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Are You Boring?
Entertainment = Sales. Boring = Broke.

Other entertainment sales Related Articles

Plain Talk About Recordable DVD
A Quick History While the capacity of hard disks increased a hundred fold, CD-ROM has remained at 650/700MB capacity for more than 10 years. When the removable storage industry began to address the growing requirements of business, industry and entertainment in 1996, their objectives were to establish a family of single best DVD formats and promote broad acceptance of DVD products across entertainment, consumer electronics and IT industries.

Lesson #5: Be Clear About Who You Are
“When you think about it, you should compare the World Wrestling Federation to other major entertainment companies or motion picture studios,” says McMahon. “We are Hollywood. We're entertainment, and that's what the World Wrestling Federation is all about.”

Everything, Everywhere Home Network…As Close As Your Lab
Home networking and home entertainment networks are being increasingly sought after by families who increasingly spend more time at home. The idea of being able to stream your entertainment content anywhere so you can enjoy it anytime is an overwhelming value proposition. Yet the challenges of achieving success are significant. The emerging market will be promising with people who have the right talents and the right focus.

Branded Entertainment
A clear, concise, effective step-by-step guide on how you can efficiently, effectively embed your products in today's entertainment resources to enhance your firm's image and produce sales.

Ladybrille Exclusive:Interview with Storm Records' Music Mogul, Obi Asika
This is Part I of my indepth interview with Obi Asika, Executive Chairman of Storm Media and Entertainment Group; one of the biggest players in music and entertainment in Nigeria--think SonyBMG Music Entertainment Group although not quite the same reach, for now. In Part I, I ask and Obi candidly responds to questions on his background, managing artists, substandard music videos and the lack of sophisticated African fashions in Nigeria/Africa's music videos. In Part 2, Obi & I discuss the music business in Nigeria & Africa, entrepreneuralship, piracy, artists abuse, technology/new media, Nollywood and international expansion and collaborations.

Are You Boring?
Entertainment = Sales. Boring = Broke.

Persuasive Writing: How to Harness the Power of the Story
Most people love stories for entertainment-we go to the movies to watch stories, we read novels before bed, and we share our own stories with friends. But aside from the entertainment value, storytelling is a powerful marketing and selling technique that you can use for business-related writing projects. And by understanding how stories work, you can engage your readers and teach them with examples that illustrate your ideas.

Gone Are the Days… Revitalizing Sales Reps for the New Century
As an "A" player in the New Century you must build business-to-business relationships through channels that other team members can service. The special buyer/salesman relationship isn't dead, golf is still allowed, entertainment is still acceptable, but the degree to which these tools are used has changed. Certainly, the focus and the gray matter behind the sales planning process must contribute more to the long-term goals of the organization. The sales representative in the New Century ensures that their products, their services and their company becomes the channel of choice. The primary objective is the same. "First Call and Last Look," but the methodology has evolved to a higher level. Transactions are no longer managed by the field sales representative.

Relationship Selling to C-Level Executives – How to Use Entertainment for More Sales
Relationships close sales, but most confuse socializing with relationship selling. Learn how entertainment if used with laser precision can create profitable relationships with CEOs and other C-Level executives.

Effective Social Media Videos
When you break down the Internet in simple terms, everyone is trying to sell you something. They might break into different sales pitches – food, clothes, art, love, sex, entertainment, even ideas – but when you take a closer look at each web page, you will discern that everything really boils down to your wallet and mind. Everyone wants a piece of it.

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