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The Home Network/Entertainment Connection Is…Easy
We are nothing if not optimists. We love the idea of home entertainment networks and their collective benefits. Since the aggregators (telcos, cable folks) are now offering two, three, four option plays it is obvious that the kinks have been worked out and they can deliver what you want to your wall. in the house it can be more easily done. Challenge comes when you want service. Who you gonna call? The answers are out there...just keep working.

Other entertainment solution Related Articles

Plain Talk About Recordable DVD
A Quick History While the capacity of hard disks increased a hundred fold, CD-ROM has remained at 650/700MB capacity for more than 10 years. When the removable storage industry began to address the growing requirements of business, industry and entertainment in 1996, their objectives were to establish a family of single best DVD formats and promote broad acceptance of DVD products across entertainment, consumer electronics and IT industries.

Lesson #5: Be Clear About Who You Are
“When you think about it, you should compare the World Wrestling Federation to other major entertainment companies or motion picture studios,” says McMahon. “We are Hollywood. We're entertainment, and that's what the World Wrestling Federation is all about.”
Everything, Everywhere Home Network…As Close As Your Lab
Home networking and home entertainment networks are being increasingly sought after by families who increasingly spend more time at home. The idea of being able to stream your entertainment content anywhere so you can enjoy it anytime is an overwhelming value proposition. Yet the challenges of achieving success are significant. The emerging market will be promising with people who have the right talents and the right focus.

Ladybrille Exclusive:Interview with Storm Records' Music Mogul, Obi Asika
This is Part I of my indepth interview with Obi Asika, Executive Chairman of Storm Media and Entertainment Group; one of the biggest players in music and entertainment in Nigeria--think SonyBMG Music Entertainment Group although not quite the same reach, for now. In Part I, I ask and Obi candidly responds to questions on his background, managing artists, substandard music videos and the lack of sophisticated African fashions in Nigeria/Africa's music videos. In Part 2, Obi & I discuss the music business in Nigeria & Africa, entrepreneuralship, piracy, artists abuse, technology/new media, Nollywood and international expansion and collaborations.

Mobile Technology -- Everything You Want But a Reliable 3-Min Call
Mobile technology is rapidly replacing land lines. It is becoming tomorrow's communications/entertainment solution today. It opens doors for the best marketing/selling...direct to the specific consumer.
Money comes to you when you do this one thing!
What is the solution you offer your clients? Not what you think the solution is, but the actual solution. The greater the solution, the more money they are willing to give you.

Persuasive Writing: How to Harness the Power of the Story
Most people love stories for entertainment-we go to the movies to watch stories, we read novels before bed, and we share our own stories with friends. But aside from the entertainment value, storytelling is a powerful marketing and selling technique that you can use for business-related writing projects. And by understanding how stories work, you can engage your readers and teach them with examples that illustrate your ideas.
The Future of Sales
For centuries, the sales model has been focused on placing a solution. Given the complexity of business these days, having the right solution to manage a ‘need’ is not enough to help buyers choose your solution. Buyers live in a very complex world now. With global stakeholders, economic downturns, enlarged decision teams, and an almost limitless number of options – all available at the drop of a hat – competition is far more complex than being addressed by us having a good solution and giving great service. And as a result, we’re having greater difficulty closing sales. We’d like to think it’s ‘the economy, stupid.’ But in reality, the problem is more complex.
Prospects Aren't Really Prospects
Sales has a goal: find a prospect with a need and sell a solution. You can call it anything you want, use all of the fancy terms about serving your client, be a Trusted Advisor or a Relationship Manager, do whatever you can to understand need and make nice. But at the end of the day, your job as a seller is to place your solution. Unfortunately, we do it the long, hard way: we assume - and this is a baseline assumption in the sales industry - that when we notice a ‘need' that our solution can fulfill, we have a prospect. Yet we consistently close 7% of our ‘prospects.' Obviously our assumption that a prospect with a need which our solution can resolve is a specious assumption.
First Contact: What to Do, Why, and How to Get Better Results
Depending on the selling approach you're using, you are closing between .6% - 7% , regardless of size of solution or industry. These numbers are far lower than they need to be: so long as your primary focus is on making a sale and you focus on needs assessment and solution choice (factors which are the buyer's final considerations), and ignore the change management issues buyers must handle before they choose a solution, you are delaying a close by a factor of 8.
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