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WHY YOU MUST THINK BIG…AND SMALL ABOUT YOUR BUSINESS FOR SUCCESS
Steve Martin’s first huge comedy album was called, “Let’s Get Small.” I think that title is actually great advice for a business, particularly a big company. Because I find that the bigger they are, the worse they are at the small, but really important things that make it easier to do a deal with them. And I was just reminded of that fact recently.

Other entertainment celebrities Related Articles

Plain Talk About Recordable DVD
A Quick History While the capacity of hard disks increased a hundred fold, CD-ROM has remained at 650/700MB capacity for more than 10 years. When the removable storage industry began to address the growing requirements of business, industry and entertainment in 1996, their objectives were to establish a family of single best DVD formats and promote broad acceptance of DVD products across entertainment, consumer electronics and IT industries.

Lesson #5: Be Clear About Who You Are
“When you think about it, you should compare the World Wrestling Federation to other major entertainment companies or motion picture studios,” says McMahon. “We are Hollywood. We're entertainment, and that's what the World Wrestling Federation is all about.”
Everything, Everywhere Home Network…As Close As Your Lab
Home networking and home entertainment networks are being increasingly sought after by families who increasingly spend more time at home. The idea of being able to stream your entertainment content anywhere so you can enjoy it anytime is an overwhelming value proposition. Yet the challenges of achieving success are significant. The emerging market will be promising with people who have the right talents and the right focus.

Hugh Hefner Roast
In 2001, just weeks after the September 11th terrorist attacks in 2001, the New York Friars Club went ahead with its scheduled Hugh Hefner Roast. The Friars Club is a club located in New York City, which has become famous for its risqué roasts of celebrities. It was founded in 1904, and has since roasted such notable celebrities as Milton Berle, Sammy Davis, Jr., George Burns, Johnny Carson, Nat ‘King’ Cole, Harry Belafonte, Jerry Lewis, Chevy Chase, Richard Pryor, Pamela Anderson, and Donald Trump. In recent years, their roasts have been televised on Comedy Central, and members of the public have even been invited to attend the live tapings.

Dress Up Jennifer Lopez
In 2003, General Growth Properties – one of the largest owners of shopping centres in the U.S. – conducted a nationwide survey of 2,000 teenage shoppers to find out who they considered the best dressed celebrities. Topping the list for female celebrities was none other than Latin actor and pop sensation Jennifer Lopez. While she was followed closely by Britney Spears and Avril Lavigne, it appears that more young girls wish they could dress up Jennifer Lopez style more than anyone else. But, what is it about this celebrity’s fashion sense that makes her the envy of women everywhere? What goes through her head when she is picking out an outfit for herself?

Ladybrille Exclusive:Interview with Storm Records' Music Mogul, Obi Asika
This is Part I of my indepth interview with Obi Asika, Executive Chairman of Storm Media and Entertainment Group; one of the biggest players in music and entertainment in Nigeria--think SonyBMG Music Entertainment Group although not quite the same reach, for now. In Part I, I ask and Obi candidly responds to questions on his background, managing artists, substandard music videos and the lack of sophisticated African fashions in Nigeria/Africa's music videos. In Part 2, Obi & I discuss the music business in Nigeria & Africa, entrepreneuralship, piracy, artists abuse, technology/new media, Nollywood and international expansion and collaborations.

Success and Leadership - The Measuring Sticks of Success
We often use the wrong measuring stick as to our worth and achievements. It is the money stick! We get mesmerized by the glitter of celebrities and the Fortune list of the wealthiest people. We compare ourselves with a system that honors entertainment more than education, more than how we care for our families, or how hard we work. We compare our bodies to bodies that we are told are the bodies to have in order to have happiness. We need to stop comparing ourselves with unrealistic goals. What's good for one person is not necessarily good for you or me.

Persuasive Writing: How to Harness the Power of the Story
Most people love stories for entertainment-we go to the movies to watch stories, we read novels before bed, and we share our own stories with friends. But aside from the entertainment value, storytelling is a powerful marketing and selling technique that you can use for business-related writing projects. And by understanding how stories work, you can engage your readers and teach them with examples that illustrate your ideas.
Passion is the Key
One of the benefits of being president of the Narrative Television Network is that I have the privilege of interviewing many celebrities. These celebrities represent those who are at the very top of their field in sports, politics, television, and movies. These people can teach us many lessons. My very first interview was with legendary film actress, Katharine Hepburn. After I got over the initial intimidation of talking with her, I began to understand more about her and why she was so successful.

PR for Fashion Designers
Public relations is an important marketing component for nearly any company or product, but when it comes to fashion, beauty or style, an effective PR campaign is not an option, it’s a necessity. The approach I suggest focusing on is to have a number of media pitches, stories and hooks that you can present to various media outlets that don’t have a thing to do with celebrities. Using this approach, you and your fashions are the stars. Then, after you’ve made your splash and established yourself through the media as a hot designer, maybe, just maybe you’ll let one of those celebrities wear them.
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