Some couples duke it out. Everyone needs to be happy! How does that happen?

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