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The Philosophies of Work: A Conversation with Derek Sivers of CD Baby
Derek Sivers is a stud. I thought I’d share the conversation we had at SF MusicTech Summit. Dozens of topics covered include: - Testing asssumptions vs. cheating - PR and reaching out to unreachables - Micro-testing ideas and products: from The 4-Hour Workweek to Trent Reznor - Personal outsourcing for creatives - Filling the void and creating meaning outside of the inbox and office

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Boost Your Traffic Using Video Marketing
Syndication became a serious business a few years ago when article marketing became such a huge hit. And while article marketing is still the preferred favorite for many net marketers, video marketing gains a greater fan base everyday.

Are You The Joker When Networking?
One of my favorite superheroes growing up was Batman. My favorite shows almost always included my favorite arch-villain too, The Joker! Jack Nicholson reprised this role of The Joker beautifully in the 1989 version of Batman the movie. I was reminded of this character at a recent networking event where I met someone who had what I refer to as "The Joker" smile.

Get Over Yourself and Publish Your Prices Already
Jakob Nielsen has published his annual Top Ten Mistakes in Web Design for 2007. It’s classic Nielsen—high on quality, low on filler. Number 10 on the list is my favorite by far and always sparks healthy debate amongst my colleagues. (That’s probably why it’s my favorite.) Nielsen tells us to plainly answer your user’s most burning questions. Be forthright, not mysterious. And always answer the most obvious question which is “How much does it cost?”

Fantastic Post By Calacanis On How To Get PR
Anyone who has worked with me knows that one of my favorite lines is "marketing is stupid." And - if you really know me - you know that I don't actually mean "marketing is stupid", but I use it as a proxy for "most PR people suck, most marcom is done poorly, and most companies have no idea what they are trying to accomplish with all the money they waste on shitty marketing and PR."

Marketing Your Web Site Businesses
On the call with Kirsty Dunphey, we discovered a variety of methods for marketing a website business – most of them almost entirely free! Here are some of her favorite ways of promoting her online businesses.

The Power of a Quotation
Last month I shared some of my favorite quotations from The Nature of Excellence gift book and asked you to share some of your personal favorites… and you sure did! There were so many of them, I could not include them all. I did want to share a sampling of some of YOUR favorite quotations. Some were home grown expressions, others were attributed to famous people in history and one was even found on the back of sugar packet! Enjoy…

Over $18,000 Raised in Hours Thanks to Twitter
“Do Something For Someone Today, With The KNOWING That There Is No Possible Way For Them To Repay You” This happens to be one of my favorite quotes, by one of my favorite people, John Jackson. In this spirit of Christmas and out of the deepest appreciation for all of my friends and family this holiday season, I felt led to share this with you today.

Long and Short- Tailed Keywords
To research if you have discovered a great keyword there are some great tools that are available for you to use for free. A couple of them are Good Keywords, Google Suggest, or WordTracker. Go ahead and type them into the search bar of your favorite browser. Don't forget to bookmark your favorite one.

Letting Go
Letting go is one of the hardest things we humans can do. It's in our nature to hang on tightly to things that are safe, comfortable and make us feel good. Whether it's our favorite belief or our favorite teddy bear – we like to hang on to what we know.

How to Create a Slick Narrated Slideshare Presentation
Slideshare is one of my favorite content marketing tools used in B2B demand generation, but one of my pet peeves is those who create beautiful but silent slides. Seems such a waste - like a mute super-model.

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