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Creativity, Innovation -- Making the Mind Struggle
Bet you're looking forward to next weekend like there's no tomorrow! Labor Day weekend is a great time to unwind, shed the stress, strain, anxiety of your workday world. Of course you won't shed it all...you'll check email, you'll carry your phone with you. Well we'll add a little more to the load you're carrying. There are signs that the U.S. (it is our holiday after all) is losing its creative lead. There are problems, there are issues, there are opportunities on a global basis. Creativity isn't exclusive of any country, any company, any individual. Think about it -- as you relax with a cold one next weekend. Creativity isn't lost because it starts with ... YOU!!!!

2010...Cautious Optimism, More Stuff, Fewer Players
To say that 2009 was not the best year for business would be putting it mildly. Profit squeeze was the name of the game and while 2010 doesn't promise significant relief there are areas that will experience exceptional growth for those ready to focus their time, efforts and talents to their long-term goals. We have taken the time to examine the markets and players in our areas of expertise -- PC/CE/communications to help you plan how you will prepare in coming out of the bad times.
Our Next Great Tech CEO...Hero or Cheerleader?
Gary Shapiro, the head of the CEA (Consumer Electronics Association) has been saying almost every chance he gets that the technology industry will lead the economy back. He's probably right because so it drives almost everything we do today -- business, education, healthcare, entertainment, education. Take the PC, CE, communications products and technology out of the picture and what do we have? The changes -- especially in recent years -- were pushed forward by bosses who had visions of changing life for everyone for the better. Today, some have passed the baton of leadership, some have taken extended time off, some are doing time. The new breed of business
Organically Growing Champions, Sales, Market Share
Word of mouth (WOM) and technical/passionate users can help you faster and more economically than all the advertising dollars. Use them wisely...

Other gawd Related Articles

Social Media Marketing…The Challenge of Herding Cats
Social media marketing, communications. Gawd it sounds like soooo much fun...so interesting...so challenging...so mano y mano! Too bad everyone thinks of it as just another marketing/advertising tool to push ideas, products at folks. That isn't what social media communications is all about. It's about the customer. So start with the one you've got. Work with him/her. Make them happy...very happy. Help them be your advocates, your promoters. They'll tell a few folks how good your company, products, services are and in "almost" no time word will spread round the globe. Get out there. Get your hands dirty. You can't herd cats. You can't herd consumers. Get in the saddle with the attitude you can and they'll turn on you. Show they why your product/service is so good. Show them how to install, troubleshoot, use it. Then ..
Housewide Storage -- Better Safe than Sorry But…
Imagine being able to access any file in the house -- wired or wireless. Yes a safe haven where you can store, protect, enjoy, share the family content and other stuff. All it takes is Plug and Play NAS. PnP sounds so friendly, so nice, so easy, so fun. NAS sounds like...gawd we don't know. But home networking, good home networking has been promised for years. All you need is a techie who just loves to help you, a few evenings and a long weekend and hey there's nothing to it. Face it...your sanity and keeping your blood pressure under control is worth something right?

Product/Service Acceptance, Success Beyond Statistics
The minute something new, exciting is introduced a few folks say it's going to take over the world in less than five years. After the second year of talking about, writing about the same thing the sucka only has 10% (or less) of the market. Obviously it's a dog, a miserable failure, a stupid idea the guys/gals never should have bothered to think about. What a dumb waste of your time, their money. So we scan the horizons for the next great thing and BAM!!! here it comes over the hill. Whooppee!!! Thank GAWD!!!! In less than five years.... Just doesn't work that way because: 1) mere mortals are slow and it takes them time to understand what it is, why they need/want it and 2) haven't even made good use of the last great thing. Wine, beer, heck good cheese need to age...so do good ideas.

WOM…It’s An Art, It’s Science, It’s Theirs
If you went to/read about SXSW (check Wikipedia) you saw that folks were doing everything for word of mouth (WOM) buzz. They'll do it all the time, every time. Big secret though? Those folks don't have one iota of control over WOM! Nope that belongs to the people we're feeding the messages to. You know "them." Problem is they can turn on you in a heartbeat and gawd it ain't pretty. When that happens it's damage control and you try to save the vital parts...that's when you call the PR folks to blame...not us, them! It can be "managed if you know how to prepare, what to do, when to do it...and you have blind faith!!!!

For Kids, It’s Just Seamless Communications
Keeping pace in the industry is tough. Especially when you have to constantly go to your kids to ask for assistance. Of course now that they're teenagers they're old and often have to go next door and ask the new up-n-comers. It was bad enough when we used the DVR - which is so yesterday now that anything worthwhile is available online 24x7. But now it's assistance with our smartphone (like help me find the app we just downloaded), our tablet (ok iPad) WiFi syncing - forgive us but gawd we love the battery life, WiFi searching on the net-ready LCD screen(s), constant patches/updates for our notebook(s) and home server. Can't wait for tomorrow to see what new thing we don't know, don't really want to know but will have to learn just to stay in the game.

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