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A Mental Model For VC Investments
A reader asked me the other day if – in the words of Charlie Munger – I have a “mental model” for investing in early stage companies. I do, but I’d rather give examples of the two best approaches I’ve heard of from other people.
My Website Moved to Page One - Two Approaches That Helped
Ever hear of somebody that "married up?" When your website is getting off the rearmost pages, you too can marry up. Here are a couple of tips for moving your website higher in the organic listings. It worked for me! I hope it works for you.

6 Miracle Closing Techniques for Struggling Contractors
In-home service contractors are finding it very challenging to sell to homeowners these days. If you’re a builder, home renovator, plumber, heating and cooling contractor, pest control company, landscaper or you sell to home owners, you’re probably struggling with your sales. It’s time to change your approach with your customers or you'll go out of business.

The 5 Biggest Sales Management Coaching Blunders
Transforming your sales managers from good to great coaches can have a dramatic impact on sales. In fact, sales coaching is the management No. 1 activity that drives sales performance. The only problem is that managers have not been taught how to effectively coach. Coaching is a skill that takes time to perfect and unless effectively coached or trained managers make all types of mistakes.
SHYNESS INHIBITS SUCCESS
To succeed you have to overcome shyness.

Technology's Diminishing Role in an Emerging Process-Driven World (Part 1)
Organizations that already have a technology driven program in place or have just recently implemented one still surprise me with their significant interest in the dramatic changes in procurement methodologies and practices. But rather than focusing learning on new and emerging technologies, today's procurement professionals seek insights into the actual processes that drive their enterprises. The impetus behind this change is largely the result of the fallout from the consistently high level of e-procurement initiative failures. Industry studies for the period 2001-2005 indicate 75-85 percent of all programs fail to achieve the promised results.

Business Coach: Do You Employ the Yard by Yard or Inch by Inch Methodology to Master Success
With all the business coaches to executive coaches entering the marketplace, what is the most effective methodology: Inch by Inch or Yard by Yard?
Promoting Your Product With Search Engine Marketing
Search engine marketing can be a powerful tool for promoting your products are services. Learn how you can use search engine marketing to generate traffic and sales with these simple tips.

Other first approach Related Articles

The A to Z of Small Business Sales - SP for Sales Process - Adopting a formal Sales Process and adapting it to your business
The article provides basic benefit and contents of a Sales Process and offers small business owners a simple approach to changing their present sales approach.
Grow your business!
Referrals and recommendations are great but most companies find that a more structured approach is needed to plan workloads, cash flow and sustainable growth. Take control and get a plan, a scaleable prospecting routine and an approach that works for you.
Ten Common Conflict Resolution Mistakes – and How to Avoid Them
Many of us struggle with finding the right approach to handling disputes and disagreements. We don’t always get it right. Sometimes our efforts at dealing with conflict only make matters worse. Whether you’re engaged in a heated debate, a stubborn disagreement, or an outright feud, you’ll need to take a strategic approach to resolving the problem. You’ll be most effective if you avoid making these common mistakes.

Don't Worry, Be Happy!
Your attitude can affect the effectiveness of your actions. You can choose to approach tasks with a can-do, positive approach, so that you are more likely to do a good job and move closer towards your goals. So please, choose to be a happy person and get on with it!

Using the Right SMB Sales Approach
The sales approach to employ in the SMB accounts depends upon a number of factors, such as the culture of your organization, the offerings you sell, and what the customer needs from you in the sales process. Knowing when to use a solution sales approach versus a consultative sales approach is a dilemma that confronts many sellers and directly impacts your odds of success.

Network Marketing Prospecting: Cockamamie Fridays
In the past network marketers used a subtle, back door approach to pitch you on their product or service. Today it is a wham-bam in your face approach: come and get it. Now.
Team Marketing: The Right Approach
Marketing/PR consultants will take one of two approaches in working with their clients. One approach is to treat a client as a client where they offer work and advice and have no vested interest in the outcome. The other approach is when the consultant makes him/herself part of the marketing team so there may not be a financial or equity interest in the client’s business, but as part of a team the consultant exhibits more of an interest to achieve success. I suggest the latter approach.

Open Doors with a Pitch-Perfect Approach Strategy
There’s no one-size-fits-all approach to creating a new relationship. Custom tailoring is the only way to go. Here’s a process to develop an approach strategy for building (or rebuilding) a relationship:

Know your magic numbers
The number of calls you make per sale depends on the level of buy-in your customer has. The risk associated with what you are selling. And the approach you apply for each conversation. Salespeople that go for the jugular on every call may get the odd quick win here and there, but more often than not a measured approach is more effective.

Commercial Real Estate Appraisal Sales Comparison Approach
The sales comparison approach is the most intuitive and best understood of the three approaches to value. Home buyers, companies renting office space and real estate investors all utilize this approach.
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