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As Belts Tighten Online Marketing Continues To Expand
What will be the impact of the global economic crisis on how businesses market themselves. The prediction is that the current trend to online consuming will rapidly accelerate over the coming year. It is also predicted that online marketing, due to its cost effectiveness and the ability to track and measure return on investment, will soar as well.
Jobs' departure, though hopefully temporary, had to happen sooner or later
Whether or not Steve Jobs is leaving Apple temporarily or not (and I'm betting this is the beginning of a long-term transfer of leadership), the iconic leader will leave the company sooner or later. And it's time people accepted this.

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How to maximize store sales during the holiday season
The big question everyone is asking these days is if retailers are ready for the upcoming holiday season. There have been numerous predictions and discussions on how malls and retailers are going to fare. An article in the Wall Street Journal last Tuesday mentioned that forecasters expect a better season for U.S retailers this year, but prices will be more discounted to get consumers into the stores. Another article mentioned that the National Retail Federation expects holiday sales to rise 2.3% from last year. And The International Council of Shopping Centers predicts holiday sales to increase anywhere from 3% to 3.5%. The Corporate News Headline in the WSJ on Thursday was, “Malls begin the healing process, vacancy rate improved for the first times since 2006.” So, things seem to be looking up – BUT, are they?

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