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Outsourcing the Sales Function
While many companies have embraced outsourcing for their financial and information technology needs, few have considered outsourcing sales. But trends are changing. According to research from the Dun & Bradstreet, sales and marketing is now the third most active area for outsourcing after finance and IT. According to published reports by Dun & Bradstreet, outsourcing of field sales is expected to rise fivefold over the next two years.

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“A Business Coach’s Top Ten Tactics for Marketing Professional Services”
Marketing professional services is a real and difficult challenge. The challenges of marketing professional services are different from those of marketing products. Two major reasons for the differences are that clients cannot see or touch professional services before they buy them and the professional services are often produced and consumed simultaneously. And another reason is that marketing professional services is split among marketing, sales, professional and management staff instead of a dedicated marketing and sales force. Based upon my research and my own professional experience, I developed a Top Ten Tactics for marketing professional services. My top ten tactics for marketing professional services are:

Finding the Rhythm in Your Breath
This article explains the value of focusing on your breath, and especially on the rhythm of your breath. This practice is equivalent to a very brief meditation.

Export your franchise to Australia
Australia has more franchises per capita than any other country in the world. There are over 960 systems that produce an impression 14% of Australia's GDP. That is the equivalent of £40 Billion in sales which makes the market four times larger than the UK's.

Never say "no comment" to the media
For those who understand the value and the power of the media, 'no comment’ is never an acceptable response. In fact, in most cases, it is the audio equivalent of getting your company logo, smearing it in mud and placing in the middle of your nearest city for all to see.

Business Plan - Charter
Back when I was 21 years old I figured you had to start somewhere. Our business plan started with a “charter statement” which – in hindsight – was roughly equivalent to a vision statement.

5.2.1 The MIT-SME section: Support for Growth-oriented Women Entrepreneurs in Tanzania, 2005
Prior to 1997, the small business development function rested within a Unit whose status was equivalent to that of a department and reported to a deputy minister.

Travel Savvy: Staying in touch for free or ET Call home
If you're not using Skype or an equivalent Internet-linked phone service for at least some of your communications, you're wasting money. But don't stop with Skype; the world is full of clever and free phone services riding on the coattails of the Internet to deliver your voice via ethernet to friends and family.

7 + 1 Criteria, business owners should use, when selecting Sales & Marketing Consultant
What makes you different? How do I know I will get value from your services? Why should I use your services, as opposed to someone else? These are questions that I get constantly. I am sure that in your business you get equivalent questions. This article objectively looks at criteria you should use for choosing services like my company's. I would strongly advise you to use this as a template for the products and services that you sell. Do they have a passion to succeed in their own business, which will reflect on what they do for my Business?

Why e-newsletters can be a marketing recession buster
email newsletters and e-alerts - the new equivalent of an old TV newsflash - are coming into their own as marketing and PR budget tighten. Fast, cheap and as far reaching as your database allows, no wonder print marketing is finding it hard to keep up!

Save Time and Automate Your Web Searches with Google Alerts
What if I told you that you could have the equivalent of a team of researchers keeping their eye on the web for you and finding all of the latest information on all of the searches you need to do – and they would email this valuable data to you either weekly or daily right to your inbox – all for free? Interested?

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