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Cutting Costs Now: 9 Hot Areas for Creative Small Business Owners
In good times and bad, it is always a good idea to look over your business costs. Keeping an eye on the bottom line means watching both the income and the expenses. Here are the hottest ideas my clients are implementing right now.

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Branding for Nation Export Competitiveness
When the export economy of a country faces competitive pressures, what is the solution? As reported in the Taipei Times, according to a leading economic think tank in Chinese Taipei, the answer is branding.
We Have Met the Enemy ...
There are other coffee chains. And damn fine independents. The coffee is good at Dunkin' Donuts ... and McDonald's for that matter. (My next door neighbor will go to the mat defending DD.) Still, Starbucks is sailing in pretty blue ocean to this day. So why is its stock in the tank, why did founder Howard Schultz decide last week to can the CEO and re-take the job himself?
Postcards and Stamps Are Far Cheaper Than Gas
With the continual spiraling prices at the fuel pumps, those involved in the goals to increase sales and business building are making some hard decisions. Is deciding between a stamp and a gallon of gas a hard choice? So why not use more stamps and less gas if your goal is to increase sales?

Fuel Your Soul!
Think about what would be different if you approached each task you had to accomplish - feeling emotionally full. Feeling that you belong right where you are and that your presence makes a difference in those lives around you. Imagine the ease and peace and gratitude you’d feel if your ‘love tank’ was full. And don’t you think others around you would notice it as well?
Our Gas Tanks Are Full But We're Running On Empty
Lots of negative news out there. While we're running around making sure our schedules our filled with things to do we forget that our spirits are running on empty. Often it's because we are focusing our thoughts on what we are lacking, what we perceive isn't available to us when what we need to do is shift the way we see things. In so doing, you can fill up your inner tank to power you in a more productive and positive direction to make the best of what IS.
Be Empowered Before Empowering Others
We all need to fuel our own tank, to ask for what we need from those around us so that we can feel inspired and empowered and be willing to support others as well.

Driving on Empty
It seems like with the economy in the tank, we’re keeping what used to be our 'status symbol' cars, much longer. One is for economic reasons and secondly, our values of what’s important as been edited. We no longer want to drive on empty, we want a full tank of satisfaction; read on the see what key executives want for a full tank.
America's New Fuel Efficiency Standards
According to new guidelines from The Department of Transportation and the EPA, US vehicle fleets must reach an average fuel efficiency of 35.5 miles per gallon by 2016. The new rules will reduce consumption by 1.3 million barrels a day, cut CO2 by 220 million metric tons and save $65 billion as of 2020.

Successful Entrepreneurs Supplement Their Nutrition
If you're in business for yourself, and especially if you're one of the thousands of entrepreneurs running an internet business from your home office, you know you have to take personal responsibility for your own health and vitality. No one's going to do it for you, just like no one else can run your business for you. If you don't drive the enterprise, no one will, and that's why you have to have gas in the tank. You have to be energetic and vital.

Build a Monopoly for Your Main Street Business and Thrive
Recently, Bill Gates, the Chairman of Microsoft, said that if General Motors had kept up with technology like the computer industry had, we all would be driving $25 cars that get 1,000 miles to the gallon, reports Mike Farrell with aspenIbiz. BillG is frequently called a modern-day robber baron so read this short post to learn how American capitalism encourages the monopolization of a market, like robber barons, to survive as everything is being commoditized and prices, and your earnings, are racing to the bottom in the New Economy.

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