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A Prescription From The PR Doctor For A Healthy Pursuit of Media Corrections
How many times have you heard someone complain about some inaccurate segment of a news article or radio or television story? Have you ever been upset about a news story and wanted to pick up the phone or write a letter to “demand a correction or retraction?” Do you have any idea about how to go about contacting the media when it comes to requests for corrections? The manner in which people contact the media and their demeanor can have a very strong bearing on the response they receive. Unfortunately, there are so many times when people pursue the media for corrections in an unhealthy and negative manner. The PR Doctor has developed a prescription for you to use to pursue media corrections in a healthy & positive manner. The prescription includes the following ten (10) prescribed strategic actions.

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More Strategic PR Advice From Your PR Doctor
Did you ever wonder why your news release never resulted in an article or story in the media to which it was sent? Or did you ever wonder if the release was ever read? Do you know why some news releases always get tossed into the wastebasket? Your strategic thinking business coach shares the following tips for your news releases that will help get them on the news desk instead of in the news wastebasket.

Fire Steve Ballmer. Or hire SuperNanny. Or Both.
Is no news good news? Most people expected something on the MSFT/YHOO front over the weekend, and such folks are generally reading the absence of information as bad news.
Staying Current and Adjusting in the Retail Business
In the not too long ago past there were three main sources of live news; TV, newspaper and the radio. This older format allowed people to either look at or not look at what was being presented by the media. Nowadays, there are countless sources of live news, thanks to the Internet. So, with so many sources of news, I select only the subject matter I am interested in and sources that I find to be accurate; hence "selectively". It is obvious that we are in an economic crisis, which is old news. But it wasn't old news back in September or October of 2008. I knew that the economy was being steered into a storm, like nothing I had ever seen before.

Sell Information Products And Handling Payment Transactions
When you sell information products in both physical and electronic formats, how do you handle payment? While you can certainly use an electronic payment company that can deal with both transactions, I recommend other methods for those of you who are new to the process.
News Releases: Writing to Get Noticed
News releases are a great way to gain visibility. The very concept of what constitutes news has changed and this article will show you how to create and distribute news releases effectively for today's media environment, with tips on how to develop news release topics.

Electronic Signature
An electronic signature is equivalent to hand-written signature, with data in electronic form being attached to other electronic subject data as a means of authentication. A signature can be referred to as a unique stylized script associated with a particular person.

The ABCs and 123s of Self-Promotion For Independent and Self-Published Authors Part 2
Kindle and Nook and their PC applications have created a literal overnight literary explosion. Ebooks (short for electronic books) are suddenly more popular than the traditional hardcover/paperback novel. That's hot news, but even hotter news is the fact that now, almost anyone who ever dreamed of being a published author can make their dreams come true. That sounds great, and it is great as long as you understand that your dream of being a published author does not stop with uploading your masterpiece and pushing the publish button. Once your book is available for sale, you--and you alone--will be responsible for promoting it, and that will be a job in itself! Fortunately, although it will be time-consuming, it is also easier than it sounds...once you have learned a few of the tricks of the trade....and that's why I'm here.
How to Produce a Great Electronic Newsletter
As marketing tools go, it's hard to beat a great electronic newsletter, but it may be even harder to figure out what makes a newsletter great. I've subscribed to electronic newsletters since the first day I got an email account back in 1994, and even though the technology has changed dramatically, what made a great electronic newsletter then still makes a great electronic newsletter today.

Modular EHR’s: Small Investment; Big Gains
Full-featured electronic health records are an intelligent choice for active physician offices with overwhelming amounts of data. In contrast, some practices in low population areas had no intention of going ‘electronic’ until the arrival of Meaningful Use. The majority of practices though tend to fall between the two extremes, and that’s where modular EHR’s are a perfect fit.
Don't Become a Digital Dinosaur
Today's Internet means amateurs have more power than ever before. This is good news and bad news. The good news is that anybody can have their say. But the bad news is that anybody can have their say! If you still want to be "The Go To Guy/Gal" in your area of expertise, you'd better be out there, making a contribution. You can bet your life somebody is else doing it - on your turf, to your clients, in your market.
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