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‘Til Death Do Us Part: How Wang Created a Following of Loyal Customers
“I never thought I'd be successful,” says Wang. “It seems in my own mind that in everything I've undertaken I've never quite made the mark. But I've always been able to put disappointments aside. Success isn't about the end result; it's about what you learn along the way.”

Other fashion press Related Articles

Smashing the Myth of the Press Release
Somehow, the press release has taken on a magical reputation as the alpha and omega of publicity. Wanna become rich? Send out a press release. Wanna become famous? Press release. Wanna get on the cover of Newsweek? Press release.

A Designer in the Making: The Early Years of Calvin Klein
Calvin Klein knew by the time he was five what he wanted to spend his life doing. He was going to be a fashion designer and no one was going to stop him. Indeed, Klein would go on to become one of the most respected designers in the fashion industry, with a billion dollar company and a name brand that can be found on almost everything from jeans to perfume to underwear. Both his unique fashion sense and his marketing genius have earned him the nickname ‘Calvin the Conqueror’ for the impact he has had on the global fashion industry throughout his astonishingly successful 40-year career.

Humble Beginnings: The Early Years of ‘Coco’ Chanel
The simple mention of the name ‘Chanel’ and images of luxury, grandeur and haute couture spring up in minds across the world. As one of the most recognized and venerated brands in fashion history, Chanel came from the impoverished streets of France to revolutionize women’s fashion and liberate it from its restrictions. Thirty years after her death, Chanel’s lasting impact on the fashion world can still be felt.

African fashion features on Fashion Television
The always insightful program Fashion Television has two exciting podcasts on African fashion posted online.

Press Release Key Components: Who, What, When, Where and Why
Most journalists have been taught that they must be able to answer the five Ws before they have a credible piece of journalism. The five Ws are Who, What, When, Where and Why. It seems so simple, doesn’t it? Yet newspapers, magazines, television and radio stations receive many Press Releases that are not newsworthy because the Press Release author didn’t, couldn’t or wouldn’t use the five Ws. By answering these five, one word questions when writing your Press Release, you can be assured that your Press Release is newsworthy and written from a journalist perspective.

Taé Flagship Store, Lagos by Bisola Edun
Designer Bisola Edun has made it explicitly clear to all who will listen her goal to have her fashion label Taé be the first Nigerian fashion label listed on Nigeria's Stock Exchange. The very ambitious Edun also wants to have Taé retail chain stores across the country and also in every major city across the globe. Bisola's recent launch of her label Taéflagship boutique in Nigeria's fashion capital Lagos, brings her a step closer to her goals.

How to be Interviewed by the Press
Do you want to see your company featured in the national, local and/or trade press? Wouldn't it be wonderful to have your services and spotlighted in the media. An essential part of getting good press coverage is talking to the media and doing effective press interviews and briefings. Here are some great tips to make your press/media interactions more effective and much more rewarding. The trade press and magazines that cover your industry and product segment want to make you sound good. Here is how you can make their job a lot easier.

Entrepreneurs – How To Establish And Market Yourself As A Fashion Designer
You’ve been to college or have the fashion skills and you now want to establish yourself as a fashion designer, so how do you get started?

Top Tips on How To Write Press Release
You may have heard the term ‘press release' banded about, so what is a press release? Well, a press release is a written communication that reports on an event or circumstance by a third party which is then provided to the news media to promote through various channels. A press release is generally biased toward the objectives of the press release's author and is most often viewed as raw materials by the media when creating news content. Press Release writing is an art and what this article will do is to give you tips on how to write press releases.

Tips To Write and Distribute a Press Release
Writing and distributing a press release is one of many ways to get free traffic and free publicity to your website. The important thing is how you want to write your press release. This article discusses tips on publishing your press release as well as an overview of a press release.

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