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Razban Golden Rule 3: Executive Coach's Game Plan
An Executive Coach, just like a Football or Basketball Coach, must create a Game Plan that consists of synchronized Strategic and day-to-day plans for the operation of the company. These two plans must roll into company business plan that includes market share and ROI. All three must be considered living documents and subject to change control.

Street Level Marketing Can Boost Sales
Most field sales professionals don’t lack for sales skills as much as they do for marketing skills. This article shares some micro-marketing ideas to help sales reps get in front of more prospects.

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Russell Simmons House
Apparently, he isn’t just a genius when it comes to hip hop and fashion; Russell Simmons knows what he’s doing in the world of real estate too. He owns a sprawling 35,000 square foot mansion in Saddle River, New Jersey – one of the largest homes on the eastern coast, a $5.3 million, 5,800 square foot mansion in Los Angeles, and a Manhattan penthouse. But, for now, it seems like this music mogul has had enough. Russell Simmons’ house in New Jersey is now up for sale.

Franchise Industry Reaches out to Veterans
The VetFran program is for our glorious soldiers who are looking forward to a healthy civil life. The participation is voluntary and the member businesses offer various discounts to the prospective franchisees. It is one of the most popular programs of IFA.
Sales Training – Top Salespeople Can Learn from Good Soldiers
Salespeople can find sales lessons from good soldiers. A most appropriate time to reflect about this is Veterans Day, celebrated in the United States and around the world with different names on November 11th. What can a salesperson learn from top characteristics of good soldiers?
The Power of Certainty is Extra Special in Getting Extraordinary Results
Who among you can climb more than one mountain at a time? Visualize that if you can! Imagine having one foot on one mountain and the other foot on a different mountain with the intention of reaching both mountain tops. Pretty ridiculous wouldn’t you say! How can you be certain you will reach the summit of either mountain when you are divided?

Foot Canvassing
An article discussing the benefits of Foot Canvassing
What are the benefits of a CRM system in your business? Part 2
Sales reps often represent the "face" of your company. In order for them to do their part in driving outstanding sales results, they should be empowered to put their best foot forward when representing their company. To do this, a Sales Automation or CRM needs to be in tune with their needs. Putting their best foot forward is going to mean many things. Further to this I would like to add that a CRM should also be in tune with your customers needs helping them have the best experience they can have with you.
Sales Coaching Tips
Sales is often considered the battle ground that business is won and lost one. Having an effective sales team is a must. Like soldiers- your sales people will have to brave many challenges to overcome possible customer issues and make the sale final. Unlike soldiers though they have the handicap of having to perform up to a customer's standard and they aren't allowed to shoot anyone. There might be a need for some sales coaching tips to help any sales person sharpen their skills, review basics and capitalize on strengths.
Investing Management in the Hotel Business
Management is needed. When promoting your management services to hotel owners and lenders, do not oversell. None of us are experts in everything, but most of us have some expertise and experience and skills that are needed. You have one best foot. Put your best foot forward.
Recruiting America's Military Elite to Lead Your Organization
The value that transitioning military leaders bring to civilian organizations is quickly becoming a highly sought after asset. Unlike their business contemporaries, America's military elite have already headed up a team comprised of their fellow soldiers, for whom they are directly responsible. Discover how recruiting former military leaders can inject your organization with incredible knowledge and skills.
Using Free Samples To Lift Retail Sales
Using free samples to lift retail sales is much different than giving away free product to drive foot traffic to your retail store. When you use product to drive foot traffic, that product can be anything so long as it grabs the customers’ interest. If you decide to use free samples to life retail sales, you need to feature products that you offer in your store to try and drive more revenue.

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