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A Goofy Christmas Mistake You CAN'T Make With Customers
Thou shall not BLEND IN WITH THE MASSES. Listen lady. I know you love your customers. However, giving them something at Christmas when they are swamped with a bunch of Christmas goodies - DOES NOT MAKE YOU STAND OUT.

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Adventures in Wally World
I went to walmart 2 nights ago and had a very fun experience. I was going there for a chocolate cake. Cash in hand and ready to rock...
Action is All
Think about it: How badly do you want to double your sales? What are you prepared to do? By your FRUIT you will be known.
Doing your marketing for free
I’m a great believer in doing things for free – without compromising on quality or getting what you want. In this day and age, I think it’s perfectly possible to have your cake and eat it, but you’re going to need to think about things in a different way. Here’s how:
Snag Some Low-hanging Keyword Fruit
Many times, we agonize over not being found on the Internet. In some of these situations, however, improving our website ranking will require more work than we realize or our expectations are unrealistic. One strategy for increasing the number of visitors to your website is to go after "low-hanging keyword fruit!" In this article, we will explore just what this fruit is and how your can grow it.
Will Gifts Get Prospects to Return Calls from your Salespeople?
A fruit basket arrived this morning. My first reaction was, "who would want to send me a fruit basket?" It turned out that a salesperson sent it, hoping to get me on the phone. He had already left two voice mail messages and stopped by on one other occasion. As I write about his attempts to reach me, a few thoughts are running through my mind:
Back To Work The Monday After Christmas?
when your ready to leave the rat race, there will be a place here for you, where you can enjoy the fruit of your own labors.

Home-based Business: Why You Should Make Bayberry Candles
Unlike many other waxes for candles, bayberry’s is limited for a certain period of time. Derived from the berry fruit of bayberry shrubs, the candles from such wax can only be made from autumn to spring, season when the fruit-bearing activity is at its peak. Some view this as a liability because its being limited means the price for the raw wax is expensive.
Lesson #2: “In life you’ve got to put all you’ve got into it”
“My mental arithmetic’s always been good. I always try and make one and one equal three,” says Fox. “Most of the people look at one and one making two but I try to work out how to put some icing on the cake.”
5 Key Steps That Will Turn Product Into Profit
If you have ever been to a retail training seminar (and who hasn’t?), you will no doubt have been told that retailing product in your salon can generate 2 to 3 times more profit for the time taken than providing services for your clients. With this in mind, there can be no better time than right now to review, and improve upon, your current retailing activities to ensure that you are going to maximise your sales during the busy year ahead. Retailing does not have to be the cream on your profit cake, if done effectively, it can actually turn out to be the cake itself! By implementing the ideas that follow, you should be able to generate more sales and therefore more profit in your salon.

Climb That Tree and Increase Your Sales
Most salespeople will tell you today that a lot of the business has gone away. The fruit that was once hanging so low in the tree is gone---picked away by the competition---caused to die away by the economy. In fact, it is these statements that trigger the VICTIM mentality and tend to shut down a good portion of the selling efforts. Listen to me: With very few exceptions, there is still plenty of opportunity (fruit) in the tree. Now is the time, however, that we need to learn (or re-learn) how to climb! Now is the time when the “weeding out” process begins. Now is the time when those who “cannot or will not” are replaced by those who can, will, and DO!
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