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Lesson #4: When the Going Gets Tough, the Tough Keep Going
Newman's second law: “Just when things look darkest, they go black.”

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Action is All
Think about it: How badly do you want to double your sales? What are you prepared to do? By your FRUIT you will be known.
Snag Some Low-hanging Keyword Fruit
Many times, we agonize over not being found on the Internet. In some of these situations, however, improving our website ranking will require more work than we realize or our expectations are unrealistic. One strategy for increasing the number of visitors to your website is to go after "low-hanging keyword fruit!" In this article, we will explore just what this fruit is and how your can grow it.
Will Gifts Get Prospects to Return Calls from your Salespeople?
A fruit basket arrived this morning. My first reaction was, "who would want to send me a fruit basket?" It turned out that a salesperson sent it, hoping to get me on the phone. He had already left two voice mail messages and stopped by on one other occasion. As I write about his attempts to reach me, a few thoughts are running through my mind:
HOW TO USE KEYWORDS FOR EFFECTIVE SEO
Search Engine Optimization, or SEO, is the lifeblood of any effective website. Here's how to grab the low hanging SEO fruit to be sure and get your share.

Back To Work The Monday After Christmas?
when your ready to leave the rat race, there will be a place here for you, where you can enjoy the fruit of your own labors.

A Cool Time Management Lesson From A Fruit Smoothie!
Life events often are opportunities to learn something from if we're aware. But ... who could have guessed that a crazy thing like making a fruit smoothie could turn into a time management lesson.

Home-based Business: Why You Should Make Bayberry Candles
Unlike many other waxes for candles, bayberry’s is limited for a certain period of time. Derived from the berry fruit of bayberry shrubs, the candles from such wax can only be made from autumn to spring, season when the fruit-bearing activity is at its peak. Some view this as a liability because its being limited means the price for the raw wax is expensive.
Climb That Tree and Increase Your Sales
Most salespeople will tell you today that a lot of the business has gone away. The fruit that was once hanging so low in the tree is gone---picked away by the competition---caused to die away by the economy. In fact, it is these statements that trigger the VICTIM mentality and tend to shut down a good portion of the selling efforts. Listen to me: With very few exceptions, there is still plenty of opportunity (fruit) in the tree. Now is the time, however, that we need to learn (or re-learn) how to climb! Now is the time when the “weeding out” process begins. Now is the time when those who “cannot or will not” are replaced by those who can, will, and DO!
Health Habits: Watch The Hidden Calories
Americans love their snacks, and June's edition of the journal of the Institute of Food Technologists reported that the trend is not only continuing, but growing. If you're an average American (no such thing, right?), the Institute says you get about a fourth of your total daily calories from snacks....
The Value of Connecting
“I am so tired of going to business meetings that turn into social event – they are a waste of time”. Attending a networking event or business meeting is only as valuable as you make it. Many of us tire of attending events where we feel it turns into a social event – and we wonder at the value we receive by attending. Sure we may get a meal, or free drink or snacks – but let’s be realistic – it takes time out of our schedules and costs money too.
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