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famous author Tagged Articles
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Pragmatic Optimism
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| Most people consider me an optimist because I laughingly state that I would take my last two dollars and buy a money belt. I'd even go after Moby Dick in a rowboat, and take the tartar sauce with me! However, I've got to confess that I don't hold a candle to the ultimate lady optimist who lived in a retirement home. |
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Ageism Rageism!
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| As an entrepreneuer, and an established Senior Managment and Technology Consultant, and agaist my own advice, I tried to test the waters once more and find a job. I was quickly and bitterly reminded of the dire consequences of working for others! |
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Media Releases...Defining Your Audience
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| Having a well-written media release is imperative in gaining free publicity about your business. It is vital to hook the editor immediately...but how do you know who to send your media release to? Read on to find out... |
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Turn Your Ideas into a Profitable Small Business
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| The "idea phase" is one of the most exciting parts of the entrepreneurial process. You start to get a vision of how people will love the products that emerge from your idea, how they'll flock through the door, how you'll be doing what you love every day, and filling
your bank account as well. You begin to see trips to exotic places, time to spend enjoying a stunning summer day– the life you want. |
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Other famous author Related Articles
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On Piracy Victory and the Just Shaping of Letters
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| What is it that both Albrecht Durer and Nike understand about the rudiments of branding? In the late Renaissance, Durer’s iconic AD monogram became an emblem of high accomplishment, a symbol of quality applied to the remarkable drypoints made by his studio, and hence, synonymizing value to an educated European intelligentsia. Around 1505, Durer was even forced to denounce the Venetian artist Raimondi, who had copied Durer’s works and signed them with the famous mark. This is one of the first trials defending the rights of an author and the protection of what is today called intellectual property. |
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Some People Write Headlines. Others Write GREAT Headlines. Which one are you?
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| Master the Secrets to Achieving Headline Greatness. The Difference Between Good and Great Headlines.
On the average, 5 times as many people read the headlines as read the body copy.
It follows that unless your headline sells your product, you have wasted 90% of your money.
~ David Ogilvy, World famous advertising executive and best-selling author. |
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Giants of the Genre
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| As part of my research into discovering the secrets of Charisma, I wanted to find four of the world’s best role models - famous people at the top of their game. Although there are thousands of famous people who exude varying degrees of star quality I wanted to find giants of the Charisma genre. |
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Triggers
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| Author/Writer/Guerrilla/Genius Joseph Sugarman, author of "Triggers," gives us fascinating information about triggers to making a sale. |
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The Entrepreneurial Author: Surviving Tough Economic Times By Jay Conrad Levinson and David L Hancock Foreward by Rick Frishman
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| When I started doing promotional work, I was always given a limited budget. This meant that I had to get creative and that was one of the things that really appealed to me about promotional work. So, for a long time I was doing “guerilla” marketing – without knowing it. When I was asked to do a review for the new Jay Conrad Levinson book I was very pleased. Since David Hancock is a co-author, that made me even more interested in this book because I’ve enjoyed his entrepreneur author blog. David and I share many thoughts about how authors, especially business book authors, should approach their promotion. Many of these thoughts are included in the pages of The Entrepreneurial Author. Let me say in the beginning that this book is good for many entrepreneurs – not just authors. |
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Latest Government of Canada Scandal Belies the Very Prinicples Associated with Effective Purchasing Practices
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| In the opening comments from a recent segment of the PI Window on Business Show in which I had interviewed government contracting expert and author Mark Amtower, I had made reference to the famous Louis Pasteur quote that “Chance favors the prepared mind.”
I would of course have to admit that I found myself reflecting on its validation as an axiom during a conversation with one of the top investigative reporters in the country, Kathryn May regarding a story that “broke” yesterday on the pages of the Globe & Mail. |
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Interview with Sylvia Lafair
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| Sylvia Lafair is a clinical psychologist and author of "Don't Bring It to Work". She specializes in developing leaders and transforming teams. Sylvia has been a top author for my site and I decided to ask her a few questions to learn more about her and how she helps entrepreneurs grow their businesses. |
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The Rise and Rise of Difference Makers
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| Difference makers are bobbing up everywhere, everyday. They are famous people, and non famous people, just like you and me. To me at least, it seems, that difference makers are making themselves known at an ever increasing rate. |
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Article Marketing: 7 Steps to a Great Author Resource Box That Drives Targeted Traffic to Your Site
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| Syndicating your articles online, also referred to as article marketing, is the #1 way to drive traffic back to your web site, if done correctly using an author resource box. Your author resource box plays just as strong a role in the makeup of your article as does useful content. Here are 7 steps you can take in your author resource box to drive targeted traffic back to your web site: |
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Michael Hyatt guest post today - Forget the royalties – just give my book away
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| I have yet to meet an author who thought his/her publisher did enough marketing or who was satisfied with . Most have the fantasy of writing the book, submitting the manuscript, and then sitting in a lawn chair next to the mailbox, waiting on those big checks to show up. The reality of publishing and the source of real income is a quite different picture. Several years ago , author of , told a small group of us author wannabes something that revolutionized my approach to writing. He said, “Everyone I meet wants to write a book. I tell them, ‘Write your book. Do a great job. Now you’re 10% finished. The remaining 90% consists of marketing, promoting, developing ancillary products, etc.’”
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