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High Price Raises Perception of Quality
In an article in the January 2008 Economist magazine, a study was cited that was done by Dr. Antonio Rangel of the California Institute of Technology. Rangel found that if people are told a wine that they are tasting is expensive, the perception in their brain evolves to increase the quality of the wine they had consumed based on nothing other than higher price meaning a higher quality.

Other functional magnetic resonance imaging Related Articles

The Magnetic Mindset
There are 23 key characteristics that set great salespeople apart from all their counterparts. These traits make up a magnetic mindset. It's this mindset that attracts others.
USING THE MIND TO ACHIEVE YOUR GOALS
Visual imaging sometimes also called mental imagery prepares the brain for action. Your creative visual right brain is one of your most important assets.

Being authentic: How can you be who you really are?
Finding who you really are, your true identity as a person, is a key need that people are searching for now, particularly leaders in organisations. Today, if leaders are to bring people with them they need to create resonance, and this is achieved through authenticity. The process of discovery is an individual one and is best gained through self-enquiry, self-awareness and interactions with others, often with skilled help.

Inspirational Leadership 10 Roles
Do you want to encourage extraordinary performance from your people? Do you want them to do great things? If yes, then you must create an inspiring corporate culture that inspires, empowers and energizes them. People do what they have to do for a manager, they do their best for an inspirational leader. To inspire, you must both create resonance and move people with a compelling vision. You must embody what you ask of others, and be able to articulate a shared vision in a way that inspires others to act.
Nothing Ages You Like...
Embrace a youthful attitude, showcase your beautiful posture and add the magnetic attraction of a winning smile.

Online Business Success: Is Your Professional Brand Magnetic?
Does your online business have a brand that is magnetic? If you answered anything other than yes, read this article to learn exactly how to create a magnetic brand for your online business.
BOOK REVIEW: Primal Leadership: Realizing the Power of Emotional Intelligence (By Daniel Goleman, Richard Boyatzis & Annie McKee, Harvard Business School Press, 2002, ISBN #1-57851-486-X)
While a leader's technical and cognitive skills can be developed in a fairly straight forward manner, the critical competencies based in emotional intelligence (EQ) take longer and require more persistence and, frequently, courage. This book offers steps to enhance your own EQ so that you create greater resonance—vs. dissonance—in your dealings with your staff and others in your organization.
3 Tips to Become Magnetic in Your Home Based Business
The idea to becoming magnetic is a little voodoo. Really, how can you attract people to you? Does it really work?
Dreaming of Future Cell Phone Technology
I am fascinated by the potential for new technologies in communication. In this article I let down my hair and dream about the possibilities that will eventually become reality by the application of imaging technology and nano-technology.
Matrix Organization - Possible in China?
- Published by CONCHIUS in China Daily 9 June, 2009. In general, we have observed that international companies that choose to use a matrix organization in China struggle to get their organizations up to speed for a much longer period than companies that use a functional structure. A matrix organization has no clear hierarchical structure and defined responsibilities as a functional organization has. A matrix organization can take different approaches when dividing responsibilities and one of the most common approaches is project orientation.
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