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What is Your Competitive Advantage?
Two new baby-easy long-term memory strategies. Learn these and folks will think you are Al Einstein reincarnated. Start now.

Think and Manage Like a Winner; Defense is a Losing Strategy
Recessions over the past 64 years averaged 10 months from peak to trough. This one is 15 months old and there is no bottom in sight. Most employers are cutting "non-essential" expenses to preserve employee jobs. While compassionate, that is a death-knell for most businesses. So what's a business owner to do?

Turnovers & Takeaways
True football fans, particularly those like me who consider football a religion rather than a mere obsession, speak an entirely different language than you normal people. While I am, like other “NFLians” bound by a certain code of honor, I’m going to let the rest of you inside our secret world: just this once!

Other football fans Related Articles

What I Learned From Coach Vince Lombardi That Guides Me in My Business
As a youth, I started playing organized, supervised football through the Boy’s Club in Elizabethtown, PA. I went on to play football at the junior high, junior varsity, varsity, collegiate levels and beyond for a total of about 18 years. During those years, I became totally impressed with a football coach named Vince Lombardi and his principles. And to this day, I try to use what I learned from Coach Lombardi in my business coaching practice and my personal life. Coach Lombardi believed that running a football team was no different than running any other kind of organization or business. Reflecting on the Maraniss book, other reading and personal experiences, I selected 10 key character traits & 2 quotes from Coach Lombardi for each trait to represent the lesson learned from each character item.

Lesson #5: Use IT to Interact
Unlike the owners of most other sports teams, Cuban chooses to sit courtside along with the rest of the Mavericks’ fans instead of in luxury boxes. This is characteristic of Cuban, who, throughout all of his businesses has strived to maintain open channels of communication with the people that matter – whether they are the fans, staff or customers. And, because he is a self-professed technology geek, Cuban chooses to use the Internet as his means of keeping in touch.

Who Loves Your Business (and Why)?
Ideally, you want not just customers, but fans. You want your business name to be passed around via word-of-mouth without you having to do any work. How do you find customers? How do you turn them into fans?

Turnovers & Takeaways
True football fans, particularly those like me who consider football a religion rather than a mere obsession, speak an entirely different language than you normal people. While I am, like other “NFLians” bound by a certain code of honor, I’m going to let the rest of you inside our secret world: just this once!

Sales Force Motivation - Learn from the Red Sox' Miraculous Comeback
If you observed the Tampa Bay fans during game 1 in St. Petersburg and game five in Boston, you would have observed some very tense, anxious people. Yet if you paid any mind to the Red Sox fans in the three games they lost and prior to their comeback in game 5, they didn't seem very upset at all...

IT'S ABOUT PROCESS NOT OUTCOMES OR WHAT FOOTBALL TAUGHT ME
Two of the greatest life lessons I ever learned believe it or not came early in my amateur football coaching career. They were to have a profound effect on my philosophy of life thereafter. So, if you can bear with me and allow my propensity to perhaps over-romanticize my 25 years as a football coach, I promise there is a lesson(s) here. You don't even have to like the sport!

Are You In The Game
Have you ever noticed that it is the people in the stands who supposedly know everything about the game? They give all kinds of advice, but you don't see them actually in the game. It is as if the game exists only for them. Many will say that yes, the game does exist for the fans, for without the fans, where would the game be? I'd like to throw a wrench into that argument and say that, yes the fans are an important part of the game, but without the players, the game wouldn't exist either.

Dumb Jocks … Or Smart Athletes?
We all know the stereotype. The great athlete didn't spend much time honing his intellectual skills; instead, all of his efforts were spent on the athletic field and thus, he tends to be lacking in the brains department. Like all stereotypes, this idea does not encompass all athletes, but still seems to be pervasive, especially among football players, where we all chuckle about the easy courses they take in college, etc. For example, it seems like 90 % of football players are Sociology majors, often the easiest curriculum at the university. However, some new research cited in Scientific American is stereotype breaking.

3 Ways to Boost Team Spirit and Attendance with Inflatables
Whether you work in pro, high school or college sports marketing and promotions, one of your primary goals is to increase attendance. If you have no fans in the stands, everything else suffers. Admission revenues decline; concession stand income is reduced, and sponsors lose interest. Inflatables get fans fired up about all sorts of sports.

Keep The NEWSS In Mind
It's not about politics. Whether or not they're fans of the president and his party (and his other policies), Americans generally are not fans of the health care reform legislation they pushed through two years ago and are now in the process of implementing. It will change the nation economically, for sure, but it will also make deep changes in the way Americans keep themselves healthy....

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