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Are You a Rookie or a Pro?
In a recent study at Cornell University, it was found that people who are arrogant about what they know are incompetent. In other words incompetent people don’t know that they are incompetent. That also matches a study that found that average and mediocre sales people consider themselves outstanding or peak performers. How come on average, the top 25% of a sales force generates nearly 60% of a company’s actual sales increases?

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How is an Affiliate Marketing Business Model Online Website Selling for Dummies?
You are officially a Dummy! :) But that is absolutely no problem at all. Everyone starts off being a dummy whenever they are require to learn a new skill. You know you want to write your own pay check. You also know that you want to be your own boss. So how is an affiliate marketing business model online website selling for Dummies? It is because:
Search Engine Optimization for Dummies
Are you feeling like a complete dummy when it comes to Search Engine Optimization (SEO)? Don’t feel bad, most of us that have entered the online business areas have felt that way for the longest time, even me! Search Engine Optimization is one of the few marketing avenues that people become scared of. I don’t know if physiologically the word optimization frightens them or what.

Leadership Insight: Stump the Dummy
A game for the entire organization to play. And many do play it regularly. Stump the Dummy goes something like this: “How are you doing with that Smith file” says a senior level manager to a mid level manager. Or the company president asks a unit executive “where are we at with the remodeling of the meeting rooms?” Or the mayor asks a department head about the pothole on main street.

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