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Your Consulting Business and Web 2.0
Using the internet to move your consulting business forward requires more than putting up a web site. Are you really leveraging the new social media aspects of the web for the future benefit of your business? Leslie Allan prods your thinking on how to use this new medium as he reviews a provocative white paper on this important business topic.

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CONNECTING IS NOT ENOUGH: Will you be my Friend?
Have you experienced that strange sensation recently? A feeling of importance, of celebrity, of previously unmatched popularity. It’s the feeling that the lucky kids at school all understood but that the rest of us could only dream of. All of a sudden everyone wants to be your friend. From Facebook to LinkedIn, from Plaxo to Fastpitch and from Xing to Friendster, people are asking to be friends. And they’re not just people we know, have met or who share mutual friends. They are people from all over the World, with varied backgrounds and different interests. Yet they all want to be our friends and share in our lives.

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